Posit, formerly RStudio, is a modular data science platform, combining open source and commercial products.
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Webtrends Analytics
Score3 out of 10
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WebTrends provides an enterprise web analytics platform and, according to Forrester, has a strong focus on support for mobile and social channels and a very open platform. Webtrends competes directly with Adobe Site Catalyst, IBM Coremetrics. and comScore DigitalAnalytix.
In my humble opinion, if you are working on something related to Statistics, RStudio is your go-to tool. But if you are looking for something in Machine Learning, look out for Python. The beauty is that there are packages now by which you can write Python/SQL in R. Cross-platform functionality like such makes RStudio way ahead of its competition. A couple of chinks in RStudio armor are very small and can be considered as nagging just for the sake of argument. Other than completely based on programming language, I couldn't find significant drawbacks to using RStudio. It is one of the best free software available in the market at present.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
Scenarios 1. If you want to use web server log files as input to your web analytics, then Webtrends will provides a good product, with great ease of implementation. Don't even think about being cheap on hardware, and make sure Webtrends runs on real servers, not in a VM environment. 2. If you want to use Data Tagging, similar to Google Analytics or Site Catalyst, Webtrends has a powerful product, just be prepared to pay. 3. If you are new to Web Analytics, but it is the strategic direction, start with Webtrends on Premises. Questions to Ask 1. What are you trying to accomplish? 2. Can you place a dollar value on the benefit that you expect/need from Webtrends? 3.Can you live with Webtrends running SaaS?
The support is incredibly professional and helpful, and they often go out of their way to help me when something doesn't work.
The one-click publishing from RStudio Connect is absolutely amazing, and I really like the way that it deploys your exact package versions, because otherwise, you can get in a terrible mess.
Python doesn't feel quite as native as R at the moment but I have definitely deployed stuff in R and Python that works beautifully which is really nice indeed.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Control privacy, data sharing and competitive industrial knowledge using Webtrends on premises
Great control over custom reports, custom dimensions and metrics
Flexible tool which allows multiple methods of data capture. To my knowledge it was the first tool with a Tag Builder / Tag Management function built in via a supporting website.
Python integration is newer and still can be rough, especially with when using virtual environments.
RStudio Connect pricing feels very department focused, not quite an enterprise perspective.
Some of the RStudio packages don't follow conventional development guidelines (API breaking changes with minor version numbers) which can make supporting larger projects over longer timeframes difficult.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
The big downside, the elephant in the room, is that it does not (as of right now) have on-demand segmenting, drilldowns, etc. You have to think of what you want in advance and create those reports then analyze some data. This is huge. You can, of course, re-analyze old data after creating new reports but you still have to wait. (This deficiency may become obsolete with the release of Webtrends Explore later this month (May 2014).)
It has fewer mature integrations with other products and databases than competitors do, although I'm told it works with SharePoint better than anything else does.
Its attribution modeling capability is behind Google Analytics'. In my humble opinion, this could be changed quickly if Webtrends would make some tweaks to its standard visitor history files (i.e. preserve the order in which past visits were sourced beyond the single most recent one, rather than storing all those past sources as a randomized list).
It doesn't incorporate statistical tests, confidence intervals, or statistical associations. However, this same criticism can be applied to its competitors (other than A/B Testing products). It's a tabulation program, as they all are. In this respect, web analytics tools as a group are relatively primitive. Sorry to bring this up as a criticism of Webtrends but it's my pet peeve about the whole industry and I just have to say it. (p.s. take advantage of the heavy-duty Webtrends Scheduled Export functionality to get really granular data that you can feed to a stats program to get significances.)
Although the documentation, help screens, phone support and the knowledge base have improved tremendously in recent years, there is still a pretty steep learning curve because it is different from the tools that entry-level users may have already been exposed to. This can be a shock and many users are alienated at first because they just don't get some of the fundamentals at first. I'd like to see much better help screens that are thoroughly interlinked with the KB and documentation. Having superb online support would make a world of difference with the adoption of this basically powerful tool.
