RADAAR vs. Revinate

RADAAR is very well suited for bulk content scheduling across different social profiles. It's great to store passwords for different profiles in the passbook so you don't have to remember them all the time. It's really great for your own work, however, the post-approval feature for clients is not released yet. So if post-approval is a major concern for the users, they should wait for the RADAAR team to roll out this feature.

Revinate is a great platform for smaller-sized hotels who do not need the advanced functionalities of a larger ESP like Salesforce Marketing Cloud. You do not need coding experience, but if you would like to custom-code your emails you can do so. The automation features leave room for improvement as does its reporting features

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• Bulk scheduling of content for multiple social media profiles with CSV import
• Real-time monitoring of all the social profiles with the Stream modules
• Social Inbox displays the details of messages and comments done on our profiles. Plus the ability to filter them and reply from Radaar

• The audience segmentation is excellent. I use this the most since I create targeted, segmented campaigns.
• Ease of use if you have experience with other email platforms.
• Analytics reporting.

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• Content creation and the Calendar should be in different sections as the calendar makes the tool slower.
• Ability to crop images directly in the content creation window and also the option to add a Watermark to the created content.
• Bulk delete the posts which are no longer needed.
• Ability to add Labels in the posts in bulk or add an option to add labels at the import CSV option
• Introduce an editor like google docs for the WordPress posts creation and scheduling.
• Media library should be added to upload and host images and videos for use in posts.
• For Twitter, there should option to Retweet the performing posts and setup automations.

• Streamline how we answer reviews further. I feel like we should not have to log into Revinate and log into third party sites to answer reviews. Revinate would have partnerships with these third parties to streamline the review answering process.
• I also don't like how Revinate will not give direct access to Wyndham franchise users. We have to log into a MyPortal account and then into Revinate using the MyPortal link. It would be more efficient to have direct access and capabilities.
• Make your report creation area user-friendly. You don't offer much training or help assistance in learning to create reports.

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RADAAR is a robust tool, and it is constantly being developed. As an early adopter, I can say that this is definitely a steal. Who knows how powerful RADAAR can be in the near future. It constantly follows the lead of all the leading platforms, and it adapts in every way possible. Again, a community-based SAAS development makes this tool very very useful.

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I have gotten in touch with the support team just a few times since RADAAR is quite easy to use. But on those few occasions, the team had been very responsive and applied the needed urgency. Even the founder is very active and attentive to user concerns and needs. The future is indeed bright.

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Revinate is perfect for our small-to-medium sized hotel clients who do not need a more advanced ESP. If you have a larger client that needs more advanced features, I would suggest using Salesforce. If you require more in-depth reporting and automation features for a small to mid sized client, Mailchimp is also a great choice. I do not recommend TravelClick for any clients.

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• RADAAR reduced our manpower cost by doing our posts in bulk
• Efficiency of posting (less errors because all are pre-planned)
• Faster client responses

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• Our ROI with Revinate has helped us take back some of our OTA revenue, and for the first time ever, our brand.com revenue outpaced our OTA revenue, due to our email campaigns. We are a small indie hotel and this is crucial for us.

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Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info