Planned vs. Splash Event Marketing Platform

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Planned
Score 8.7 out of 10
Enterprise companies (1,001+ employees)
Planned, from the company in Montreal, is an event planning platform for corporations offering tools for discovery, booking, invoicing and reporting.
$0.03
per booking
Splash
Score 7.3 out of 10
N/A
Splash helps to get event programs in front of the right people by helping users create engaging, branded experiences and optimize conversions at each stage of the event lifecycle. The solution empowers teams to execute events that bring in more leads, shorten the sales cycle, drive new business, and strengthen customer relationships. Splash is an event marketing platform that helps teams do all of this by building and hosting virtual, in-person, and hybrid events. By marrying data and…
$0
Pricing
PlannedSplash Event Marketing Platform
Editions & Modules
Basic account
3%
per booking
Enterprise account
3%
per booking
Free: For Personal Use and Occasional Small Business Events
$0.00
Pro: For More Design and Access Control
Contact Sales
per year
Enterprise: For Solutions and Workflows at Scale
Contact Sales
per year
Offerings
Pricing Offerings
PlannedSplash
Free Trial
YesYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeOptionalNo setup fee
Additional DetailsWith the basic account, any planner can sign in, browse the marketplace, contact suppliers and use all of Planned's features. We only charge at booking time: 3% of the total booking cost. Enterprise accounts have the same terms as basic accounts, but can also include SSO integrations and reporting, for a fixed implementation fee cost.
More Pricing Information
Community Pulse
PlannedSplash Event Marketing Platform
Features
PlannedSplash Event Marketing Platform
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
Planned
-
Ratings
Splash Event Marketing Platform
5.4
5 Ratings
43% below category average
Responsive Design for Web Access00 Ratings5.95 Ratings
Mobile Application00 Ratings4.95 Ratings
Online Meetings / Events
Comparison of Online Meetings / Events features of Product A and Product B
Planned
-
Ratings
Splash Event Marketing Platform
7.3
5 Ratings
14% below category average
Calendar integration00 Ratings7.94 Ratings
Integrates with social media00 Ratings7.73 Ratings
Record meetings / events00 Ratings7.01 Ratings
Slideshows00 Ratings7.01 Ratings
Event registration00 Ratings6.75 Ratings
Online Events Collaboration
Comparison of Online Events Collaboration features of Product A and Product B
Planned
-
Ratings
Splash Event Marketing Platform
6.8
4 Ratings
17% below category average
Live chat00 Ratings6.44 Ratings
Audience polling00 Ratings7.02 Ratings
Q&A00 Ratings6.92 Ratings
Online Events Security
Comparison of Online Events Security features of Product A and Product B
Planned
-
Ratings
Splash Event Marketing Platform
5.1
5 Ratings
49% below category average
User authentication00 Ratings4.14 Ratings
Participant roles & permissions00 Ratings5.35 Ratings
Confidential attendee list00 Ratings5.94 Ratings
Online Events Marketing
Comparison of Online Events Marketing features of Product A and Product B
Planned
-
Ratings
Splash Event Marketing Platform
7.0
6 Ratings
17% below category average
Branding options00 Ratings7.54 Ratings
Integration to Marketing Automation00 Ratings6.74 Ratings
Attendee list export00 Ratings6.96 Ratings
Virtual Event
Comparison of Virtual Event features of Product A and Product B
Planned
-
Ratings
Splash Event Marketing Platform
6.1
6 Ratings
27% below category average
Registration, RSVP, and ticketing00 Ratings7.46 Ratings
Email marketing00 Ratings7.66 Ratings
Livestreaming00 Ratings5.32 Ratings
Audience engagement00 Ratings7.23 Ratings
Event recording00 Ratings6.73 Ratings
Networking00 Ratings3.53 Ratings
Event analytics00 Ratings5.26 Ratings
Best Alternatives
PlannedSplash Event Marketing Platform
Small Businesses
Whova
Whova
Score 9.3 out of 10
Whova
Whova
Score 9.3 out of 10
Medium-sized Companies
Cvent Event Diagramming
Cvent Event Diagramming
Score 9.4 out of 10
Cvent Event Diagramming
Cvent Event Diagramming
Score 9.4 out of 10
Enterprises
Cvent Event Diagramming
Cvent Event Diagramming
Score 9.4 out of 10
Cvent Event Diagramming
Cvent Event Diagramming
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
PlannedSplash Event Marketing Platform
Likelihood to Recommend
8.6
(3 ratings)
5.6
(54 ratings)
Likelihood to Renew
-
(0 ratings)
8.0
(1 ratings)
Usability
-
(0 ratings)
6.7
(6 ratings)
Support Rating
-
(0 ratings)
9.1
(4 ratings)
User Testimonials
PlannedSplash Event Marketing Platform
Likelihood to Recommend
Planned
Planned is well suited when you are stuck for ideas and require creative collaboration from a network of unique vendors.
Read full review
Cvent
When we first started using Splash Event Marketing Platform, the platform showed great promise and worked well for our team’s needs. However, over the past year, we’ve encountered issue after issue—many of which are described by support as problems “no one else has ever experienced.” Unfortunately, this has happened frequently, making it difficult to trust the platform for consistent execution.
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Pros
Planned
  • Hands-on oversight of execution of a virtual event and client success management
  • Connecting event industry professionals with companies in need of their services
  • Highlighting services that an event industry professional or company offers
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Cvent
  • Templates - Splash allowed Hubspot to create page templates for all of our Hubspot User Group Meet Up registration pages. So while we're just one city that hosts meet-ups, utilizing these templates helps ensure that every city's pages look the same and are able to be navigated in the same way.
