Parse.ly vs. Q Research Software

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Parse.ly
Score 8.1 out of 10
N/A
Parse.ly is a content optimization platform for online publishers. It provides in-depth analytics and helps maximize the performance of the digital content. It features a dashboard geared for editorial and business staff and an API that can be used by a product team to create personalized or contextual experiences on a website.
$499
per month
Q Research Software
Score 10.0 out of 10
N/A
Q Research Software, a division of Displayr, offers a predictive analytics application for marketers, designed to be easier to use by automating correct statistical to use, drag-and-drop interface for building models, and the ability to read many types of files (e.g. SPSS data files) and able to output the desired file type for presentation, with graphics.N/A
Pricing
Parse.lyQ Research Software
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Parse.lyQ Research Software
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeRequiredNo setup fee
Additional Details
More Pricing Information
Community Pulse
Parse.lyQ Research Software
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Features
Parse.lyQ Research Software
Web Analytics
Comparison of Web Analytics features of Product A and Product B
Parse.ly
7.4
6 Ratings
5% below category average
Q Research Software
-
Ratings
Lead Conversion Tracking6.23 Ratings00 Ratings
Bounce Rate Measurement5.04 Ratings00 Ratings
Device and Browser Reporting8.45 Ratings00 Ratings
Pageview Tracking8.15 Ratings00 Ratings
Event Tracking7.34 Ratings00 Ratings
Reporting in real-time8.75 Ratings00 Ratings
Referral Source Tracking7.66 Ratings00 Ratings
Customizable Dashboards7.76 Ratings00 Ratings
Best Alternatives
Parse.lyQ Research Software
Small Businesses
StatCounter
StatCounter
Score 9.0 out of 10
TapClicks
TapClicks
Score 9.2 out of 10
Medium-sized Companies
Siteimprove
Siteimprove
Score 8.7 out of 10
TapClicks
TapClicks
Score 9.2 out of 10
Enterprises
Contentsquare
Contentsquare
Score 8.6 out of 10
Alteryx
Alteryx
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Parse.lyQ Research Software
Likelihood to Recommend
8.0
(81 ratings)
10.0
(1 ratings)
Likelihood to Renew
8.7
(31 ratings)
-
(0 ratings)
Usability
8.0
(34 ratings)
-
(0 ratings)
Support Rating
7.8
(35 ratings)
-
(0 ratings)
User Testimonials
Parse.lyQ Research Software
Likelihood to Recommend
Parse.ly
Parse.ly is a great tool for publishers who want to track engagement and audience behaviour across websites. With Parse.ly, we can easily track metrics like pageviews, time spent on page, and scroll depth to see which content is resonating with our audience and optimize our content strategy accordingly. Our marketers found Parse.ly to be an excellent tool for tracking the effectiveness of our campaigns. We can use Parse.ly to track metrics like referral sources, conversion rates, and engagement by audience segment to see which channels and tactics are driving the most engagement and conversions.
Read full review
Displayr
We use Q for quantitative data. If you know what you are doing it can still take a bit of time to manipulate your data into the most suitable format for the software to help you. But it is time well spent because once it's set up, Q makes the analysis a breeze. We use it for producing data tables, word clouds, significance testing, audience segmentation and coding of open-responses.
Read full review
Pros
Parse.ly
  • Firstly, the platform is super easy to use, it is user-friendly and easy to navigate through.
  • Secondly, the platform also provides you the option to use filters to your best fit and adjust the filters according to what data you want to look at.
  • Thirdly, it enables the user to have live feedback on their articles and see what can be improved going forward to address the need of the readers.
Read full review
Displayr
  • Produces really easy to view tables
  • Automatically applies significance testing to data, helping the user spot trends
  • Create and insert your own variables and filters to help manipulate the data
Read full review
Cons
Parse.ly
  • A more readily understandable visual guide to a visitor's pathway through your site would help understand what keeps a reader on-site.
  • The total page view number for the day should be more readily visible--on the overview page, not just by going to Posts>Historical.
  • Maintain the archive for longer than a year under all plans--it's a shame to lose year-on-year data quickly.
Read full review
Displayr
  • The pricing model is a little restrictive for smaller teams that only really need one license but have to buy a 2nd to help out modest users/users learning the ropes.
  • Learning the basics can take quite a bit of time but they offer plenty of free resources that help you through it step-by-step
  • Too be honest, I don't have too many complaints
Read full review
Likelihood to Renew
Parse.ly
As an employee, this is difficult for me to comment as I am not directly funding or making these business decisions. However, it is a tool many get on with for surface level data that is useful to editorial teams.
Read full review
Displayr
No answers on this topic
Usability
Parse.ly
The Parse.ly platform is very user-friendly and easy to use. User management is simple, and reporting setup only takes a few minutes. They provide very helpful documentation for implementing the scripts on your site and have great customer support to help with custom development such as implementing their content recommendation engine.
Read full review
Displayr
No answers on this topic
Support Rating
Parse.ly
I rate this question this way solely because I haven't requested any support. I feel where I will eventually get support would be when we take Parse.ly up on some training that is being offered. We are looking to do that at some point after the first of the year and when our schedules support it.
Read full review
Displayr
No answers on this topic
Alternatives Considered
Parse.ly
Parse.ly does pretty well compared to Chartbeat, particularly when it comes to historical information and analysis options that are easy for employees to use after some short training. The onboarding for Parse.ly is intuitive, and the scheduled reports take away basically all of the inconvenience associated with regular metrics reviewing. But Chartbeat wins in its social audience tracking because it can source traffic to a specific social post, which can show you exactly how your audience is coming to your content and where you need to put your content to be sure you get that audience.
Read full review
Displayr
We still use Excel in order to use Q, but all the analysis happens in Q. No need to learn formulas or reformat spreadsheets. Q does all the heavy lifting.
Read full review
Return on Investment
Parse.ly
  • Sometimes in meetings our editorial director will point out stories that didn't perform well. To us, that means readers don't really care about the topic, so we'll pivot away from writing about that in the future. That might not be "business objectives" though.
Read full review
Displayr
  • Time saving - not exaggerating when I say we can do at least 10x the amount of analysis than we could without it
  • More thorough insights obtained from our data sets
  • Makes data engaging to other stakeholders
Read full review
ScreenShots

Parse.ly Screenshots

Screenshot of Overview in full-screen mode: Many Parse.ly pages, like the Overview, are TV-ready. Keep your entire team up-to-date with live, full-screen dashboards on TVs in your office.Screenshot of Overview screen: See a snapshot of what your audience is paying attention to today so you can make fast decisions about what content to produce or distribute. Customize it to show only what your team cares about by filtering it to a particular author, section, or tag. You can pick what stats and listings are displayed.Screenshot of Real-time posts page: See what’s gathering steam so you can capitalize on attention to every post, campaign, or section.
Real-time data includes the last 24 hours and updates every five seconds. It can be seen, filtered, and sorted on most screens.Screenshot of Historical posts page: Explore historical trends by post, author, section, topic, referrer, or campaign. Compare today’s performance to last week, month, or year.Screenshot of Campaign tracking: Easily tie in your off-site promotion to engagement with your on-site content using UTM parameters.Screenshot of Multi-channel tracking: Track all your content in one place, no matter where it lives.
Compare how your content performances on various distributed channels including your website, AMP, Facebook Instant Articles, and Apple News.