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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    SAP Cloud for Social Engagement

    Score8 out of 10
    N/APlatform designed to listen for brand mentions and then engage with customers regarding customer service issues. Includes tools for collaboration within teams or across organizations to resolve issues efficiently.N/A

    SOCi

    Score8.4 out of 10
    N/ASOCi, including the former Brandify (acquired July 2021) presents a range of local marketing solutions, such as store locators, local SEO driven landing pages, local advertising, and brand reputation management.N/A
    Pricing
    SAP Cloud for Social EngagementSOCi
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    SAP Cloud for Social EngagementSOCi
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    SAP Cloud for Social EngagementSOCi
    Considered Both Products
    SAP
    No answer on this topic
    SOCi, Inc
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    88%
    Would buy again
    7 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    7 Answers
    Happy with the feature set
    No answers on this topic
    88%
    Happy with the feature set
    7 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    83%
    Lived up to sales and marketing promises
    5 Answers
    Implementation went as expected
    No answers on this topic
    86%
    Implementation went as expected
    6 Answers
    Features
    SAP Cloud for Social EngagementSOCi
    Listening/monitoring
    Comparison of Listening/monitoring features of SAP Cloud for Social Engagement and SOCi
    Feature
    SAP Cloud for Social Engagement
    9.5
    2 Ratings
    22% above category average
    SOCi
    -
    Ratings
    Boolean keyword searches10.02 Ratings00 Ratings
    Filtering out noise/spam9.02 Ratings00 Ratings
    Sentiment analysis10.02 Ratings00 Ratings
    Broad channel coverage9.02 Ratings00 Ratings
    Publishing
    Comparison of Publishing features of SAP Cloud for Social Engagement and SOCi
    Feature
    SAP Cloud for Social Engagement
    10.0
    2 Ratings
    20% above category average
    SOCi
    -
    Ratings
    Content planning and scheduling10.02 Ratings00 Ratings
    Audience targeting10.02 Ratings00 Ratings
    Content optimization10.02 Ratings00 Ratings
    Workflow management10.02 Ratings00 Ratings
    Engagement
    Comparison of Engagement features of SAP Cloud for Social Engagement and SOCi
    Feature
    SAP Cloud for Social Engagement
    9.7
    2 Ratings
    18% above category average
    SOCi
    -
    Ratings
    Automated routing and prioritization10.02 Ratings00 Ratings
    Customer interaction histories10.02 Ratings00 Ratings
    Bulk actions9.02 Ratings00 Ratings
    Marketing
    Comparison of Marketing features of SAP Cloud for Social Engagement and SOCi
    Feature
    SAP Cloud for Social Engagement
    10.0
    2 Ratings
    26% above category average
    SOCi
    -
    Ratings
    Lead generation10.02 Ratings00 Ratings
    Content marketing10.02 Ratings00 Ratings
    Paid media management10.02 Ratings00 Ratings
    Campaigns and promotions10.02 Ratings00 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of SAP Cloud for Social Engagement and SOCi
    Feature
    SAP Cloud for Social Engagement
    9.4
    2 Ratings
    12% above category average
    SOCi
    -
    Ratings
    Twitter10.02 Ratings00 Ratings
    Facebook10.02 Ratings00 Ratings
    LinkedIn10.02 Ratings00 Ratings
    Google+8.01 Ratings00 Ratings
    Instagram10.02 Ratings00 Ratings
    Pinterest8.01 Ratings00 Ratings
    YouTube10.02 Ratings00 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of SAP Cloud for Social Engagement and SOCi
    Feature
    SAP Cloud for Social Engagement
    10.0
    2 Ratings
    26% above category average
    SOCi
    -
    Ratings
    Campaign success analytics10.02 Ratings00 Ratings
    Real-time tracking10.02 Ratings00 Ratings
    Competitor analysis10.02 Ratings00 Ratings
    Account management
    Comparison of Account management features of SAP Cloud for Social Engagement and SOCi
    Feature
    SAP Cloud for Social Engagement
    10.0
    2 Ratings
    23% above category average
    SOCi
    -
    Ratings
    Role-based user permissions & privileges10.02 Ratings00 Ratings
    Mobile access10.02 Ratings00 Ratings
    Best Alternatives
    SAP Cloud for Social EngagementSOCi
    Small Businesses
    Sendible
    Score7.1 out of 10
    Google Business Profile
    Score8.4 out of 10
    Medium-sized Companies
    Emplifi
    Score8.9 out of 10
    Google Business Profile
    Score8.4 out of 10
    Enterprises
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score8.1 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    SAP Cloud for Social EngagementSOCi
    Likelihood to Recommend
    10.0
    (2 ratings)
    8.4
    (8 ratings)
    Usability
    10.0
    (1 ratings)
