Quid vs. Spectrum Geocoding

In my use of [NetBase] Quid, I found the tool particularly suitable for curating pertinent content. It allowed me to develop more comprehensive analysis at a larger scale, all while substantially reducing the amount of research time needed. It is also a plus that [NetBase] Quid is delivered as a web app. I did some of my [NetBase] Quid work on a low-end Chromebook without issues.

• Natural Language Processing: If the point of social media analysis is to understand large volumes of text that you can't read yourself, then the automated analysis is key to this. Netbase is the best that we have seen in the market, and this is the cornerstone of the product for us.
• Dashboard design: Past tools we have used have involved pulling data from the tool, analysing and charting in (typically) Excel, then putting together into a Powerpoint presentation to share with clients & colleagues. Netbase's dashboard tools enable reports to be templated and generated as PDFs. Cutting out large chunks of manual administrative work means that more reports can be delivered more frequently with no added time/cost at our and.
• Customer support - although we are UK-based and the Netbase support staff are primarily US-based, we have found their support staff to be fast, responsive and very helpful.

Incentivized

• NetBase has implemented many changes recently, but did not keep us informed. A newsletter or something like that would help.
• I noticed a couple of problems with the data, but I was told they were due to "glitches" which was not very helpful.
• We find a lot of repeats of the same exact posts, which seems odd and skews the data.

Incentivized

We've had a good experience using the tool and have invested quite a bit of time training the internal team on how to get the most benefit out of it. There would need to be a compelling reason or business case to port over all of our existing topics and tool know-how to another platform.

Incentivized

Very simple to use, quick to pick up on the key principles, and a task-centric design (ie. Topics to set up what you want to analyze, Analysis to do the exploration/analysis, and Dashboards to pull results and findings together to generate reports.) All intuitive, drag & drop etc.

Incentivized

NetBase constantly updates the platform with features. The platforms ability to analyze complex social listening topics is exceptional. Its fast and gives you the ability to create standardized reports for a quick topic analysis. Additionally, the standard overview tab provides the topic at a glance and assists in quickly identifying areas to further analyze. Great product with excellent support behind it!

Our support contact is always available and will spend all of the time required to make sure our questions are answered.

Incentivized

We had an internal implementation meeting with the NetBase team as well as a business seat implementation for one of our clients. I would highly recommend having all stakeholders attend an implementation meeting as they can understand the power of this platform.

NetBase provides a higher degree of accuracy and more flexibility to control the analysis (filtering, etc) in the platform. The platform is also very user-friendly and doesn't have a steep learning curve. The NLP is powerful and provides deeper insights into sentiment, behaviors and opinions compared to other platforms that are very topical and less user-friendly.

Incentivized

• Positive - NetBase allows us to quickly gather a high level over view of a topic, which helps for new business pitch and being able to inform the account teams of basic information.
• Negative - We have to use other tools to gather news, which affects our budget.

Incentivized