There is no viable alternative right now. The toolset is good and the functionality is increasing with every release. It is backed by regular releases and ongoing development by the RStudio team. There is good engagement with RStudio directly when support is required. Also there's a strong and growing community of developers who provide additional support and sample code.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
I would be willing to try Webtrends again AFTER some research from other users. I would need to see that users mention better and faster customer support on questions and issues that arise while using the software. The software is capable of vast and incredible things, but if it isnt properly set up and supported during use, it is just a big hassel and waste of everyones time and money.
For someone who learns how to use the software and picks up on the "language" of R, it's very easy to use. For beginners, it can be hard and might require a course, as well as the appropriate statistical training to understand what packages to use and when
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
If I could give it a 0, I would. Not having an intuitive user interface made it impossible to convince non-analytic business users to use the tool on their own. Even as a seasoned analyst, frequent calls were needed to get what should be simple tasks done. Account managers don't understand the tool either, and have to refer you to technical support
RStudio is very available and cheap to use. It needs to be updated every once in a while, but the updates tend to be quick and they do not hinder my ability to make progress. I have not experienced any RStudio outages, and I have used the application quite a bit for a variety of statistical analyses
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
The v9 admin interface and v10 reporting interface work as well as expected, but have a tendency to be pokey, especially for bulky reports and whenever you're connected to wifi. I much prefer using the REST API for all reporting for this reason, which simply dumps out the data and doesn't bother with the user interface.
Since R is trendy among statisticians, you can find lots of help from the data science/ stats communities. If you need help with anything related to RStudio or R, google it or search on StackOverflow, you might easily find the solution that you are looking for.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
I once went on to Twitter to ask for help from my network of analytics people, and Webtrends themselves responded. They have been an excellent partner in making sure that their product is being used to the best of it's ability and I greatly appreciate that. Both Omniture and Google Analytics, do not have that level of support over social media
The in-person training was comprehensive enough to get you started, but I strongly recommend having a more experienced person when beginning with the tool.
Webtrends provides several free webinars over the course of the year, many of which I would expect to pay for. The people providing the webinars seem to have a good feel for real-world application of the product.
Careful planning and patience. Use a non-public test site to fine tune tags and reporting. Despite best laid plans, there will be surprises when you collect the data, run the analysis and begin generating reports using the tool. Perform a tag audit to ensure tags fire as desired.
RStudio was provided as the most customizable. It was also strictly the most feature-rich as far as enabling our organization to script, run, and make use of R open-source packages in our data analysis workstreams. It also provided some support for python, which was useful when we had R heavy code with some python threaded in. Overall we picked Rstudio for the features it provided for our data analysis needs and the ability to interface with our existing resources.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
Webtrends has its work cut out for itself considering you have the behemoth Google Analytics and Google Analytics Premium having a strong offering and brand recognition for the price of free. After reviewing the paid service I'd suggest you start off with GA as a cheaper alternative that is just as robust, if not much more flexible in regards to the reporting and goal tracking needs for our company.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
RStudio is very scalable as a product. The issue I have is that it doesn't necessarily fit in nicely with the mainly Microsoft environment that everybody else is using. Having RStudio for us means dedicated servers and recruiting staff who know how to manage the environment. This isn't a fault of the product at all, it's just part of the data science landscape that we all have to put up with. Having said that RStudio is absolutely great for running on low spec servers and there are loads of options to handle concurrency, memory use, etc.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Using it for data science in a very big and old company, the most positive impact, from my point of view, has been the ability of spreading data culture across the group. Shortening the path from data to value.
Still it's hard to quantify economic benefits, we are struggling and it's a great point of attention, since splitting out the contribution of the single aspects of a project (and getting the RStudio pie) is complicated.
What is sure is that, in the long run, RStudio is boosting productivity and making the process in which is embedded more efficient (cost reduction).
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
Webtrends has had a positive impact on site visitation because it allowed us to understand the sources by domain for site traffic and find out ways to increase visits from those domains.
Webtrends has also allowed us to understand areas of optimization on the site, which has had a positive impact on the overall user journey on the site, likely leading to longer site duration and engagement.