    8.2
    (5 ratings)
    Support Rating
    10.0
    (1 ratings)
    10.0
    (4 ratings)
    User Testimonials
    SAP Cloud for Social EngagementSOCi
    Likelihood to Recommend
    SAP
    My company exists within the Hospitality & Tourism industry where we provide Marketing and Event Planning services. SAP Cloud for Social Engagement helps me gain insight into how my vendors and clients feel about my company's brands, categories, products and services while remaining up-to-date with current market issues and trends.
    Incentivized
    Read full review
    SOCi, Inc
    SOCi is a fantastic tool for a franchise business because it provides the ability to post in bulk while also posting localized content. So, you can share the same basic content across all of your locations, but SOCi's tagging system inserts a location's phone number or website for each individual location. This helps create a localized feel and personalized touch -- but you only schedule one post, making it easy and efficient to localize content in mass posting. This principle applies to paid ads as well. Because of these features, SOCi may not be the best platform for companies with just one location
    Incentivized
    Read full review
    Pros
    SAP
    • Communication with multiple social media accounts including Facebook,Twitter and LinkedIn.
    • Utilize social preconfigured templates to respond quickly to current and potential clients.
    • Go above and beyond the number of Twitter followers and Facebook likes. Gain real-time insight into key trends and topics being discussed.
    Incentivized
    Read full review
    SOCi, Inc
    • Firstly, as a user of Brandify, I am really fond of their after-sales support services because as a user these services matter a lot.
    • Brandify has made the work so much easier as it avoids spending time looking for better options.
    • It is very helpful platform for the growth of a company.
    • Its analysis helps us in foreseeing situations that can be either good or bad and ensure that we think of a possible solution.
    Incentivized
    Read full review
    Cons
    SAP
    • Include more social network standard integrations
    • Include more ready to use templates
    • Add more metrics within reports being pulled
    Incentivized
    Read full review
    SOCi, Inc
    • Their analytics are sub-par to other tools that I use.
    • Their website can be a little clunky until you learn to navigate it.
    • It takes a long time to be fully on-boarded and running on the platform with all information syncing together.
    Incentivized
    Read full review
    Usability
    SAP
    I gave SAP Cloud for Social Engagement this rating because of the success I have seen personally within my company. I gave a rating of '10' because I highly recommend this product to others. Having better insight into my client's and vendor's opinion of my company's brand and services has allowed us to market ourselves better
    Incentivized
    Read full review
    SOCi, Inc
    There are some aspects of the scheduling of posts that could be more user friendly for the less tech-savvy users.
    Incentivized
    Read full review
    Support Rating
    SAP
    I provided SAP Cloud for Social Engagement this rating since the product has such a great backing along with the SAP brand itself. There is a lot of support behind this product as it connects with a variety of social media platforms, like Facebook and Twitter. The support provided by SAP in terms of tech help is wonderful as well. There is a lot of support from all angles
    Incentivized
    Read full review
    SOCi, Inc
    We have not had to contact support so there is nothing to say in response to this question. We are sure that if we needed to contact them we would be able to get any issues resolved quickly
    Incentivized
    Read full review
    Alternatives Considered
    SAP
    The SAP solution is more complete than others because it includes capabilities for social media listening, real-time social media message response, social profiles and history, and analytics in one system.
    Incentivized
    Read full review
    SOCi, Inc
    Soci is a lot better. It’s more user friendly and it makes better for one platform to have all my accounts on
    Incentivized
    Read full review
    Return on Investment
    SAP
    • Rapid deployment.
    • SAP Cloud for Social Engagement allows you to listen to your customers by locating social media messages that mention key words such as a specific product and prioritize them according to urgency and relevance.
    • Analytics capabilities.
    Incentivized
    Read full review
    SOCi, Inc
    • Brandify allows us to analyze the reputation of the business and how happy our customers are with us.
    • It is a affordable local marketing software.
    • It has reliable and efficient support.
    Incentivized
    Read full review
    ScreenShots