TrustRadius

SocialPilot vs. Tracx

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
SocialPilot
Score 7.3 out of 10
N/A
SocialPilot offers a centralized platform for managing different social media channels and publishing across the channels simultaneously. According to the vendor, SocialPilot's foremost features include analytics and reporting, along with team collaboration and client management. These features enable users to assign tasks, and review their teams work while managing multiple clients at the same time.
$30
per month - Manage 25 Social Media Accounts
Tracx
Score 7.0 out of 10
Enterprise companies (1,001+ employees)
Tracx is a social media analytics platform that is designed to help enterprises to build their brand, attract new customers, service existing ones and connect with other key audiences in the social-enabled world. According to the vendor, the solution analyzes and refines mass amounts of geographic, demographic and psychographic data from across the social web to deliver deep insights into customers, competitors and influencers. It then makes those insights actionable through its contextually…N/A
Pricing
SocialPilotTracx
Editions & Modules
Professional Plan
$30.00
per month - Manage 25 Social Media Accounts
Small Team Plan
$50.00
per month - Manage 50 Social Media Accounts
Agency Plan
$100.00
per month - Manage 100 Social Media Accounts
No answers on this topic
Offerings
Pricing Offerings
SocialPilotTracx
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup Fee$30 per month - Manage 25 Social Media AccountsNo setup fee
Additional DetailsStart with an Individual Plan at just $8.33/month (Billed annually). This allows social media marketers to manage up to 5 social media accounts, publish 50 posts a day, and discover curated content.—
More Pricing Information
Community Pulse
SocialPilotTracx
Top Pros
Top Cons
Features
SocialPilotTracx
Publishing
Comparison of Publishing features of Product A and Product B
SocialPilot
8.0
4 Ratings
1% below category average
Tracx
-
Ratings
Content planning and scheduling9.04 Ratings00 Ratings
Workflow management7.04 Ratings00 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
SocialPilot
10.0
4 Ratings
23% above category average
Tracx
-
Ratings
Bulk actions10.04 Ratings00 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
SocialPilot
2.1
4 Ratings
115% below category average
Tracx
-
Ratings
Content marketing2.14 Ratings00 Ratings
Paid media management2.14 Ratings00 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
SocialPilot
9.0
4 Ratings
6% above category average
Tracx
-
Ratings
Twitter10.04 Ratings00 Ratings
Facebook10.04 Ratings00 Ratings
LinkedIn10.04 Ratings00 Ratings
Instagram6.14 Ratings00 Ratings
Pinterest9.03 Ratings00 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
SocialPilot
10.0
3 Ratings
24% above category average
Tracx
-
Ratings
Campaign success analytics10.03 Ratings00 Ratings
Real-time tracking10.02 Ratings00 Ratings
Account management
Comparison of Account management features of Product A and Product B
SocialPilot
7.5
4 Ratings
7% below category average
Tracx
-
Ratings
Role-based user permissions & privileges9.04 Ratings00 Ratings
Mobile access6.14 Ratings00 Ratings
Best Alternatives
SocialPilotTracx
Small Businesses
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 9.8 out of 10
Publer
Publer
Score 9.5 out of 10
Medium-sized Companies
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 9.8 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
Enterprises
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
1-Social
1-Social
Score 8.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
SocialPilotTracx
Likelihood to Recommend
8.0
(4 ratings)
9.0
(9 ratings)
Likelihood to Renew
-
(0 ratings)
8.3
(4 ratings)
Usability
8.0
(3 ratings)
-
(0 ratings)
Support Rating
10.0
(2 ratings)
-
(0 ratings)
User Testimonials
SocialPilotTracx
Likelihood to Recommend
SocialPilot Solutions LLP
Content creators who want to be everywhere at once with limited time! Or those who really see the importance in a content calendar (I know for most it's important - for me, not so much)
Verified User
Anonymous
Read full review
Tracx
Tracx is best for influencer marketing tracking, where you need to track specific mentions of a keyword from specific people. Not sure it's the 100% solution for other social media aspects, but I have not explored many of those aspects, so I cannot be the end-all-be-all person to say when it isn't well suited
Verified User
Anonymous
Read full review
Pros
SocialPilot Solutions LLP
  • Scheduled Posting
  • Multi Platform Posting
  • Analytics and Reporting
  • Multi User Accounts with different user privileges
JT
Jai Taylor
Creative Director
Read full review
Tracx
  • Tracx is very user friendly. There is a bit of a learning curve but once that is established there are many opportunities to use Tracx to your brands benefit.
  • There customer service team is exceptional. If I ever have a question regarding the platform I am able to reach out to our account manager and receive a reply the same day.
MacKenzie Teskey | TrustRadius Reviewer
MacKenzie Teskey
Associate Community Manager
Read full review
Cons
SocialPilot Solutions LLP
  • [I feel] Instagram analytics are lacking
  • The free plan is not complete
Daniel Cooper | TrustRadius Reviewer
Daniel Cooper
Digital Marketing Specialist
Read full review
Tracx
  • Tracx is a little slow to pull in data. It could be a lot better although I understand it's pulling in a lot of metadata which other platforms don't pull.
  • Tracx is not "real time", some of the sources take a little more time to get pulled in although I understand this is probably an API issue on the social network side.
Verified User
Anonymous
Read full review
Likelihood to Renew
SocialPilot Solutions LLP
No answers on this topic
Tracx
Tracx is a solid software for identifying customer sentiment that would otherwise go unheard and undocumented by our company. We're able to report to our CEO the good and the bad with actual data and do so on an attractive interface. It is also essential in helping us prepare queries well in advance.
Verified User
Anonymous
Read full review
Usability
SocialPilot Solutions LLP
Due to the huge advancements in AI now, while I still love SocialPilot and have no intention of leaving, I'm excited and hopeful that SocialPilot is working on more AI integrations to build up this platform as a better, well-rounded tool for creators. For example, Beacons is inspirational regarding the all-in-one tools (not the same, nor a competitor, but worth checking out).
Verified User
Anonymous
Read full review
Tracx
No answers on this topic
Support Rating
SocialPilot Solutions LLP
I've not had to use support
JT
Jai Taylor
Creative Director
Read full review
Tracx
No answers on this topic
Alternatives Considered
SocialPilot Solutions LLP
Josh Walker | TrustRadius Reviewer
Josh Walker
President & Founder
Read full review
Tracx
I like the attention that we have from our team at Tracx. I like that unlike other tools we have tried Tracx allows us to publishing, listen, receive automated reports and track our competition in real time.
Bryan Nye | TrustRadius Reviewer
Bryan Nye
Social Media Analyst
Read full review
Return on Investment
SocialPilot Solutions LLP
  • Scheduling and posting in bulk
  • Saves time through content recycling
  • The affordable marketing solutions have promoted the business
Daniel Cooper | TrustRadius Reviewer
Daniel Cooper
Digital Marketing Specialist
Read full review
Tracx
  • We are able to see what people are saying about our brand on social media in real time and respond to it in a timely fashion.
Bryan Nye | TrustRadius Reviewer
Bryan Nye
Social Media Analyst
Read full review
ScreenShots

