TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Tableau Public

    Score9.9 out of 10
    N/ATableau Public is a free edition of the Desktop product. With this edition, data can only be published to the Tableau public website and does not allow work to be saved or exported locally.

    $0

    per month

    TrackMaven

    Score8.5 out of 10
    Mid-Size Companies (51-1,000 employees)
    According to the vendor, marketers report on their results for two reasons: to prove their value, and to improve their results. Additionally, the vendor says TrackMaven is the only marketing analytics platform that gives marketers the ability to do both across all of their digital channels. TrackMaven’s marketing analytics platform integrates with all the tools marketers are already using to measure their performance — including social networks, web analytics providers, and all major…N/A
    Pricing
    Tableau PublicTrackMaven
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Tableau PublicTrackMaven
    Free Trial
    NoNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    Tableau PublicTrackMaven
    BI Standard Reporting
    Comparison of BI Standard Reporting features of Tableau Public and TrackMaven
    Feature
    Tableau Public
    9.8
    12 Ratings
    19% above category average
    TrackMaven
    -
    Ratings
    Pixel Perfect reports9.710 Ratings00 Ratings
    Customizable dashboards10.012 Ratings00 Ratings
    Report Formatting Templates9.712 Ratings00 Ratings
    Ad-hoc Reporting
    Comparison of Ad-hoc Reporting features of Tableau Public and TrackMaven
    Feature
    Tableau Public
    9.7
    12 Ratings
    21% above category average
    TrackMaven
    -
    Ratings
    Drill-down analysis9.812 Ratings00 Ratings
    Formatting capabilities9.712 Ratings00 Ratings
    Integration with R or other statistical packages9.59 Ratings00 Ratings
    Report sharing and collaboration9.811 Ratings00 Ratings
    Report Output and Scheduling
    Comparison of Report Output and Scheduling features of Tableau Public and TrackMaven
    Feature
    Tableau Public
    9.5
    11 Ratings
    15% above category average
    TrackMaven
    -
    Ratings
    Publish to Web10.011 Ratings00 Ratings
    Publish to PDF10.09 Ratings00 Ratings
    Report Versioning9.89 Ratings00 Ratings
    Report Delivery Scheduling9.69 Ratings00 Ratings
    Delivery to Remote Servers8.17 Ratings00 Ratings
    Data Discovery and Visualization
    Comparison of Data Discovery and Visualization features of Tableau Public and TrackMaven
    Feature
    Tableau Public
    9.8
    11 Ratings
    23% above category average
    TrackMaven
    -
    Ratings
    Pre-built visualization formats (heatmaps, scatter plots etc.)9.811 Ratings00 Ratings
    Location Analytics / Geographic Visualization9.811 Ratings00 Ratings
    Predictive Analytics9.79 Ratings00 Ratings
    Best Alternatives
    Tableau PublicTrackMaven
    Small Businesses
    Chartio (discontinued)
    Score7.5 out of 10
    Agency Analytics
    Score8.9 out of 10
    Medium-sized Companies
    Jet Reports
    Score9.5 out of 10
    Supermetrics
    Score9.7 out of 10
    Enterprises
    Kibana
    Score8.4 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Tableau PublicTrackMaven
    Likelihood to Recommend
    8.5
    (14 ratings)
    8.7
    (14 ratings)
    Likelihood to Renew
    9.1
    (2 ratings)
    5.7
    (3 ratings)
    Usability
    10.0
    (5 ratings)
    -
    (0 ratings)
    Support Rating
    9.6
    (6 ratings)
    -
    (0 ratings)
    Online Training
    9.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.1
    (2 ratings)
    -
    (0 ratings)
    Data Sharing and Collaboration
    8.2
    (9 ratings)
    -
    (0 ratings)
    Data Sources
    8.8
    (9 ratings)
    -
    (0 ratings)
    User Testimonials
    Tableau PublicTrackMaven
    Likelihood to Recommend
    Tableau
    Tableau public is the best platform to build dashboards for your personal profile and share with recruiters. It's always good to keep ourselves updated on the latest features, create sample dashboards and save them to a personal profile. Tableau public is free and doesn't need any subscription. anyone can create an account and start building reports.
    Read full review
    TrackMaven
    If your brand is looking for understanding competitors and normalizing data across disparate follower counts/footprint size, Trackmaven is great. Users need to understand the power of Boolean logic. TrackMaven needs dedicated users and time spent in building reports in order to understand how to use it.
    Incentivized
    Read full review
    Pros
    Tableau
    • Data visualization: lots of different options, including bar, scatter, pie, waterfall charts to explore relationships between variables, and to present findings/trends to different teams
    • Integrates readily with limited, though different data sources: TXT, CSV, TDE, Access
    • Exports reports for review of different dashboards: client-ready/team-ready, with a clean and tidy presentation in PDF format (or hardcopy)
    Incentivized
    Read full review
    TrackMaven
