Publer vs. Webtrends Social

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Publer
Score 9.7 out of 10
N/A
Publer is a social media management tool used by individuals and businesses in crafting, scheduling, and analyzing their online presence across various social platforms. Publer aims to simplify the complexity of social media management, as a companion for digital marketers, influencers, and businesses of all sizes. Key Features: Scheduling: Publer enables users to plan and schedule posts across multiple social media platforms, to ensure a consistent…
$12
per month per user
Webtrends Social
Score 5.0 out of 10
N/A
Webtrends provides web, social, and mobile analytics and other software solutions related to marketing intelligence.N/A
Pricing
PublerWebtrends Social
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
PublerWebtrends Social
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsVAT not included in the price. 14 days money back guarantee.—
More Pricing Information
Community Pulse
PublerWebtrends Social
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Features
PublerWebtrends Social
Publishing
Comparison of Publishing features of Product A and Product B
Publer
9.5
12 Ratings
18% above category average
Webtrends Social
-
Ratings
Content planning and scheduling10.012 Ratings00 Ratings
Content optimization9.512 Ratings00 Ratings
Workflow management9.211 Ratings00 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Publer
9.2
9 Ratings
13% above category average
Webtrends Social
-
Ratings
Automated routing and prioritization9.37 Ratings00 Ratings
Bulk actions9.28 Ratings00 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Publer
9.4
12 Ratings
10% above category average
Webtrends Social
-
Ratings
Twitter10.010 Ratings00 Ratings
Facebook9.511 Ratings00 Ratings
LinkedIn10.011 Ratings00 Ratings
Google+9.37 Ratings00 Ratings
Instagram9.210 Ratings00 Ratings
Pinterest9.57 Ratings00 Ratings
YouTube8.67 Ratings00 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Publer
9.7
11 Ratings
21% above category average
Webtrends Social
-
Ratings
Campaign success analytics9.811 Ratings00 Ratings
Competitor analysis9.65 Ratings00 Ratings
Account management
Comparison of Account management features of Product A and Product B
Publer
9.2
9 Ratings
13% above category average
Webtrends Social
-
Ratings
Role-based user permissions & privileges9.28 Ratings00 Ratings
Mobile access9.29 Ratings00 Ratings
Best Alternatives
PublerWebtrends Social
Small Businesses
Conte.ai
Conte.ai
Score 1.4 out of 10
Publer
Publer
Score 9.7 out of 10
Medium-sized Companies
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
Enterprises
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
1-Social
1-Social
Score 8.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
PublerWebtrends Social
Likelihood to Recommend
9.7
(15 ratings)
5.0
(2 ratings)
Likelihood to Renew
-
(0 ratings)
6.0
(1 ratings)
Support Rating
-
(0 ratings)
8.0
(1 ratings)
Implementation Rating
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
PublerWebtrends Social
Likelihood to Recommend
Publer
If you don't want to have a complicated management of different platforms, and don't want to spend too much money on a social media management platform, Publer is the right thing for you. It's easy to use, and you can modify your package as you go, meaning if you want to add or remove accounts, you can do it one by one, no global thing needed. I really needed that, so I recommend it. You can also give access to someone to use it which is very useful for my community manager.
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Webtrends
Webtrends Social offers social media marketers an abundance of tools needed for monitoring, managing campaigns and resolving customer issues in the social media space. In regards to the pricing, I would say it is less appropriate for small to medium-sized businesses where the social marketing aspect is an add-on or supplemental to the main marketing channels.
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Pros
Publer
  • Allows for approve/disapprove
  • Analytics are easy to read
  • Connecting clients accounts to the workspace without me needing to know the passwords
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Webtrends
  • It provided strong metrics on followers, contest entries, and shares.
  • I could easily track the effectiveness of campaigns in reaching and engaging consumers. Beyond building hype around the product, it was easy to track goals metrics. I had access to every metric I needed to gauge campaign effectiveness.
  • The tools gave me fine-grained control over the look and feel making it very easy to match my company's branding.
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Cons
Publer
  • Unless I don't know about it there's no option to see what a post would look like in your existing feed (e.g. instagram).
  • Occasionally I have had issues with things not working (but they do always get fixed).
  • I think the analytics could be a little more detailed, such as what types of engagement a post got.
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Webtrends
  • The number of platforms it manages
  • Being able to use a wider range of media types
  • Learning curve could be improved upon for the UX
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Likelihood to Renew
Publer
No answers on this topic
Webtrends
Unfortunately, they changed the pricing structure and simultaneously offered less support. They did offer premium support, but it was very expensive
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Support Rating
Publer
No answers on this topic
Webtrends
They were fantastic. Highly responsive.
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Online Training
Publer
No answers on this topic
Webtrends
They didn't have any at the time.
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Implementation Rating
Publer
No answers on this topic
Webtrends
This was a very straightforward process. First, we customized the look and feel to make it just the way we wanted it. When we were done, we notified our rep who then did some work on their side before pushing the site live. This all worked flawlessly
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Alternatives Considered
Publer
I chose Publer because it seemed to play really well with LinkedIn and that was the only channel I was planning to use it for. The main reason I use Publer and not anything else is the Recycling Feature. That is a brilliant feature and lets me keep my posting queue full without having to always be creaing new content
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Webtrends
After evaluating Webtrends Social, I'd have to say in regards to the cost and the overall capabilities of the solution that other tools such as Social Sprout offer a more competitive package. For the amount you are paying on a monthly basis you are being offered tools that can get the job done at a better price point to warrant getting a tool for the department.
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Return on Investment
Publer
  • I can on-charge the price of the subscription within my package, so I can charge it out for what I want, allowing me to make some profit
  • Every one of my clients has loved using it, so they are more inclined to keep using our social media services
  • Publer helps my business to look professional
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Webtrends
  • Reduced hours per week resolving customer issues
  • Increased efficiency on engagement reporting
  • Is costly to recoup ROI
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