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Chartbeat is a key software for our newsroom. One of the major uses is for monitoring in real time the performance of our articles, and take decisions (for example, move up or down into the scroll of the homepage) for a better performance. Also it´s a good tool to discover technical problems in our infrastructure.
- Real time performance of articles.
- Show metrics for each platform (desktop, mobile, tablet).
- Show info about referrers.
- More detail about devices (SO, resolution).
As I said, this technology gives the possibility of take decisions in real time to increase the performance of our articles.
January 08, 2021
We use Chartbeat to know site performance in real time for each content section. Visually we can see what and how different things on the site are performing or not.
- Velocity
- Clarify different points of view
- History information
- Content
- Redaction
- Metrics
This is the best of Chartbeat. The realtime does [it] all easier. We can change and adapt our sites with hot information, and for us, this is so important. We can see the content performance in UI and interactions through the Chrome extension. This combination of different tools with different focuses gives us the power to understand the content in places of sites and how our visitors interact with all content.
December 26, 2020
Chartbeat is used by our organization to track our time spent on articles and where our articles are receiving the majority of their traffic in real time.
- Real-time traffic and helping us to understand where our audience is coming from
- I'd like to see clearer distinctions for Google News and Google Discover under the news tab.
- I'd also like to see a growth marker for content that suddenly starts over-performing after a period of time on that day or even older content that jumps back into high traffic.
From an SEO perspective, it just really helps me understand audience volume, size, interest and if we should be expecting more out of this or we are where we need to be from an audience perspective.
Chartbeat is used in the news division to understand what stories are performing well and to understand where our traffic is coming from.
- I program the homepage, so I use the heads-up display to learn quickly which stories are hits with readers.
- Spike alert notifications do the same as the above, with a wider range of traffic sources.
- The Chartbeat real-time display includes lots of information in easy-to-understand graphic form.
- Some referrer information is vague. For instance, I don't know what "deep links, push alerts" means on stories for which we have not created push alerts.
- Chartbeat calculates page views in a way that's different from Google Analytics, so Chartbeat is less helpful for deeper analysis of story performance.
When I see stories are getting clicks, I can move them to places on the homepage or our other platforms so that they can be seen by more readers.
December 15, 2020
Newsrooms across Tribune Publishing use Chartbeat for not only realtime metrics, at which the product excels, but also for longer-lens analysis, tracking engagement KPIs like scroll depth, quality pageviews and average engaged time over time and after changes. The product's scalable dashboards and the heads-up display overlay are the most frequently used metrics tool by audience teams. Great product. Great customer support.
- Realtime metrics
- Source tracking
- Analytics
- Advance queries tool could be easier to use and more intuitive
By making changes in headlines, design, display and visuals, we are able to consistently optimize the homepage experience -- key to subscriber growth and retention -- for engagement and usability. If a piece of content is under-performing, we see it now and can take immediate action, making changes or swapping it out.
[Chartbeat] is used across the whole organization but compartmentalized into smaller areas, one of which I run. It's principally valuable for real time information on our audience, and comparison with others, but also in terms of displaying loyal audience and various platforms. I also use Chartbeat historical to monitor performance.
- User friendly
- Always works
- Fast
- Ability to build dashboards including and excluding certain sections
- Visibility of social media post (Facebook mostly) rather than just referrer
- Improved suggestions - they can be weak
[Charbeat] has had a behavioral impact on our organization. As a newspaper group, we have historically been tied to print deadlines- Chartbeat exemplifies a live organization with an audience waiting to be served. It also has a behavioral aspect in that people get used to a par performance - say 3,000 concurrents - and it keeps them focused when under-performing.
November 24, 2020
Chartbeat is used by all members of our team, both our editorial and business employees. We use it to track all the performance of all our news articles in real-time. It's tremendously helpful in tracking which stories are performing best and where our referral traffic is coming from. We also use it to determine where to put news articles on our front page, based on the performance of our content on other platforms (Facebook, Twitter, etc.).
- Real time analytics.
- Real time referral tracking.
- Provides the ability to optimize positioning of our articles on our website.
- Historical data is not as thorough as Google Analytics.
- Much better real-time analysis than historical analytic analysis.
- Could be more granular.
Knowing how our content is performing in real-time is critical in determining what content we post to different platforms (FB, Twitter, etc.) If we're able to know immediately which content readers most enjoy, we can be more selective in posting our best content to each platform. Chartbeat allows us [to] know extremely quickly what content is most important to our readers, and thereby allows us a strategic advantage on other platforms.
