SE Ranking vs. Searchmetrics Suite

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
SE Ranking
Score 9.2 out of 10
Mid-Size Companies (51-1,000 employees)
An SEO toolset for agency and in-house pros.
$55
per month
Searchmetrics
Score 6.0 out of 10
N/A
The Searchmetrics Suite automatically analyzes your website and guides you through the optimization of your keywords, topic clusters (onpage) and thus your content, as well as backlinks (off page) / social links, and finally the information architecture of your pages. Clients are provided with international ranking data regarding several search engines like Google, Bing, Yahoo!, Yandex and Baidu etc. Integration of Web Analytics, enriches data with traffic, conversions and user signals, such as…N/A
Pricing
SE RankingSearchmetrics Suite
Editions & Modules
ESSENTIAL
$55
per month
PRO
$109
per month
BUSINESS
$189
per month
No answers on this topic
Offerings
Pricing Offerings
SE RankingSearchmetrics
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsSE Ranking’s subscription plans come with generous data limits. They are also extremely flexible—users can pay for the exact amount of features and data they need. The platform’s variety of subscription options makes it easy for users to scale as their data needs grow.
More Pricing Information
Features
SE RankingSearchmetrics Suite
SEO
Comparison of SEO features of Product A and Product B
SE Ranking
7.9
16 Ratings
2% above category average
Searchmetrics Suite
7.6
1 Ratings
2% below category average
Keyword analysis7.99 Ratings9.01 Ratings
Backlink management7.316 Ratings4.01 Ratings
SERP ranking tracking8.015 Ratings9.01 Ratings
Page grader7.711 Ratings8.01 Ratings
Competitive analysis8.015 Ratings7.01 Ratings
Site audit / diagnostics8.016 Ratings8.01 Ratings
Site recommendations8.412 Ratings8.01 Ratings
Task management7.910 Ratings8.01 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
SE Ranking
8.2
14 Ratings
7% above category average
Searchmetrics Suite
7.0
1 Ratings
8% below category average
Local SEO8.211 Ratings7.01 Ratings
Mobile SEO8.212 Ratings7.01 Ratings
Global SEO8.213 Ratings8.01 Ratings
Social SEO00 Ratings6.01 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
SE Ranking
8.5
14 Ratings
1% above category average
Searchmetrics Suite
9.0
1 Ratings
7% above category average
Multi-domain support8.512 Ratings9.01 Ratings
Integration with web analytics tools8.413 Ratings9.01 Ratings
Best Alternatives
SE RankingSearchmetrics Suite
Small Businesses
Nozzle
Nozzle
Score 9.9 out of 10
Nozzle
Nozzle
Score 9.9 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Enterprises
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.6 out of 10
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.6 out of 10
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User Ratings
SE RankingSearchmetrics Suite
Likelihood to Recommend
8.0
(16 ratings)
10.0
(2 ratings)
Likelihood to Renew
-
(0 ratings)
3.0
(1 ratings)
Usability
7.3
(4 ratings)
-
(0 ratings)
Support Rating
7.3
(6 ratings)
-
(0 ratings)
User Testimonials
SE RankingSearchmetrics Suite
Likelihood to Recommend
SE Ranking
SE Ranking is a fantastic tool if you are a marketing agency or freelancer looking for a single tool for the majority of your SEO work. It also includes B2B tools like their lead generation widget and white label reports that can help you generate new leads for your business. It would get 10 stars if their database was larger to accommodate research for small geographic areas, but they are always expanding their database so it may just be a matter of time. Research SE Ranking has pricing plans available for every budget.
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Searchmetrics
Searchmetrics does a great job when doing optimization of your content and keywords. It is less appropriate when doing off page optimization like backlinks.
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Pros
SE Ranking
  • Rank racking. It’s really important for us that the ranks are tracked accurately.
  • Monitoring of changes made on the website. We’ve found this feature really useful.
  • Reports. This includes auto reports and manuals. We can easily and quickly create reports to check our SEO progress month by month.
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Searchmetrics
  • Large database of companies and search terms to compare with our site.
  • In the research section, we are able to do research on an unlimited number of sites/keywords
  • Paid and Organic search research all in one place to make research and performance comparisons a lot easier
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Cons
SE Ranking
  • I really don't think SE Ranking has many flaws. They are also rolling out an app at the moment - SE Ranking Pro - need to test that one.
  • Some more video tutorials on the site on how to use some tools would be helpful.
  • More in-system popups would be more helpful too.
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Searchmetrics
  • Research into specific languages when working with multilingual countries
  • More keyword data in smaller countries
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Likelihood to Renew
SE Ranking
No answers on this topic
Searchmetrics
We are currently using an agency and do not need Searchmetrics services at this time. If we do need research metrics in the future, we will probably go with them. The only deterrent is that we got suckered into an additional year with them because we were a few days late on opting out of the auto-renew. Although I was very upset about getting stuck an extra year paying for services I do not need, that is probably the only issue I have with the company, so if you can avoid that, it's a pretty good product.
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Usability
SE Ranking
They had a huge update recently and the platform is now even better. Although not all the tools are yet in the new design.
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Searchmetrics
No answers on this topic
Support Rating
SE Ranking
The support is great but they don't have 24/7 support. And time zones can also be an issue sometimes. On the other hand there are plenty of guides and videos around to get yourself started. I never really needed support for "big" issues. And the help I got was good enough.
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Searchmetrics
No answers on this topic
Alternatives Considered
SE Ranking
SE Ranking is better than Serpstat or MOZ or Ahrefs when it comes to tracking keyword rankings, but it lacks in every other SEO category, such as onsite and offsite SEO metrics, content analysis, etc... It's a good choice for agencies that are interested in tracking keywords for their clients, but other than that it underperforms in every other SEO category.
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Searchmetrics
We originally selected Searchmetrics because we got more bang for our buck. On the research end, we could do unlimited searches without the cost of the service going up. As for the historical data, we could store more trending data and do deeper research than we could with the competitor. The monthly fee was almost half (if i remember correctly, but it's been a few years) of what what we were paying before with a competitor.
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Return on Investment
SE Ranking
  • The website "health" report has allowed us to fix things that Google might find strange or cause us to lose rankings, which has been very helpful.
  • It's given us more visibility into what exactly our SEO management company is doing and how they are performing, and if things are changing or not. It's very easy to see right from the dashboard.
  • Being able to see how our competitors stack up against us has helped us know where to improve, what to focus on, and how to be even better.
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Searchmetrics
  • It had a positive impact on the ROI. As the websites rank better the revenue raised.
  • Searchmetrics Suite is an expensive product, it is too expensive for small websites.
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ScreenShots

SE Ranking Screenshots

Screenshot of SE Ranking main dashboardScreenshot of SE Ranking keyword researchScreenshot of SE Ranking website auditScreenshot of SERP CompetitorsScreenshot of Organic SERP HistoryScreenshot of Content tool

Searchmetrics Screenshots

Screenshot of Screenshot of