Pure360 vs. Springbot

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Pure360
Score 7.0 out of 10
N/A
N/AN/A
Springbot
Score 6.0 out of 10
N/A
Springbot aims to bring all the marketing capabilities large retailers have to small businesses at a fraction of the cost. Through Springbot, online stores will be able to leverage automated marketing on channels such as email, SMS, social and online ads. Business owners and marketers who find themselves wearing many hats can still send the right message at the right time with confidence. With an all-in-one marketing automation platform designed with ease of use in mind, business…
$199
for up to 5,000 subscribers (includes email marketing, social hub, reporting and dashboards, signup forms, automations, account management, support and onboarding. See website for additional package options.
Pricing
Pure360Springbot
Editions & Modules
No answers on this topic
Platform Base Package
$199/month
for up to 5,000 subscribers (includes email marketing, social hub, reporting and dashboards, signup forms, automations, account management, support and onboarding. See website for additional package options.
Offerings
Pricing Offerings
Pure360Springbot
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsSee website for pricing calculator for additional pricing options.
More Pricing Information
Features
Pure360Springbot
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Pure360
7.6
2 Ratings
6% below category average
Springbot
4.4
3 Ratings
55% below category average
WYSIWYG email editor8.02 Ratings4.03 Ratings
Dynamic content8.02 Ratings4.23 Ratings
Ability to test dynamic content7.01 Ratings2.72 Ratings
Landing pages7.01 Ratings8.21 Ratings
A/B testing6.02 Ratings4.23 Ratings
Mobile optimization8.02 Ratings4.03 Ratings
Email deliverability reporting8.02 Ratings4.03 Ratings
List management8.02 Ratings4.23 Ratings
Triggered drip sequences8.01 Ratings4.03 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Pure360
5.7
2 Ratings
30% below category average
Springbot
4.2
3 Ratings
56% below category average
Dashboards6.02 Ratings4.23 Ratings
Standard reports6.02 Ratings4.23 Ratings
Custom reports5.02 Ratings4.23 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
Pure360
6.0
1 Ratings
32% below category average
Springbot
-
Ratings
URL Validation8.01 Ratings00 Ratings
Link Tracking8.01 Ratings00 Ratings
Image Validation8.01 Ratings00 Ratings
Inbox Display5.01 Ratings00 Ratings
Email Accessibility Tools3.01 Ratings00 Ratings
Spelling and Grammar Check5.01 Ratings00 Ratings
Spam Testing3.01 Ratings00 Ratings
Email Previews8.01 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Pure360
-
Ratings
Springbot
6.6
3 Ratings
16% below category average
Lead nurturing automation00 Ratings4.03 Ratings
Lead scoring and grading00 Ratings9.11 Ratings
Data quality management00 Ratings4.03 Ratings
Automated sales alerts and tasks00 Ratings9.11 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Pure360
-
Ratings
Springbot
5.2
3 Ratings
37% below category average
Calendaring00 Ratings4.03 Ratings
Event/webinar marketing00 Ratings6.41 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Pure360
-
Ratings
Springbot
2.7
2 Ratings
94% below category average
Social sharing and campaigns00 Ratings2.52 Ratings
Social profile integration00 Ratings3.02 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Pure360
-
Ratings
Springbot
6.9
3 Ratings
9% below category average
API00 Ratings4.23 Ratings
Role-based workflow & approvals00 Ratings8.21 Ratings
Customizability00 Ratings7.31 Ratings
Integration with Salesforce.com00 Ratings7.31 Ratings
Integration with Microsoft Dynamics CRM00 Ratings7.31 Ratings
Integration with SugarCRM00 Ratings7.31 Ratings
Best Alternatives
Pure360Springbot
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Score 10.0 out of 10
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Medium-sized Companies
VerticalResponse
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Score 10.0 out of 10
PFL Direct Mail Platform
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Score 9.3 out of 10
Enterprises
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All AlternativesView all alternativesView all alternatives
User Ratings
Pure360Springbot
Likelihood to Recommend
7.0
(2 ratings)
3.8
(5 ratings)
Usability
-
(0 ratings)
3.7
(4 ratings)
Support Rating
-
(0 ratings)
4.2
(3 ratings)
User Testimonials
Pure360Springbot
Likelihood to Recommend
Pure360
Fir the price it's decent but budget depending you could probably invest in other tools that are more focused on certain areas/elements that the application tries to done as a one stop shop. Customer service/account managers are also very welcoming and helpful when it comes to resolving any issues and questions.
Read full review
Springbot Inc.
Well Suited For:
  • Small businesses with small marketing teams.
  • Shopify Customers.
  • Small businesses that want more reporting/segmented lists.
  • Businesses that are upgrading from a service like Constant Contact or Mailchimp.
Less appropriate
  • Customer who are currently using Klaviyo.
  • Business who do not have a Shopify website.
Read full review
Pros
Pure360
  • Easy and intuitive drag and drop design