August 26, 2020
Chartbeat is being used across our entire organisation of more than 100 local and national news outlets. We use it each day to analyse the performance of our news articles and to review trends in user interaction. It allows us to see how well our work performs online; including Facebook, Twitter, Google Search and internally on our own website. It helps us in seeing which news articles and topics perform best to our customer base, allowing us to tailor our content in a way that brings the best rewards.
- Provides detailed, in-time performance figures of our news articles online
- Identifies trends in our customer and user interaction
- Offers historical detail on past news articles to see which stories have performed well previously
- The service could be broken down to provide page view figures for individual tags on our website metadata
- The dashboard for each day could offer more detail on performance compared to previous days/last week - how many people viewed articles of the same topic in a similar time period
Seeing how our visitors are interacting with our content is the prime use for us with Chartbeat. As mentioned previously, it allows us to see how well breaking or detailed news content is performing online, and often gives us inspiration to do follow-up content on this topic to maximise user interaction.
December 02, 2020
We use Chartbeat to track individual stations and content across the station group. At NewsNation, we are dedicated to national news content from our 110 stations. Chartbeat's spike alerts are key to find trending content from across the group. We use Chartbeat's big board in our newsroom to monitor our local stations. I also use the heads-up display and headline testing to make strategic decisions when curating content.
- Real-time analytics
- A/B testing
- User friendly
- Doesn't always match Google Analytics
- Not integrated with app
Seeing breaking news in real-time is where Chartbeat shines. The big board is the biggest feature of this and I think is the most useful element of the platform.
Chartbeat is used across Reach by people at all levels. It allows us to see how we are performing in various KPIs in real time including page views, engaged time and recirculation. It means we can monitor performance across the day and make sure we are delivering to loyal readers and keeping them on our site.
- Real time monitoring
- Historical data is excellent and informs our one to ones
- The mobile app means you can monitor performance on the go
- It would be good to separate off app traffic
- It would be better to make it easier to build dashboards with multiple sites on
We have benefited because it means we can act if we are falling behind
August 28, 2020
It's being used by Rolling Stone's editorial department, as well as our corporate SEO and other departments that assist in optimizing our editorial content strategies.
- Real time reporting
- Crowdtangle integration for sources of traffic
- Easy, intuitive way of figuring out trends and immediate changes in results
- The mobile app needs to be improved
We are able to pivot quickly if we see something attract a lot of attention and repromote content that may also perform better due to real-time trends.
August 24, 2020
We used Chartbeat to monitor user behavior when working with journalistic content. It was used only for Microsoft News, not for the whole company.
- Showing number of users currently reading the article
- Live updates
- Time of the updates--sometimes it took ages to see actual data.
- If you changed, for example, the title of the article, Chartbeat saw it as different pieces for some time.
That was the most important part--without it, this job wouldn't make sense.
November 19, 2020
Chartbeat is used across our company as a key analytical tool to monitor audience for our online news platforms. We use it at a national, regional and local level for in excess of 50 news media sites. In my own role I use it across a number of news platforms for which I am responsible. We allow all key editorial staff access to Chartbeat to monitor audience levels. It plays a key role in gauging immediate audience reaction to content and allows is to make operational and strategic decisions based on this information
- Instant 'real time' analytics
- Audience sourcing data
- Flags to indicate important trends
- Access to historic and individual author data
- Historic data is limited to three months
- Chartbeat cannot differentiate between site and app results
- There is always a suspicion of a 'lag' in data as day closes
Previously our company relied on Adobe for audience data and we had to accommodate an hour or two long lag before seeing the relevant data. In a rolling news operation this did not allow is to respond quickly to audience trends.
Since Chartbeat was made available it is used as a constant tool by our senior editorial team to judge what coverage is attracting audience and this influences further decisions over immediate editorial and strategic planning. Chartbeat is built into our hour-by-hour editorial operation and supported by daily, more granular briefings using Google Analytics.
Since Chartbeat was made available it is used as a constant tool by our senior editorial team to judge what coverage is attracting audience and this influences further decisions over immediate editorial and strategic planning. Chartbeat is built into our hour-by-hour editorial operation and supported by daily, more granular briefings using Google Analytics.
October 02, 2020
Chartbeat is used by our organization to track what readers are reading on our news sites, in real-time. This helps us to understand which content resonates with readers instantly, and which content needs more work to land with readers. We are also able to understand which stories work best with new readers, which ones attract loyal readers, and the sources they come from. It enables newsrooms to make decisions involving reader behavior in real-time.
- Instant insight for newsrooms: What are readers reading, on what platform, how long are they staying?
