Roster vs. Yotpo

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Roster
Score 7.0 out of 10
Small Businesses (1-50 employees)
Roster creates software that helps convert a brands passionate customers into brand ambassadors to drive awareness on social media, boost marketing, and drive revenue. The vendor states customers are the most authentic source for promoting products and services to others, because when customers share their own experiences, they do so from a position of authority and credibility. A bottom-up strategy focuses on transferring their customers’ contagious enthusiasm and delight to new…
$499
per month
Yotpo
Score 8.4 out of 10
N/A
Yotpo, an eCommerce marketing platform, helps brands accelerate direct-to-consumer growth. The single-platform approach integrates data-driven solutions for reviews, loyalty, SMS marketing, and more. The vendor states that brands with Yotpo are empowered to create smarter, higher-converting experiences that spark and sustain customer relationships. Yotpo integrates with everyday tools including Google, Instagram, top eCommerce platforms, and other tools in the tech stack.
$799
per month
Pricing
RosterYotpo
Editions & Modules
No answers on this topic
Premium
$799
per month
Free
Free
Includes 50 Monthly Orders
Offerings
Pricing Offerings
RosterYotpo
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeOptionalNo setup fee
Additional Details
More Pricing Information
Community Pulse
RosterYotpo
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Best Alternatives
RosterYotpo
Small Businesses
HubSpot Marketing Hub
HubSpot Marketing Hub
Score 8.5 out of 10
HubSpot Marketing Hub
HubSpot Marketing Hub
Score 8.5 out of 10
Medium-sized Companies
HubSpot Marketing Hub
HubSpot Marketing Hub
Score 8.5 out of 10
HubSpot Marketing Hub
HubSpot Marketing Hub
Score 8.5 out of 10
Enterprises
Adobe Marketo Engage
Adobe Marketo Engage
Score 8.2 out of 10
Adobe Marketo Engage
Adobe Marketo Engage
Score 8.2 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
RosterYotpo
Likelihood to Recommend
7.0
(1 ratings)
9.1
(24 ratings)
Likelihood to Renew
-
(0 ratings)
5.0
(1 ratings)
Usability
-
(0 ratings)
9.4
(2 ratings)
Support Rating
-
(0 ratings)
9.5
(13 ratings)
User Testimonials
RosterYotpo
Likelihood to Recommend
Roster (Wooly, Inc.)
Roster Ambassador Marketing Software is very well suited for organizations looking to reach new customers through trust gained from existing customers. The product is optimal for any new startup looking increase sales though networking and at the same time track the results.
Read full review
Yotpo
If you need an excellent mechanism to collect and publish customer reviews, Yotpo is the best that we have found. We love the feature set that is provided, even if you are using the basic membership to get started. Where it is really good is the collection and managing of reviews. The email request setup is simple and easy to use. The publishing and commenting on reviews can be managed easily in the backend. It syncs up nicely to our website providers, and we have used it on a few different platforms without any problems. The pricing on it is also very competitive when you price it out against so of the other big-name players in the space.
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Pros
Roster (Wooly, Inc.)
  • The power of word-of-mouth
  • Create Brand Awareness
  • Great Social Impact
Read full review
Yotpo
  • Yotpo alerts us by email when a new review comes in which encourages us to log in and check the Yopto dashboard to see if anything needs tending to.
  • With one click we can publish a Yotpo review to our website, than another click and it pushes the review to Twitter, and Facebook.
  • Even the free version has lots of useful features.
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Cons
Roster (Wooly, Inc.)
  • Could not find anything missing or any particular areas of improvement as this was first of its kind of product evaluation for one of the clients
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Yotpo
  • The customer photos are too small. We'd like to be able to display the photos that customers upload as much larger. They're almost thumbnails.
  • Yotpo widgets slow down site speed so we can't use any of them. The only one we can use is the reviews page.
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Likelihood to Renew
Roster (Wooly, Inc.)
No answers on this topic
Yotpo
Our organization is very lean and agile and does not have the resources to staff either a Marketing or Customer Service Team member on reviews full time. We know and understand the value of such an individual but are unable to staff a position at this point. This reduces the value of the tool in our eyes.
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Usability
Roster (Wooly, Inc.)
No answers on this topic
Yotpo
I think the platform back end could be easier and more intuitive, but we are able to get around and accomplish what we need to with minimal training or guidance. Specifically, we had complications with trying to do something as simple as sending ourselves test emails and adjusting image sizes pulling from our product catalog so that the review request email images would be clear.
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Support Rating
Roster (Wooly, Inc.)
No answers on this topic
Yotpo
Live chat is always ready to help. Even when they do not have an immediate answer, we hear back from them within a reasonable time frame. Communication from the account manager is great as well. The team has been very supportive in listening to new ideas, needs, and updates based on real-time on-site data.
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Alternatives Considered
Roster (Wooly, Inc.)
We truly believe Roster Ambassador Marketing Software stands apart from other such marketing softwares due to low priced and flexible implementation approach.
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Yotpo
I have only used one other service prior to Yotpo (I don't remember what it was) and Yotpo outperforms them. Yotpo is really intuitive and easy to navigate/install from a Shopify user perspective. When Pixel union releases their customer review service I may try it out since they are my theme provider and it may integrate more seamlessly.
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Return on Investment
Roster (Wooly, Inc.)
  • Roster surely will help to grow ROI by generating sales and building trust among existing and prospective customers.
  • Roster will help to reduce customer acquisition cost
  • Get to know more about actual influencers.
Read full review
Yotpo
  • We got complaints about not having enough pictures of projects. Yotpo completely negated that complaint with the UGC implementation on our website.
  • If my memory serves me right, 98% of our customers directly interact with some Yotpo widget on our site. That's a lot.
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ScreenShots

Roster Screenshots

Screenshot of Recruit: Contact and connect with ideal audiences with a suite of recruiting features.Screenshot of Track the important metrics that matterScreenshot of Measure: Track, analyze, and adjust campaigns to build influencer marketing that performs.Screenshot of Ambassador portal that engages and informsScreenshot of Ambassador Portal that contains everything in one placeScreenshot of Actions to move the audience

Yotpo Screenshots

Screenshot of Mail After PurchaseScreenshot of Yotpo DashboardScreenshot of Showcase your best reviews & ratings on siteScreenshot of Use analytics to measure & improve performanceScreenshot of Turn every purchase into a reviewScreenshot of Moderate & comment with ease