  • Check In - Their app is really nice for check-in on the day of the event. I can have any co-worker log into the app on their phone and they're ready to help me manage the event. The app definitely makes our check-in process more simplified.
  • Managing RSVPs - The ability to cut off registration and start a wait list is critical for our events. We get a handful of cancellations in the week before the event (as I'm sure every other event marketer does) and we can start moving our way down the waitlist to fill our events up!
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Cons
Planned
  • The platform can use some tweaking (i.e.: when reserving hotels, adding guest rooms, including meeting rooms - instead of just spaces, which can be confusing when searching).
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Cvent
  • When designing a landing page for an event, the functionality of the layout page is quite finicky. I would love to see the ability to add features to certain text boxes become more fluid.
  • The formatting across the layout page is not always consistent, specifically text sizing.
  • I had an issue with an account, and the support team took an extremely long time (2+ months) to produce a remedy for the issue I was experiencing.
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Likelihood to Renew
Planned
No answers on this topic
Cvent
Because easy to interface and easy to manage Splash platform and individual event platform and easy to integrate with third party software such as Adobe Marketo and others softwares. Easy to maintain status and easy to relate with Salesforce campaign through Marketo . Useful in lead capturing and generation and so on we can enable business through splash.
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Usability
Planned
No answers on this topic
Cvent
The platform works, and it is a good system. I think there is always room for improvement. and I would like to see them up their client resolutions when it comes to problems with using the system. and see them take a more aggressive approach to addressing the clients changing needs
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Support Rating
Planned
No answers on this topic
Cvent
We love working with our account manager and priority support to answer questions efficiently and speedily. Our account manager works with us on larger and bigger picture initiatives for our instance, where the priority support is always there when you're stuck with a feature or setup, it's been great to share this resource with our global network of hosts internal and external to the company.
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Alternatives Considered
Planned
Planned is the only event planning software company we have worked with, and plan to work with. The team behind the platform is constantly innovating to enhance features and the overall experience for both vendors and users.
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Cvent
Despite not being a very old company, Splash does not feel like a buggy-startup in Beta. I've used other platforms like Eventbrite that don't have the functionality Splash does, and other comparable companies to Splash that are painful to use on the backend. I would also say that the Splash team and culture is a plus. They offer a lot of training tutorials and every call is always a fun one with their team.
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Return on Investment
Planned
  • We were able to get repeat business from a new client brought to us by Planned
  • We were able to learn more about what types of virtual event services we'd like to grow as a business, as a result of working with Planned
  • We have not seen a financial ROI for our business yet because we have only worked with one client on the platform and it has been costly for us to accommodate this client
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Cvent
  • It helps me manage a number of events that I would not otherwise be able to make invitations for, manage rsvps, and do check ins. We used a more expensive product previously but it had fewer features so this is definitely an upgrade.
  • Using Splash saves me time from needing to follow up with guests. I also love the "send later" feature for email.
  • The support staff make this product super valuable as I am able to accomplish more with their help.
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ScreenShots

Planned Screenshots

Screenshot of Event creation - create an event by filling in some details.Screenshot of Event overview page - edit event information, invite collaborators, centralize documents, and manage your event.Screenshot of Marketplace - place to discover suppliers across every category. Use filters to narrow your search to match your exact needs.Screenshot of Supplier listing pages - find detailed information about every supplier, including 3D mappings, photos, services offered, reviews, and more.Screenshot of Inbox - communicate with suppliers and share quotes, contracts and invoices.

Splash Screenshots

Screenshot of customized and on-brand event programs - from the first invitation to post-event follow-up.Screenshot of an example of a personalized email campaign built from on-brand templates. These can be scheduled to be sent to targeted lists.Screenshot of actionable segments created from a guest list, with advanced tag management and list building. This displays every response, status change, and answers to registration questions as they happen.Screenshot of the available integrations for event programs, with Salesforce, Slack, Marketo, Hubspot, Eloqua, Greenhouse, Zapier,  and Zoom.Screenshot of the real-time data and analytics that provide the insights to prove success and build better programs.Screenshot of Splash's Host app, which is used to run the door. Fast search and one-click check-in keeps the traffic flowing, which frees up users to capture info from walk-ins all while syncing the list across devices and to a connected CRM in real-time.