- Headline testing: Allows us to try multiple versions of the 'sell' for the story to understand what interests different sorts of readers
- Segmentation of audience: Allows us to understand not only where readers come from (search, social, direct, etc.) but also how loyal they are and how long they stay
- Proper engagement time: Too often our industry obsesses on dwell time, but Chartbeat's active engaged time gives us a true sense of how long we really engage people for
- Simple actions: For example, the Chartbeat overlay tells us where people on average leave a story, so it helps us take actions quickly
- Wealth of data, but sometimes hard to extract in detail historically
It changes the way newsrooms work. Good newsrooms don't just publish, they understand they need to keep working on the "sell" of the story. Chartbeat helps us do that--showing us straight away how well a story is landing with readers. Have we exhausted all the places to promote it? Are readers sticking with it? Which headline is working best? Chartbeat answers all of these.
December 10, 2020
Chartbeat is used by all our editors and social media employees. It shows us the articles that are not being well-read.
- It is easy to understand the metrics.
- It shows the recirculation of readers in the website.
- Chartbeat points exactly to the social media posts that are sending readers to the website.
- There are some metrics that Chartbeat doesn't measure and it would be fine if it did. Views of the photo gallery, for example.
- It would be nice if Chartbeat could suggest what we should try to grow the recirculation at the website.
It is very nice because we can "see" where the visitors are and if they are reading more articles (because of the recirculation) and it is very good to see when the good effects by any change we do in the articles.
November 30, 2020
Chartbeat is used across the whole organization and gives us real-time audience metrics.
- Real-time audience metrics are best in class
- HUD on live webpages makes it easy to see real-time information
- Rankings of most-clicked links on homepage are widely used internally
- Referral sources are hard to interpret and aren't granular enough
- There's a live display of referring tweets, Facebook posts, etc., but not a historical analysis of which sent the most traffic
- Available historical data isn't robust
Identifying content that is performing well in real-time is hugely beneficial so we can improve upon that content and work on directing users from that content to more content. Identifying underperforming content in real-time is also hugely beneficial so we can try to better optimize that content.
November 19, 2020
Chartbeat it's being used across the whole organization to measure and analyze our audience data in real-time. Chartbeat it's useful too for the historical analysis of our numbers.
- Measures audience in real time
- Highlights the most important sources and referrers
- List the best performance content
- Sometimes it's difficult to configure the historical data
- More clarity about the concepts will be a help
It is of great help to adopt editorial decisions.
November 15, 2020
It is used by a select group of editors to monitor traffic on our stories and to test different headlines for stories. I check it constantly to see how the headlines I write are performing on the site—both the number of concurrent visitors, the total number of clicks, and the time spent on each story. It's all really helpful information for me.
- Provide real-time data on individual stories.
- Ease of use: the app works well.
- The web page feature that ranks how each story is performing is terrific.
- I also like that you can see which sources are driving traffic—Google, Twitter, Drudge, etc.
- Love the headline test feature; it's my replacement for sports during the pandemic.
- I'd love to be able to do the headline tests and check how they're performing on the phone app, can only do that on the computer.
The ability to see how an individual story is performing with readers in real-time is tremendously valuable. Headlines make the difference between a story that gets huge engagement or one that is ignored. This is super important because reporters and editors often spend days on stories and want a lot of readers to see their work. We can adapt quickly if a particular headline isn't clicking.
October 16, 2020
Our brand editorial teams use Chartbeat to monitor progress on a minute-to-minute basis, to get both an instant and longer-term sense of audience engagement with our websites. We use it across all the brands in the portfolio and we have hundreds of users in the organization.
- Tells us the current (up to the minute) state of our audience.
- Gives us context as to the engagement points of the audience.
- Helps guide editorial and product decision making in real time.
- Further video implementation.
- Continue to evolve the user interface (reflecting more than just concurrency).
Chartbeat provides the fastest and cleanest signals from the audience of any analytics product available.
September 03, 2020
We use Chartbeat to track how well our online stories are doing, how many people read them, and how many people are concurrently reading stories. What works and what doesn't. We can see on a daily basis what news stories are doing well, and see what to follow up on. And also, what isn't doing well and try and work out why. With Chartbeat, we can work out what stories to place more prominently on our page, as they are being looked at by our readers, so it helps with prioritizing what stories go where on our homepage too.
- Instant feedback, live figures.
- Accurate statistics.
- Ability to check figures on the current day.
- Ability to check historic figures.
- Know where to place stories on our homepage.
- Know what links work in stories and what don't.
- The app doesn't show the same stats as you can get on a desktop computer.
- To get the most out of Chartbeat you really need a desktop computer, improved mobile features would help.
This is key for our business where online clicks translate into advertising revenue. We can see exactly what is working on our site at any given time. Stories that are doing well, so they can be promoted more on social media. Ones that are not doing so well. Headlines that grab attention and those that aren't drawing people in. Chartbeat also gives the source of where those people are coming from—Google search, social media, links, internal links, and other news sites. We can then work out what to strengthen.
