TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Opal

    Score9.1 out of 10
    Enterprise companies (1,001+ employees)
    Opal is a platform for brands, used to plan, create, and calendar their content - across teams and channels. Opal aims to enable tight alignment and high levels of efficiency. Marketing teams from companies such as Starbucks, Microsoft, and Target use Opal to collaborate, plan, and visualize, while ensuring an always-unified brand voice. Users can: Plan every facet of the brand experience, to ensure consistency throughout every moment and across every…

    $8.29

    per month

    ReviewTrackers

    Score8 out of 10
    Enterprise companies (1,001+ employees)
    ReviewTrackers is software that enables businesses to manage, analyze and collect reviews from customers. This solution provides a method for businesses to engage with their customers.

    $49

    Per Month, Per Location

    Pricing
    OpalReviewTrackers
    Editions & Modules
    Opal Pro
    $8.29
    per month
    Opal
    Free Forever
    Teams Pro
    Custom Pricing
    per month
    Professional Plan
    $49
    Per Month, Per Location
    Enterprise Plan
    $59
    Per Month, Per Location
    Offerings
    Pricing Offerings
    OpalReviewTrackers
    Free Trial
    NoYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details——
    More Pricing Information
    Best Alternatives
    OpalReviewTrackers
    Small Businesses
    monday marketer (discontinued)
    Score10 out of 10
    Trustpilot
    Score6.8 out of 10
    Medium-sized Companies
    Adobe Marketing Cloud
    Score9.3 out of 10
    PowerReviews
    Score7.8 out of 10
    Enterprises
    Adobe Marketing Cloud
    Score9.3 out of 10
    Bazaarvoice
    Score7.6 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    OpalReviewTrackers
    Likelihood to Recommend
    9.2
    (5 ratings)
    10.0
    (23 ratings)
    Likelihood to Renew
    10.0
    (1 ratings)
    9.1
    (1 ratings)
    Usability
    -
    (0 ratings)
    9.1
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    9.1
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    9.1
    (1 ratings)
    User Testimonials
    OpalReviewTrackers
    Likelihood to Recommend
    OPAL
    I honestly cannot recommend this tool enough. Opal is such a valuable tool for brand content creators and there is nothing like it available. If you're serious about content marketing and have a need to find ways to collaborate, plan and provide more visibility among teams, then Opal really is the only way to go. One more thing that's not being mentioned: The tool is simply amazing but it's only as amazing is the team behind the tool. Their customer support and willingness to quickly be in touch when needed is a key feature within itself. Seriously, such a good team of people.
    Incentivized
    Read full review
    ReviewTrackers
    Some key questions would include how many users need to view the reviews, what functionality is given to the various users and how often the reviews need to be delivered. Those were important options for us in choosing this platform. Knowing we could customize the reports for each user was a nice feature.
    Incentivized
    Read full review
    Pros
    OPAL
    • Content planning: you can look at one asset and see how it is being used across multiple channels by multiple teams.
    • Content collaboration: it is really easy to see what other people and teams are contributing to an asset, or how they are using it. We can also duplicate content that was created by another team to use as a starting point in our own content collaboration.
    • High level/big picture overview: Opal allows us to see content that is being created, planned and scheduled very easily; it goes beyond social content (which we can also see in Sprinklr) to show us content created across multiple channels.
    Incentivized
    Read full review
    ReviewTrackers
    • Review Trackers has a great support team! Any questions or concerns I had were answered promptly and handled quickly!
    • Review Trackers makes requesting reviews more professional with their customized templates. They also make it easy to direct patients to whichever particular review sites we'd like them to review on.
    • Review Trackers has made monitoring our online traffic and reviews much easier. The dashboard is very user friendly and easy to navigate.
    • Review Trackers is great with their email notifications. I love getting to work and seeing that a new review has been left!
    Incentivized
    Read full review
    Cons
    OPAL
    • No publishing capabilities, for the most part.
    • No analytics tie-ins.
    • Rather pricey.
    • Requires someone to really manage the structure in order to keep the tool organized and use it effectively. When this is done right, though, it's worthwhile.
    Incentivized
    Read full review
    ReviewTrackers
    • I wish reviews came in immediately. I know there are technical challenges for doing this, but it would allow my team to respond to customers immediately rather than sometimes having to wait until the next day.
    • I'd like to be able to manage users through locations, meaning I want to open a location in the dashboard and manage users from there rather than managing locations from the user management section. This would make it a little easier to make sure that the right users have been assigned to the right locations.
    • Audits of review site URLs set for my locations should be automated. I have to go in every so often to make sure everything is still accurate. If accurate URLs are not set reviews will not be pulled.
    Incentivized
    Read full review
    Likelihood to Renew
    OPAL
    No answers on this topic
    ReviewTrackers
    No complaints. For a great price, we get exactly what we need out of it. Templates for review requests, as well as the ability to monitor the requests coming in and what our patients are saying about our services. It also gives the patients easy access to a direct link to review sites.
    Incentivized
    Read full review
    Usability
    OPAL
    No answers on this topic
    ReviewTrackers
    It was super easy to access the dashboard and view everything that was going on. I also love the review request template ... it's great at the end of the week starting to see reviews come in.
    Incentivized
    Read full review
    Support Rating
    OPAL
    No answers on this topic
    ReviewTrackers
    They are always there when I need them, and there has never been an issue with the support team. They are prompt with their responses and always very polite and eager to help me out. I also frequently have them asking me if there is anything additional they can do, which I greatly appreciate
    Incentivized
    Read full review
    Implementation Rating
    OPAL
    No answers on this topic
    ReviewTrackers
    LOVE REVIEW TRACKERS.
    Incentivized
    Read full review
    Alternatives Considered
    OPAL
    You get for what you paid for. Opal has more features
    Incentivized
    Read full review
    ReviewTrackers
    We did some internet searches for a product like this and we found that review trackers had what we were looking for. I was able to call the day I decided to move forward with the product and arrange for a demo. I signed up the same day and am very satisfied with the outcome.
    Incentivized
    Read full review
    Return on Investment
    OPAL
    • Opal allows for more discipline in marketing as teams are better aligned on messaging and big moments.
    • Opal cuts down on communication breakdowns and mistakes, which in the end leads to more happy customers.
    • I think Opal provides the team with more confidence as everyone is on the same page. With everything in one place rather than communications being lost in emails, etc., everyone is more efficient and can work knowing that there is one source of truth.
    Incentivized
    Read full review
    ReviewTrackers
    • ReviewTrackers has met each expectation we have set with ease. We've been able to maintain a more visible presence in the public review space, showing our past and potential guests we are engaged and take their feedback seriously.
    • We are able to set goals for our properties to try and receive a higher score year over year for specific platforms and this wouldn't be possible without ReviewTrackers ability to have the entirety of each property's historical data.
    Incentivized
    Read full review
    ScreenShots

    Opal Screenshots

    Screenshot of Preview content exactly as it will appear in market to the audience. Collaborate with teammates and track changes in the  Chat & Activity window.Screenshot of View scheduled Moments across all campaigns on the Calendar -- by day, week, or month.Screenshot of Plan marketing content and campaigns using Boards, a free-form space for brainstorming, briefing, and scenario planning.

    ReviewTrackers Screenshots

    Screenshot of Dashboard on a mobile deviceScreenshot of 100+ review sites for greater visibility into business feedback.Screenshot of ReviewTrackers for business reputation management