Oracle Social Cloud (legacy) vs. PromoRepublic

If you are looking to manage multiple social channels and quickly schedule posts it's a great tool. Not the best tool if you're looking to provide real time or near real time support and feedback to customers who are in the moment.

Incentivized

In terms of well suited for our business, it saves a good amount of time focusing on other tasks instead of sitting on one task alone for a long time. For less appropriate scenarios, if a keyword search would give the best result, that would help to even save more time. But great and good going.

Incentivized

• The ability to schedule months of content at a time and view it across a calendar.
• The approval process - you can set up teams to create, edit, publish, approve etc.
• The content and apps module allows you to create modules which can be displayed on your Facebook page under the tabs section. You can create interactive modules for your customers to view.

Incentivized

• Calendar overview for all platforms per client is great.
• Image creation tool is fairly robust.
• Analytics dashboard is excellent and easy for clients to understand.
• Support is super quick.

Incentivized

• Videos posted to Facebook via SRM have to be clicked to run instead of running automatically.
• No ability to boost posts or ads from SRM.
• Due to privacy restrictions of various social streams, unable to listen to 'people'; can only listen to business pages.
• Not able to publish the same post at the same hour across time zones. So, if you want to publish a post at 8 am EST and 8 am PST, you have to do 2 separate posts. Otherwise your 8 am EST will post at 5 am PST.

Incentivized

• I wish there was a way to bulk upload posts.
• There are some ways that they could save time by removing unnecessary pop-ups.

Incentivized

Our personal support finally came back at the end of our contract, but their product just could not offer what the competition offered. Social media is moving fast, and you need to work with companies that understand that and are at the forefront of trends, you can't get stuck with a company that is standing still.

Within a few hours you should be able to get up to speed to do the basics. I find it very intuitive

Incentivized

The personalized support of a single individual who gets to know your business and your needs is priceless. They will assist with anything from a technical glitch to a campaign strategy that has worked for other companies

Incentivized

Vitrue's training was limited online and not very in-depth, but the the platform is overall very easy to use and doesn't necessarily need a large amount of training.

I have used one other enterprise level application; it was comparable to SRM. We moved away from the first application because our parent company uses many other Oracle applications, not because we were 'unhappy' with the application we had at the time. Having said that, SRM does everything we need from it; in fact, there are features we aren't fully leveraging at this point. I especially find Engage, Content and Apps and Publish particularly useful. This is the kind of platform that is very robust; you get out of it what you have the time and resources for

Incentivized

Ultimately I selected PR because I was able to get it for a one-time cost rather than a subscription, but now that I'm used to it I couldn't imagine life without it. I've only used the free versions of the other platforms, so my experience with PR is obviously superior. However, there is absolutely nothing about PR that would make me consider switching to an alternative.

Incentivized

• Audience. Before SRM, we had 1,000 Likes on Facebook. In 1 1/2 years using SRM, our Likes have grown to 20,000.
• Frequency. Before SRM, we posted once a week on Facebook & Twitter. In 1 1/2 years using SRM, we now post 54 times a month, or about twice a day on weekdays.
• Internal acceptance. Before SRM, social was considered "a hobby" by senior management. Now, social marketing is a key part of the strategy of every product launch. That is due to the hard work of our social marketing manager, of course, but her efforts were amplified by SRM.

Incentivized

• Consistency is key and having PromoRepublic has helped fill in the gaps when I don't have original content ready. The consistency has helped increase our engagement.

Incentivized