Postwire vs. Storylane

Postwire is best used in any type of situation where you're trying to deliver data sheets, content or videos to customer or clients in one please. Instead of sending multiple emails with a lot of stuff attached, this is a great place to store it. It looks professional and often times, the client appreciates not having to look through all of their emails.

Incentivized

If you are looking to make simple, guided demos to easily demonstrate product UI and workflows, Storylane is a great choice. You need to be ready to invest a lot more heavily if you'd like to provide a sandbox experience that will allow users to navigate around the whole UI with full linking and interactive onscreen elements.

Incentivized

• Content Sharing - Easy way to share content.
• Content Engagement Tracking - Easy way to track prospects engagement with the content
• Ease of Use - Ability to set up a site in minutes.

Incentivized

• Allows you to easily grab the visual assets to create a walk through.
• The analytics that are integrated give you a very specific view of engagement.
• Even the most complex web pages can be saved in Storylane, definitely a robust engine.

Incentivized

• Enough people don't know about Postwire, and I think that because of that, prospective clients often disregard these links as spam.

• It's not intuitive when I want to modify some of the text in the boxes
• It's difficult when I wanted to copy a slide from one demo and drop it into another demo. It's never worked properly and this seems like it should be a relatively easy technical lift to offer - also it doesn't say that it won't work, it just simply made a mess of my slides.

Incentivized

Unfortunately, the decision to renew does not fall on me. However, I have told the decision maker that I believe that we utilized Postwire incorrectly when we started. I believe that rather than sending links to our Postwire pages to prospective clients in our introduction email, they would be better suited to send after connecting and agreeing to send them additional information. That way, you can explain that it will be in the format of a Postwire link due to it's ease of use.

It is fairly easy to use the Product demo builder. There's nothing complex on the platform. I feel like there's so much room to add complexity to the product, as it's too easy to use at the moment. More functionalities bring more complexity. So, currently, I would say Storylane is pretty easy to use without any prior training.

Incentivized

Clearside has less features and is very simple. It's convenient because it comes free with Sales Navigator. There is limited functionality and you can only have a certain number of different clear slides accessible at once. There is also a lot of other random LinkedIn content that shows up on ClearSlide, but I'm not a fan. I prefer paying with Postwire over free with LinkedIn.

Incentivized

The demo done by the team was brilliant and they were able to get us trial access immediately. Their gtm team was also able to accommodate our request on pricing and contract terms which really made us incline heavily towards Storylane. The product also was very well built and we didn’t need to look actively at competitors.

Incentivized

• Sales conversion rates
• Sales image
• Sales efficiency

• I cannot attest to the ROI as I created Storylanes for my company shortly before making a career change. I anticipate that it will shorten the sales cycle as it will help champions convince decision makers who were not present during a live demo.

Incentivized