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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    OptinMonster

    Score9.1 out of 10
    N/AOptinMonster is an ecommerce popup builder and conversion tool from Wordpress plugin specialist Awesome Motive headquartered in Florida.

    $7

    per month (billed annually)

    Wunderkind

    Score5 out of 10
    N/AWunderkind (formerly BounceX) is presented as a people-based marketing cloud. It includes behavior-based personalization capabilities for website content, email, and other channels. The vendor states digital businesses use Wunderkind to remember who site visitors are, allowing them to deliver high-converting, one-to-one messages on websites, through emails and texts, and in ads at scale.N/A
    Pricing
    OptinMonsterWunderkind
    Editions & Modules
    Basic
    $7
    per month billed annually
    Plus
    $19
    per month billed annually
    Pro
    $29
    per month billed annually
    Growth
    $49
    per month billed annually
    No answers on this topic
    Offerings
    Pricing Offerings
    OptinMonsterWunderkind
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    OptinMonsterWunderkind
    Conversion Rate Optimization
    Comparison of Conversion Rate Optimization features of OptinMonster and Wunderkind
    Feature
    OptinMonster
    5.0
    1 Ratings
    26% below category average
    Wunderkind
    -
    Ratings
    A/B tests5.01 Ratings00 Ratings
    Best Alternatives
    OptinMonsterWunderkind
    Small Businesses
    Thrive Leads
    Score9.4 out of 10
    FullContact
    Score8 out of 10
    Medium-sized Companies
    No answers on this topic
    No answers on this topic
    Enterprises
    No answers on this topic
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    OptinMonsterWunderkind
    Likelihood to Recommend
    9.0
    (3 ratings)
    1.7
    (6 ratings)
    Usability
    7.0
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (2 ratings)
    1.0
    (1 ratings)
    User Testimonials
    OptinMonsterWunderkind
    Likelihood to Recommend
    OptinMonster
    OptinMonster is a perfect tool for companies that want to convert website visitors that leave without providing any information. Having more email addresses gives you more prospects to sell your products and services. You can use OptinMonster campaigns to generate leads on blog pages that normally lack a call to action, or use them to capture abandoning visitors on important product or service pages. It is generally a pop-up software, so it can't necessarily replace any plugin or software that handles web forms.
    Incentivized
    Read full review
    Wunderkind
    BounceX is well suited if you want to boost list/customer base growth, but a tricky aspect of it for me is that I don't know the benefit smaller companies would get from BounceX to accelerate growth without having an existing customer base.
    Incentivized
    Read full review
    Pros
    OptinMonster
    • Lots of pre-designed campaigns to choose from that are fully customizable.
    • Customizable CSS for each campaign is built in.
    Incentivized
    Read full review
    Wunderkind
    • Personalization in email - they have a great ability to surface products in email directly tied to what a past customer was browsing on the site
    • Great account management and fast turnaround times to address evolving needs we have
    • Very robust site experience capabilities to accommodate a lot of different use cases
    Incentivized
    Read full review
    Cons
    OptinMonster
    • Analytics is probably the area for the biggest improvement. Other than showing how the number of visitors, number of conversions, and conversion rate, there isn't much else to the native analytics. It would be nice to see campaign metrics side by side. Otherwise, you have to view one campaign at a time. In the history of conversions graph, it doesn't overlay website traffic or show how the conversion rate has changed over time.
    • The only other area that may use improvement is their capable integrations. There are a few that are not provided, such as Kartra and Salesforce.
    Incentivized
    Read full review
    Wunderkind
    • Support is awful
    • Management will not work with you to make things right
    • Tool is buggy. It went down for 50 hours during our Black Friday sale resulting in substantial amount of lost revenue.
    Read full review
    Usability
    OptinMonster
    I don't change the pop up texts and leave the service to work without tinkering. I don't particularly like the dashboard elements and design functionality. But the product does exactly what it is designed for.
    Incentivized
    Read full review
    Wunderkind
    No answers on this topic
    Support Rating
    OptinMonster
    I don't often need to contact their support team since their tools are quite easy to use and their documentation is well written. On the few occasions I haven't been able to find an answer on my own, their team was happy to help out in a timely manner.
    Incentivized
    Read full review
    Wunderkind
    Beware if you buy from them you are committed for a year. It is too expensive for the offering and they offer no solutions for you to manage the process/tool at a discounted rate. Will not renew my contract, that’s for sure.
    Read full review
    Alternatives Considered
    OptinMonster
    Bitly link tracking can show us how content is resonating with our different audiences. Links do direct traffic to websites where a new visitor can be invited to subscribe to a newsletter. We can see a spike in traffic on a certain link and this can be connected to new subscriber growth as visitors react to the OptinMonster plugin. The two products co-exist effectively.
    Incentivized
    Read full review
    Wunderkind
    We've used both Emarsys and Klaviyo as our ESP, while using Wunderkind to handle email/SMS acquisition and abandonment emails. Wunderkind has proven to be able to capture more emails and send more behavioral emails with the contact matching technology.
    Incentivized
    Read full review
    Return on Investment
    OptinMonster
    • For several clients that we have implemented OptinMonster for, we have had a significant increase in leads, which keeps our clients happy and we retain the business.
    • Campaigns are quick to set up, so it saves us significant time versus having to go to a web developer to build pop-ups or web forms. We can add something that goes "on top" of the website and turn it on and off with ease or change display rules to adjust how we want to use it.
    Incentivized
    Read full review
    Wunderkind
    • For the email campaigns we had an original agreement for them to produce a 5X return on ad spend and thus far they have produced a greater than 8X return
    Incentivized
    Read full review
    ScreenShots