Okendo vs. Referral Factory

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Okendo
Score 10.0 out of 10
N/A
Okendo is a customer marketing platform for Shopify brands, that helps brands build stronger customer relationships. Okendo gives brands insights into customer preferences and behaviors to drive customer advocacy, and deliver more personalized customer experiences. Okendo is also used to drive trust and conversions with customer ratings, reviews, visual UGC, Q&A and NPS.
$19
per month
Referral Factory
Score 9.4 out of 10
Small Businesses (1-50 employees)
Referral Factory offers a fast way to launch a referral program or an affiliate program. With the no-code referral program software, users can: 👉 Build a customer referral program in seconds using an AI-powered referral program generator. 👉 Create a fully branded, high-converting affiliate program in just a few clicks 👉 Access an affiliate network of 100 000+ verified affiliates ready to promote the business, at no extra cost. 👉 Integrate with over 3000 apps,…
$95
per month
Pricing
OkendoReferral Factory
Editions & Modules
Surveys
starting at $19
per month
Reviews
starting at $19
per month
Quizzes
starting at $19
per month
Referrals
starting at $19
per month
Starter
$95
per month
Basic
$200
per month
Pro
$400
per month
Enterprise
$1,000
per month
Offerings
Pricing Offerings
OkendoReferral Factory
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsMonthly subscriptions with available discounts on product bundles and annual plans.Discount available for annual pricing.
More Pricing Information
Community Pulse
OkendoReferral Factory
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User Ratings
OkendoReferral Factory
Likelihood to Recommend
10.0
(1 ratings)
9.4
(23 ratings)
Usability
-
(0 ratings)
10.0
(2 ratings)
Support Rating
-
(0 ratings)
9.1
(1 ratings)
User Testimonials
OkendoReferral Factory
Likelihood to Recommend
Okendo
We love Okendo since we've launched. We used to get one review on a blue moon but since we onboarded Okendo, we have gotten 26 reviews in 2 months! This goes to show that our customers are willing to review our clothes, and genuinely love it! We are so happy with the look of the platform, and its usability of it.
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Referral Factory
It is well suited for businesses that need the ability to create good-looking professional referral campaigns within a short time frame and do not have coding experience. I would say it is ideal for perhaps eCommerce site owners and store owners who want to launch referral programs but do not have the resources available within their company to assign a developer or someone with coding knowledge to set up and integrate.
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Pros
Okendo
  • Design
  • User-friendly
  • Integrates with Attentive
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Referral Factory
  • The platform is user-friendly with various types of guidance such as chatbot, videos, and articles, to assist the users.
  • Referral Factory provides diverse methods of advertising referral programs, offering templates for a wide variety of industries that users can tailor to fit their brand guidelines.
  • Referral Factory provides a detailed dashboard with key performance indicators to help marketers adjust referral campaigns to maximize conversion rates.
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Cons
Okendo
  • Would love more customization that I could do on my own, without reaching out to the team
  • Updated instructions on how to integrate with SMS via Attentive
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Referral Factory
  • The UI needs some improvement to really smooth out the workflows. Overall it's not bad, but could always be better.
  • There isn't good documentation on how to configure and use the solution. It's like they assumed they built to be obvious enough to where anyone can figure it out, but for things that have more nuances, users could really benefit from some tooltips and/or documentation.
  • Pricing is pretty high, it would be nice to have a lower tier so businesses with a small income stream can start to benefit from referral programs.
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Usability
Okendo
No answers on this topic
Referral Factory
Referral Factory's overall usability is great. The interface was really easy to learn and use and there are also helpful video tutorials if you have any questions along the way while building your new campaign. The process of sharing the referral link is also really easy and Referral Factory provides multiple methods of sharing the link which is a nice feature as well.
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Support Rating
Okendo
No answers on this topic
Referral Factory
We have been very grateful for the ongoing support from the Referral Factory team who have gone above and beyond not only to help us get set up but have provided great insight into how to optimise our campaign
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Alternatives Considered
Okendo
The review platform we used is not in the list above, however, it was a free Shopify app called 'Product Reviews.' This app had no customization, or customer emails, and was hidden within a tab on our product page. Okendo is a completely different experience for us and from a customer perspective as they have made it so easy for the customer to leave a review.
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Referral Factory
Referral factory has following features that I find more helpful in achieving my business needs: 1. Customization 2. Data Analytics 3. Ease of setting up and integrations 4. Affordability. As per my experience one feature that really comes in handy in Referral Factory is its integration with my CRM, which allows me to import the customer data i.e. emails, hassle free.
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Return on Investment
Okendo
  • Currently there isn't a way to track the ROI
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Referral Factory
  • Referral Factory led to a 30% boost in customer acquisition, translating to a measurable ROI. The incentivized referral programs effectively expanded our customer base, contributing significantly to revenue growth.
  • By fostering customer loyalty through referral incentives, Referral Factory contributed to a 25% increase in CLV. The long-term value generated from retained, engaged customers showcased a positive and sustainable impact on ROI.
  • Compared to traditional marketing channels, Referral Factory demonstrated a 20% reduction in customer acquisition costs. The cost-effectiveness of leveraging existing customer networks for referrals positively impacted overall business profitability and marketing ROI.
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ScreenShots

Okendo Screenshots

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Referral Factory Screenshots

Screenshot of a shot of the AI-powered referral program generator, used to create an affiliate program with one click.Screenshot of some of the native integrations offered, including HubSpot, Salesforce, Pipedrive, Zoho, and Intercom. For more advanced setups, use Zapier, Make, Webhooks, or the included API.Screenshot of an example of some of the 200+ vouchers, digital cash cards, charity donations, discounts, and coupons used to issue rewards through Stripe, Paypal, Webhooks, Make, or Zapier. Or manually, if preferred.Screenshot of where to tap into a network of 100,000+ verified affiliates. This lets users launch campaign with built-in promoters ready to offer referrals.