TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    RO Innovation

    Score7.1 out of 10
    N/AUpland RO Innovation automatically serves up the best customer references to elevate brand awareness and win more deals.N/A

    Trustpilot

    Score6.8 out of 10
    N/ATrustpilot, headquartered in Copenhagen, offers their customer review platform to help businesses gather more online reviews and merge their online profile with feedback from their top customers and bring customer reviews to other high visibility platforms (e.g. Google).

    $259

    per month per domain

    Pricing
    RO InnovationTrustpilot
    Editions & Modules
    No answers on this topic
    Plus
    $259
    per month per domain
    Premium
    $629
    per month per domain
    Advanced
    $1,059
    per month per domain
    Enterprise
    Contact for pricing
    Offerings
    Pricing Offerings
    RO InnovationTrustpilot
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    RO InnovationTrustpilot
    Considered Both Products
    Upland Software
    No answer on this topic
    Trustpilot
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    50%
    Would buy again
    4 Answers
    Delivers good value for the price
    No answers on this topic
    43%
    Delivers good value for the price
    3 Answers
    Happy with the feature set
    No answers on this topic
    88%
    Happy with the feature set
    7 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    86%
    Lived up to sales and marketing promises
    6 Answers
    Implementation went as expected
    No answers on this topic
    86%
    Implementation went as expected
    6 Answers
    Best Alternatives
    RO InnovationTrustpilot
    Small Businesses
    No answers on this topic
    No answers on this topic
    Medium-sized Companies
    Influitive
    Score8 out of 10
    PowerReviews
    Score7.8 out of 10
    Enterprises
    Influitive
    Score8 out of 10
    Bazaarvoice
    Score7.6 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    RO InnovationTrustpilot
    Likelihood to Recommend
    1.0
    (4 ratings)
    4.9
    (8 ratings)
    Likelihood to Renew
    10.0
    (2 ratings)
    8.0
    (1 ratings)
    Usability
    -
    (0 ratings)
    8.5
    (2 ratings)
    Availability
    9.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    9.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    -
    (0 ratings)
    8.7
    (4 ratings)
    User Testimonials
    RO InnovationTrustpilot
    Likelihood to Recommend
    Upland Software
    BL is great is you're going from a manual process to something more sophisticated. I'm not sure what the competitive landscape looks like with regards to Reference Software nowadays, but when we were evaluating a few years ago, BL was ahead of all other vendors in terms of functionality and integrations with SFDC
    Incentivized
    Read full review
    Trustpilot
    Unfortunately, Trustpilot's disingenuous pricing habits and communication methods are the reason we ultimately ended our 3 year relationship with the company. In 2023, we signed a 1 year agreement for their basic plan (product reviews, Q&A, etc) at $3,800/year... Fair enough. In 2024, the price jumps to $5,040/year... Okay, steep - but we're still seeing good use of the tools, sort of justified? For 2025 it skyrockets to $8,976/year (+78% from prior)... But, after a month of haggling and threats to cancel, they 'graciously' drop it to $7,569/year. Now for 2026, Trustpilot is demanding $9,576/year for the EXACT SAME PLAN. That's a 152% increase since we started, with zero added value.
    Read full review
    Pros
    Upland Software
    • The system provides more visibility into available references and prevents references from being over-used. It allows the client (reference) to choose how often they can be contacted in a given time period and provides a closed-loop feedback mechanism to make sure the client is providing positive responses.
    • Allows account executives (sales people) to easily request references based on: product Used, customer vertical, location, account size, expertise, etc.
    • Uses a “Five Star” method to show how relevant the answers are when a results are returned from a search.
    Read full review
    Trustpilot
    • Completing the review for the customer is a simple process which enables us to receive more feedback.
    • The Trustpilot account management team is a true partner working with each department to help with adoption across the company.
    • The Trustpilot development team is a trusted partner with our own internal development team, assisting them with implementation as well as integration with their API.
    Incentivized
    Read full review
    Cons
    Upland Software
    • Unintuitive user interface
    • Defensive meetings with Upland RO Innovation staff when requests for improvements are shared
    • Searching features are clunky, outdated, and unhelpful
    Incentivized
    Read full review
    Trustpilot
    • Allow you to highlight sections of the review and respond
    • Stop reviews from unverified purchasers
    • Searching for a review can sometimes be hit or miss
    Incentivized
    Read full review
    Likelihood to Renew
    Upland Software
    Boulder Logic is just so easy and is in Salesforce
    Incentivized
    Read full review
    Trustpilot
    It's expensive and customer service is not the best.
    Incentivized
    Read full review
    Usability
    Upland Software
    No answers on this topic
    Trustpilot
    Simple user interface - easy to understand with high level overviews, but also getting into the detail with questions for those who want it. The only issue I have is the connection with LinkedIn - sometimes it fails and makes you re-enter details again which can be a bit frustrating!
    Incentivized
    Read full review
    Reliability and Availability
    Upland Software
    No known issues
    Read full review
    Trustpilot
    No answers on this topic
    Performance
    Upland Software
    No known issues
    Read full review
    Trustpilot
    No answers on this topic
    Support Rating
    Upland Software
    No answers on this topic
    Trustpilot
    I've rarely had issues and needed support. During the implementation phase we relied on their support heavily and they were very knowledgeable, responsive and helpful. Any questions I've had have been answered promptly by my account manager. They also have a great knowledgebase for self-service support.
    Incentivized
    Read full review
    Implementation Rating
    Upland Software
    The process of asking each reference how often they’d be willing to be contacted was the biggest task.
    We made assumptions for current clients, and ask each new client once they become a customer.
    Along with which specific skill-set they’d be willing to be a reference
    Read full review
    Trustpilot
    No answers on this topic
    Alternatives Considered
    Upland Software
    While I was one of the decision makers in this process, I didn't sit on the demos for the other providers (I was brought in further in the sales process). My understanding from my team was that BL was much more configurable and support more robust integrations that the competitors
    Incentivized
    Read full review
    Trustpilot
    Selected Trustpilot because of superior integration with the website and Google SERPS. Again, my only complaint would be Trustpilot was relatively more expensive than the other technologies.
    Incentivized
    Read full review
    Return on Investment
    Upland Software
    • Lack of ability to implement references program
    • Stalled deployment of program
    Incentivized
    Read full review
    Trustpilot
    • Helps us to determine what our customers care about.
    • We have been able to modify our marketing points based on what customers seemed confused about or the aspects of our business that they appreciate.
    Incentivized
    Read full review
    ScreenShots