Data Impact by NielsenIQ vs. Yotpo
Data Impact by NielsenIQ vs. Yotpo
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
Data Impact by NielsenIQ | N/A | The Data Impact platform, by NielsenIQ after the October 2021 acquisition, offers ecommerce analytics tools from collecting more than 120 billion data points, tracking more than 50,000 online stores in 60+ countries. Data Impact's location-based analytics provide precision, and digital shelf monitoring, Amazon insights and eretail media tracking give actionable and accountable guidance. Its scalable data is AI-powered and provides granular insight for manufacturers that directly improves sales,… | N/A | |
Yotpo | N/A | Yotpo, an eCommerce marketing platform, helps brands accelerate direct-to-consumer growth. The single-platform approach integrates data-driven solutions for reviews, loyalty, SMS marketing, and more. The vendor states that brands with Yotpo are empowered to create smarter, higher-converting experiences that spark and sustain customer relationships. Yotpo integrates with everyday tools including Google, Instagram, top eCommerce platforms, and other tools in the tech stack. | $799 per month |
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| Editions & Modules | No answers on this topic |
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| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
| Additional Details | — | — | ||||||||||||||
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| Data Impact by NielsenIQ | Yotpo |
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| Data Impact by NielsenIQ | Yotpo | |
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| Small Businesses | Webgility Score 9.6 out of 10 | HubSpot Marketing Hub Score 8.7 out of 10 |
| Medium-sized Companies | Looker Score 8.3 out of 10 | HubSpot Marketing Hub Score 8.7 out of 10 |
| Enterprises | Looker Score 8.3 out of 10 | Adobe Marketo Engage Score 8.1 out of 10 |
| All Alternatives | View all alternatives | View all alternatives |
| Data Impact by NielsenIQ | Yotpo | |
|---|---|---|
| Likelihood to Recommend | - (0 ratings) | 8.1 (25 ratings) |
| Likelihood to Renew | - (0 ratings) | 5.0 (1 ratings) |
| Usability | - (0 ratings) | 9.4 (2 ratings) |
| Support Rating | - (0 ratings) | 9.5 (13 ratings) |
| Data Impact by NielsenIQ | Yotpo | |
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| Likelihood to Recommend | ![]() NielsenIQ No answers on this topic | Yotpo
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| Pros | ![]() NielsenIQ No answers on this topic | Yotpo
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| Cons | ![]() NielsenIQ No answers on this topic | Yotpo
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| Likelihood to Renew | ![]() NielsenIQ No answers on this topic | Yotpo
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| Usability | ![]() NielsenIQ No answers on this topic | Yotpo
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| Support Rating | ![]() NielsenIQ No answers on this topic | Yotpo
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| Alternatives Considered | ![]() NielsenIQ No answers on this topic | Yotpo
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| Return on Investment | ![]() NielsenIQ No answers on this topic | Yotpo
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| ScreenShots | Yotpo Screenshots |








