Remarkety vs. Terminus ABM Platform

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Remarkety
Score 9.2 out of 10
N/A
N/A
$200
per month
Terminus ABM Platform
Score 8.1 out of 10
Mid-Size Companies (51-1,000 employees)
Supporting B2B strategies, the Terminus platform offers tactical playbooks that help teams meet accounts throughout their entire lifecycle. It is a platform rooted in first-party data that surrounds buyers with engaging digital experiences from account acquisition to expansion and renewal. The Terminus engine is built to drive ROI, minimize fraud, prioritize brand safety, and turn intent into relevant, actionable insight for GTM teams. Key benefits of Terminus: - Relevant…N/A
Pricing
RemarketyTerminus ABM Platform
Editions & Modules
Remarkety
$25.00
per month
No answers on this topic
Offerings
Pricing Offerings
RemarketyTerminus ABM Platform
Free Trial
NoNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeRequired
Additional Details
More Pricing Information
Features
RemarketyTerminus ABM Platform
Ad Network Integration
Comparison of Ad Network Integration features of Product A and Product B
Remarkety
8.0
1 Ratings
8% above category average
Terminus ABM Platform
-
Ratings
Data Transfer8.01 Ratings00 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
Remarkety
9.9
4 Ratings
24% above category average
Terminus ABM Platform
-
Ratings
Ad campaign creation10.04 Ratings00 Ratings
Ad deployment10.04 Ratings00 Ratings
Display advertising10.04 Ratings00 Ratings
Ad display and retargeting segmentation10.04 Ratings00 Ratings
Sequence targeting9.54 Ratings00 Ratings
Ad Reporting & Analytics
Comparison of Ad Reporting & Analytics features of Product A and Product B
Remarkety
9.4
4 Ratings
19% above category average
Terminus ABM Platform
-
Ratings
Ad dashboards9.14 Ratings00 Ratings
Ad performance reports10.04 Ratings00 Ratings
Ad conversion tracking10.04 Ratings00 Ratings
Ad attribution reporting10.04 Ratings00 Ratings
Cross-channel ad management7.52 Ratings00 Ratings
Ad forecasting and optimization10.02 Ratings00 Ratings
Best Alternatives
RemarketyTerminus ABM Platform
Small Businesses
Google Ad Manager
Google Ad Manager
Score 8.6 out of 10
Leadfeeder
Leadfeeder
Score 7.3 out of 10
Medium-sized Companies
The Trade Desk
The Trade Desk
Score 8.1 out of 10
LeanData
LeanData
Score 9.7 out of 10
Enterprises
Adobe Advertising Cloud
Adobe Advertising Cloud
Score 8.9 out of 10
Folloze
Folloze
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
RemarketyTerminus ABM Platform
Likelihood to Recommend
9.5
(4 ratings)
8.1
(30 ratings)
Likelihood to Renew
-
(0 ratings)
9.0
(3 ratings)
User Testimonials
RemarketyTerminus ABM Platform
Likelihood to Recommend
Remarkety
If Remarkety can be integrated with your website I would 10/10 recommend it every time. They have great reporting features and offer different options for automation campaigns or you can even create your own custom automation campaigns. If you are only using it for newsletters you'll still see benefits but it's not going to be near as beneficial unless you add in automation.
Read full review
Terminus
Terminus ABM Platform is well suited for organizations beginning their ABM journey. It is easy to implement and there is a great team to help you do so. Ongoing customer success teams ensure you are taking full advantage of the platform and work to help you develop an ABM strategy that fits your business needs.
Read full review
Pros
Remarkety
  • Abandoned shopping cart automation.
  • Targeted remarketing across social media and search.
  • Email campaigns and behavior-based automation.
  • Reporting.
Read full review
Terminus
  • Serving account targeted ads across a wide range of display ad providers
  • Matching account based browsing data to target lists
  • Identifying need and interest in particular accounts with intent data
  • Identifying anonymous web traffic on our site from target accounts
  • Reporting on ABM activity and metrics
Read full review
Cons
Remarkety
  • The results from multiple emails cannot combine within a campaign.
  • The order history is lost when customer email has been updated.
  • Clunky dashboard.
Read full review
Terminus
  • Support times are iffy. We've had slower replies and resolutions to issues since they acquired Sigstr and now support both products.
  • Display advertising generally has low ROI, in part due to "banner blindness". If you're not continuously developing engaging creatives, you're going to see very little return with this platform.
  • Their UI needs serious work. Some options are locked after you move to the next screen in their campaign wizard (nothing should ever be locked in draft) and unless they've recently changed it, you can't delete dead draft campaigns - just archive them.
  • There are a few serious discrepancies in the analytics when it comes to identifying which end companies have people who have viewed your ads (i.e. Microsoft has huge numbers because Azure is their product).
Read full review
Likelihood to Renew
Remarkety
No answers on this topic
Terminus
Terminus is a turn-key partner in the B2B Account-Based Marketing space. Their model is flexible and efficient which in turn provides effective results. Their sales staff is great and never tries to up-sell, but rather coach and educate our teams to be better at our jobs. It has been great to collaborate
Read full review
Alternatives Considered
Remarkety
Remarkety has many more features compared to Mailchimp. The integration to my webshop was extremely easy to set up and I like to use the interface from Remarkety. You get lots of predefined trigger points for your automation and building email templates is just as easy as it was with Mailchimp.
Read full review
Terminus
Drift has banners available in their email tool, furthermore, we are able to mimic a Sigstr banner in HubSpot when we build emails by placing the banner image with a link in the bottom of an email, it's just a more manual process. I can't recommend any other solution over Sigstr, they own what they do and don't try to reach in their product marketing and I respect their product for that.
Read full review
Return on Investment
Remarkety
  • More transactions
  • Higher Order Value
  • More Returning Customers
Read full review
Terminus
  • Combining chat, advertising experiences & a very tight contact list - we saw a 684% increase in on-site engagement.
  • 900% increase in deal size after using chat with our advertising campaigns
  • 50% higher attendance for our events when leveraging our intent data for targeting
Read full review
ScreenShots

Terminus ABM Platform Screenshots

Screenshot of The Tactic Details page shows how efforts are engaging targeted accounts. Users can view clicks, views, spend, etc. to more thoroughly understand advertising efforts.Screenshot of The Account Hub leverages Terminus' B2B Account Graph to automatically ingest first and third-party account data to deliver a complete picture of target accounts, and use that data to create and manage target account audiences for all account-based marketing and sales programs.Screenshot of Account-Based Analytics helps measure an account-based marketing program. The ABM Scorecard is used to surface executive-level revenue reporting metrics.Screenshot of Configurable dashboards track engagement milestones and revenue progress by account segment or business type.Screenshot of Precision display and LinkedIn advertising, to get in front of the right people in the right companies earlier, and deliver the right message every step of the way.Screenshot of Account Insights to help sales teams set more qualified meetings with ABM.