SocialPilot Screenshots

Screenshot of SocialPilot allows you to connect social media accounts according to your plan without exchanging login credentials with any of your clients.

Tracx Screenshots

Screenshot of KNOW WHO YOUR INFLUENCERS ARE Stitch together an individual's social media profiles to understand their true sphere of influence. KNOW WHY THEY HAVE INFLUENCE Put the whole profile in perspective with metrics such as volume, reach, and impact to get the most out of each investment.Screenshot of HOTSPOT IDENTIFICATION Better measure and target your campaigns and initiatives by viewing hotspots of social media activity geographically. HYPER LOCAL TARGETING Get granular at the post and street levels for deeper engagement with your target audience.Screenshot of KNOW WHAT TO POST Enhance marketing management by receiving recommendations for trending content that your unique audience will love. KEEP THE CONTENT FLOWING Establish a consistent cadence of engagement with your community by scheduling posts ahead of time and organizing your content so that your teams can collaborate. CROSS-ORGANIZATIONAL COLLABORATION Create and implement workflows and approval processes to optimize your team's efficiency. Easily measure your team's compliance to your overarching engagement strategy.Screenshot of Measure your team's performance. Manage internal KPIs by benchmarking individual or team activity by social media campaign or initiative. Keep tabs on the amount of time taken to identify, respond and close social cases.