August 25, 2020
We use Chartbeat all day every day, including on a big monitor in the newsroom to track what content is trending, but also in historical analysis to look back at what worked, when it worked, and why it worked, for future planning assignments. The interface is simply designed and easy to consume, making for quick transitions from data to real-time decisions and results.
- Real-time site monitoring
- Easy to consume graphs and data points
- Insightful historical analysis
- Historical data could go back further in time like Google Analytics.
- Better mobile app interface--I prefer mobile browser over app, but neither are ideal.
- More real-time notifications when things are trending or getting a lot of traffic
It helps us decide what topics to pursue for coverage, which stories need more prominence on our home page, and what articles to focus on for push alerts and social posts. Using this software has helped us make editorial decisions that have led to substantial gains in traffic and users.
August 18, 2020
Chartbeat is used across the whole organization to monitor the performance of all content across individual sites, groups of sites, individual authors, teams; different referrers like social media, search engines, direct to site, apps, email, etc. It's also used to monitor homepage performance showing how users interact with and around the site.
- Engagement time with articles, showing you how long readers are staying with the article.
- Breakdown of where traffic is coming from, which helps to see what kind of reader prefers which kind of story (eg what is a "Facebook" story).
- How readers are moving round the site, which articles are being picked up internally.
- The mobile app could be more detailed, it could show page views and more information on referrers.
- Email, apps and IM could be separated to make the data more granular.
- The heads up display often drops off the site.
We can see how long readers spend with our content, work out what is an average, and from that, work out what is a high level of engagement, and from that, set some benchmarks for what we deem to be high impact content. Seeing how many people are on our site at any one time allows us to understand the behavior of our audience and time content appropriately.
February 21, 2020
Chartbeat is being used by multiple departments, but not the entire organization. It's being used by the editorial department and product department as well. It addresses our need for A/B testing for headlines to increase website traffic and helps with analytics to better understand user behavior on our website.
- A/B testing
- Real-time dashboard
- Photo testing
- Historical analytics
November 30, 2018
We use it in the web department, and we use it to track how many people are on our web properties at any given time, and how they got there. We also use it to see spikes in traffic, and get the alerts to see if our servers go down. I send reports frequently to department heads in the organization based on information I get from Chartbeat.
- Real-time analytics
- Server speed/if the server is up
- Traffic sources
- Geo-location of sources
- The source of traffic sources could be a little more clear - where do "direct" links come from?
We use it simply to keep a live track of current visitor levels to the site. It gives a good initial gauge of how our email activity is performing.
- Live concurrent visitors
- Nice dashboard view
- Having the ability to compare today with what we did the same time last week, last month, last year would be useful
- If I'm interested in any level of detail I go to GA
Chartbeat Scorecard Summary
What is Chartbeat?
Chartbeat, a content intelligence platform for publishers, empowers media companies to build loyal audiences with real-time and historical editorial analytics across desktop, social, and mobile platforms. Chartbeat helps digital publishing organizations understand what, within their content, is keeping people engaged.
The vendor boasts Partnering with over 60,000 media brands across 70+ countries, Chartbeat’s real-time and historical dashboards, in-depth headline testing and in-page optimization tools, and robust reporting, to help the world’s leading media organizations understand, measure, and build business value from the attention earned by their written and video content. Chartbeat offers a Mobile app, Slack integration, spike alerts, and flexible API, so that users can always be ready to take action with data at their fingertips.
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Chartbeat Pricing
- Has featureFree Trial Available?Yes
- Has featureFree or Freemium Version Available?Yes
- Does not have featurePremium Consulting/Integration Services Available?No
- Entry-level set up fee?No
Chartbeat Support Options
| Paid Version | |
|---|---|
| Phone | |
| Forum/Community | |
| FAQ/Knowledgebase | |
| Social Media | |
| Video Tutorials / Webinar |
Chartbeat Technical Details
| Deployment Types: | SaaS |
|---|---|
| Operating Systems: | Unspecified |
| Mobile Application: | Apple iOS, Android |
| Supported Countries: | All |
Frequently Asked Questions
What is Chartbeat?
Chartbeat provides real-time web analytics, but is specifically designed for magazine and newspaper publishers making the switch from print to digital.
The product tracks where traffic is coming from and helps maximize traffic and engagement.
What are Chartbeat's top competitors?
What is Chartbeat's best feature?
Reviewers rate Usability highest, with a score of 8.1.
Who uses Chartbeat?
The most common users of Chartbeat are from Mid-size Companies and the Online Media industry.