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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    SAP Engagement Cloud

    Score6.6 out of 10
    N/ASAP Engagement Cloud (formerly SAP Emarsys) helps organizations power unique customer engagement experiences by connecting real-time customer insights with the operational signals that run the business.N/A

    Wyng

    Score8.8 out of 10
    Enterprise companies (1,001+ employees)
    Wyng is used to build interactive digital experiences that engage customers at the right moments, collect their preferences and other zero-party data, and personalize their website experiences in real time. Whether the experience is a product finder quiz, promotion, or preference center, Wyng experiences are designed to be well-timed and user-friendly while offering genuine value to consumers.N/A
    Pricing
    SAP Engagement CloudWyng
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    SAP Engagement CloudWyng
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeRequiredNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    SAP Engagement CloudWyng
    Considered Both Products
    SAP
    No answer on this topic
    Wyng
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    5 Answers
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    5 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    Features
    SAP Engagement CloudWyng
    Email & Online Marketing
    Comparison of Email & Online Marketing features of SAP Engagement Cloud and Wyng
    Feature
    SAP Engagement Cloud
    6.5
    8 Ratings
    17% below category average
    Wyng
    -
    Ratings
    WYSIWYG email editor7.36 Ratings00 Ratings
    Dynamic content8.06 Ratings00 Ratings
    Ability to test dynamic content4.07 Ratings00 Ratings
    Landing pages8.03 Ratings00 Ratings
    A/B testing7.07 Ratings00 Ratings
    Mobile optimization6.07 Ratings00 Ratings
    Email deliverability reporting6.38 Ratings00 Ratings
    List management4.38 Ratings00 Ratings
    Triggered drip sequences7.75 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of SAP Engagement Cloud and Wyng
    Feature
    SAP Engagement Cloud
    6.5
    5 Ratings
    20% below category average
    Wyng
    -
    Ratings
    Lead nurturing automation6.05 Ratings00 Ratings
    Lead scoring and grading7.04 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of SAP Engagement Cloud and Wyng
    Feature
    SAP Engagement Cloud
    6.9
    8 Ratings
    8% below category average
    Wyng
    -
    Ratings
    Dashboards7.78 Ratings00 Ratings
    Standard reports7.08 Ratings00 Ratings
    Custom reports6.07 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of SAP Engagement Cloud and Wyng
    Feature
    SAP Engagement Cloud
    7.0
    7 Ratings
    9% below category average
    Wyng
    -
    Ratings
    API7.07 Ratings00 Ratings
    Role-based workflow & approvals6.04 Ratings00 Ratings
    Customizability6.07 Ratings00 Ratings
    Integration with Salesforce.com7.04 Ratings00 Ratings
    Integration with Microsoft Dynamics CRM9.02 Ratings00 Ratings
    Best Alternatives
    SAP Engagement CloudWyng
    Small Businesses
    Vbout
    Score9.9 out of 10
    No answers on this topic
    Medium-sized Companies
    Bloomreach
    Score9.2 out of 10
    Dynamic Yield
    Score8.9 out of 10
    Enterprises
    Iterable
    Score8.2 out of 10
    Dynamic Yield
    Score8.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    SAP Engagement CloudWyng
    Likelihood to Recommend
    7.7
    (10 ratings)
    9.0
    (8 ratings)
    Likelihood to Renew
    9.9
    (2 ratings)
    7.3
    (6 ratings)
    Ease of integration
    5.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    SAP Engagement CloudWyng
    Likelihood to Recommend
    SAP
    Emarsys is well suited for any company with an established list of contacts and an interest in email marketing. It's easy to manage, scalable, and has plenty of customization features to make your emails your own. If you're ever stuck, the responsive customer service team will help you out. I recommend Emarsys for medium to large size companies.
    Incentivized
    Read full review
    Wyng
    They have a variety of offerings so the best approach is to have a clear idea of what type of results you're looking to achieve. They can offer advice on which modules will help you achieve those goals.
    Read full review
    Pros
    SAP
    • It has the ability to reach maximum market chains.
    • It helps to keep our customer’s data confidential in any means.
    • It encourages one-to-one customer engagement which has helped us developing more trust in our customers.
    • It is targeting the required and interested audience for the organization.
    Incentivized
    Read full review
    Wyng
    • The cost for Offerpop was what drew me in. I got a lot of bang for my buck.
    • Contests were easy to set up.
    • Linking to products from user generated content was a plus.
    Incentivized
    Read full review
    Cons
    SAP
    • The email and content builder is significantly worse than other email marketing platforms I've used
    • Emails campaigns cannot be used in more than one automation flow
    • Amount of emails collected and being sent for smart insight are inaccurate
    • I've rarely completed a task without some type of user interface error
    • Customer service mostly directs you to help center on website
    • You have to pay extra for training
    • You have to pay extra for reporting in which the system cannot provide
    • Lengthy contract with a high price tag
    Read full review
    Wyng
    • My role is mostly involved with social media analytics; measuring campaigns. Offerpop could improve in how they track views. I would like to see the number of views and unique views captured each day versus just the total number of views since the start of the campaign.
    • For our Facebook sign up campaigns, I would like to see more reporting on the information captured in the form fields. For example: the total number of entries, unique entries, bounce rate (how many people viewed the form but didn't complete/submit it).
    • In addition, I would like to see reporting on how some of our questions within the lead form were answered. The number of entrants who selected various options from our drop down lists.
    Read full review
    Likelihood to Renew
    SAP
    We have no intention of changing Emarsys
    Incentivized
    Read full review
    Wyng
    I dont get a lot of great feedback from our social media department. I dont think the issues and concerns where addressed in detail before signing up and before launch
    Read full review
    Alternatives Considered
    SAP
    Emarsys is the email specialist service giver for our whole association. We use it to send custom and mass messages to our clients across three distinct business divisions. Email advertising is one of our greatest income driving channels due to focusing on limitations from deals regions. We can arrive at our clients through email with pertinent data and advancements, all driving income for the business. I have not used any other product marketing automation services.
    Incentivized
    Read full review
    Wyng
    While Rafflecopter was free to use, I didn't like the bulky box that sat in the middle of our web pages. Wildfire rates were just too high to justify continuing to use them, especially as OfferPop interface was so simple and streamlined
    Read full review
    Return on Investment
    SAP
    • From proficient and fast information assortment and converging to changing crude data into significant experiences, Emarsys gives you an answer that allows you to associate with your clients at an extremely close to home level and utilize that to additionally develop your business.
    • Reliable and giving cost effective services.
    Incentivized
    Read full review
    Wyng
    • We've been able to execute more campaigns internally because of the cost saving.
    • Increased fan acquisition.
    • Engaging experiences for our current customers.
    Read full review
    ScreenShots

    Wyng Screenshots

    Screenshot of Wyng's interface to build digital experiences that collect customer preferences and other zero-party data.Screenshot of Zero-party data collected to deliver highly-relevant experiences across all channels.Screenshot of The Customer preference center that puts customers in control of their data.