  • Good design templates
  • Great customer support
Read full review
Springbot Inc.
  • The demographic data was great. I could see how many males vs. females, ages, income, married, with or without children. It gave me a good idea of who my customers were.
  • Using their tracking URLs in all of our campaigns allowed us to get a better idea of what exactly was driving revenue.
  • Not only could I see top performing products, which I can do within Magento, I could also see top selling categories and colors.
  • I can pull a Coupon Usage report our of Magento, but Springbot gave me additional info like AOV and ROI on those codes.
  • Springbot also gave me a lot of info about our abandoned carts. It shows us which products are most abandoned along with views, conversion rates, etc.
  • Springbot gave us an Instagram Shop page that allowed us to curate social shares and then tie them to products on our site.
Read full review
Cons
Pure360
  • Uptime - the server has gone done before when an email had just been sent out which meant that recipients could not click on links
  • Automation add-on was extremely expensive considering the additional capabilities it was adding
  • Login process - every time I logged in had to use an authorization email. Good security, but unnecessary for EVERY SINGLE login
  • No auto-save or save button in the email builder - would have to click off the screen to save, which meant that if the window crashed, there was no way to rescue work. All it needs is a save button!
Read full review
Springbot Inc.
  • After our purchase, I let spring or know that I was currently too busy to implement the system and to put things on hold. They ignored this request and kept charging us a monthly fee without using any of their systems. I have only logged in once. Nothing has been set up. They can see that from their side.
  • After multiple emails back and forth their out was in the user agreement. I never asked for my money back only credit so I can regroup and when I have time get on to implant the systems. They tell me they don't do that.
  • They don't care about any of the customer's needs. They only care about charging you that monthly fee. Terrible bus plan. With enough bad feedback, they will suffer from such a narrow plan.
  • I wish we had actual information about the cons using the system. Unfortunately I was not given the opportunity to do unless I wanted to keep paying while not using the system.
Read full review
Usability
Pure360
No answers on this topic
Springbot Inc.
Springbot has top navigation that helps me quickly jump from emails to social, and reporting very easily.
Read full review
Support Rating
Pure360
No answers on this topic
Springbot Inc.
We have raved about Springbot's support because they always get back with us so quickly. Our rep, Jared has been phenomenal in helping us, always being available to chat with us and explaining some of the metrics with us so we can better understand. He completely handles our ads, checks on them, and lets us know when to update and why.
Read full review
Alternatives Considered
Pure360
No answers on this topic
Springbot Inc.
Springbit is more expensive, more complicated and delivered less.
Read full review
Return on Investment
Pure360
  • Attracted new business through newsletters
  • Helped to drive downloads on content when running campaigns (infographic, report, free trial set up was particularly effective
Read full review
Springbot Inc.
  • Springbot gave us a better idea of who our customer was. We just launched in January 2015 having been B2B previously. So we weren't really sure who we were marketing to.
  • I only paid $200/month for the service so I didn't waste a ton of money trying it out. They have a 30 day cancellation policy so I wasn't stuck in a year long contract.
  • It was a let down because I had such high hopes of everything it would allow me to do and see with one platform. Give them a couple more years and I think they will work out the kinks.
Read full review
ScreenShots

Springbot Screenshots

Screenshot of Email Editor - Springbot's drag-and-drop email editor makes it effortless to design eye-catching, branded emails that look great on any device!Screenshot of Automations Editor - Springbot's automations editor let's you easily create automations for common use cases like abandoned cart, and it gives you the ability to build highly customized automations to fit your store's needs.Screenshot of SMS Marketing - Springbot makes SMS marketing simple with text-to-join campaigns that allow you to use custom keywords related to your brand. Combine SMS with the power of automation flows to enhance your multichannel marketing strategy.Screenshot of Social Hub - Springbot's Social Hub helps you streamline your content and marketing efforts, so you can do it all in one place — post, schedule, track metrics and more!Screenshot of Online Ads - Increase your site traffic and bring shoppers back to your store's site with prospecting and retargeting ads.Screenshot of Reporting and Dashboards - Make data-driven decisions by tracking important metrics for your site traffic, product categories and marketing efforts. Get more insights about your ideal customer profile.