    • Competitive Intelligence - see precisely what your competitors are posting and sort by time and/or impact
    • Funnel Analysis (Beta as of April 2017) - track your organic and paid social efforts to see which content creates leads
    • Comprehensive Overview of Social Channels - track growth and engagement of all social channels in one screenshot, and in comparison to your closest competitors
    • Personalized Analytics - each user can set up their own reports and dashboards and/or they can be shared across the organization, chart your own KPIs with a click of a button
    • Top Notch UX & Support - drag and drop features for report building and dashboard creation, responsive support team
    Read full review
    Cons
    Tableau
    • Tableau Public (both Desktop and Server) like their "for a fee" counterparts offer very easy to learn and use tools to transform data into pictures and gain insights into your data. Most organizations report a reduction in development time of 10x vs. other similar tools, due to the intuitive user interface. That said, with Tableau Public, published workbooks are "disconnected" from the underlying data sources and require periodic updates when the data changes. Users are limited to 1 Gb of storage space per user ID and password as well.
    • I would like to see better options for public sharing of visualizations and data from within the "for a fee" products as more and more organizations are moving in the direction of data sharing with partners and their communities.
    Incentivized
    Read full review
    TrackMaven
    • For the foreseeable future. TrackMaven is focused on measuring social sharing. We wish it also captured information about pageviews and monthly unique visitors -- the kind of data that lives inside Google Analytics -- or integrated it through an API. It would be exceptionally helpful not just to have all those metrics in one place, but also to easily measure correlations between them.
    Read full review
    Likelihood to Renew
    Tableau
    It's free, right? I'll keep using the free version. So the real question to ask is this? Will I pay $999 for the Personal version or $1,999 for the Professional? Yikes! That is a big stretch. I'm not sure about that. The product comparison chart is at: http://www.tableausoftware.com/public/comparison
    Read full review
    TrackMaven
    More than likely, yes. This is a company with people I trust that offer an exceptional product.
    Read full review
    Usability
    Tableau
    Tableau public is a great training tool to understand the basics of Tableau before buying it. A great tool to extend Excel's visualization and to publish data for others. Not useful for anything you need secure. No ability to access databases. Static information only.
    Read full review
    TrackMaven
    No answers on this topic
    Support Rating
    Tableau
    I have not yet required to contact support as the documentation and help i found online has always worked so far
    Incentivized
    Read full review
    TrackMaven
    No answers on this topic
    Online Training
    Tableau
    I found it sufficient, and fast. I could easily "kick the tires" with Tableau on my data so I got up and running fast.
    Read full review
    TrackMaven
    No answers on this topic
    Implementation Rating
    Tableau
    Start at the end and work backward. Identify the business case / issue and questions the end users have, then identify the data needed, and where to get it.
    Incentivized
    Read full review
    TrackMaven
    No answers on this topic
    Alternatives Considered
    Tableau
    Google Charts/Drive is sufficient for simpler data sets, but it does not integrate with other web platforms and the visualization does not look as professional. I'm not aware of any other competitors that offer the same package as Microsoft.
    Incentivized
    Read full review
    TrackMaven
    I inherited TrackMaven, as it was already being used when I started working here, but I really like it! It's much easier to use and has an incredibly fast learning curve so I feel like I'm using all of the features of the tool right away. The customer support team is very helpful and works hard to make sure that you are really using the product to its full capabilities, rather than just scratching the surface
    Read full review
    Return on Investment
    Tableau
    • Tableau Public visualizations have helped drive traffic to our content and sites
    • The lack of cost means it's easy to demonstrate our experience to attract paying clients
    Incentivized
    Read full review
    TrackMaven
    • Paid Search & Social - TrackMaven has given us the ability to develop smarter social advertising and reach our audience with the right messages
    • Account Analytics - the account overview we receive in TrackMaven of our own social media accounts is duplicative of what we already get through other software
    • Funnel Analysis - If we can better see which efforts are paying off with leads, at a granular level, we can use our social spend budget more wisely
    Read full review
    ScreenShots

    TrackMaven Screenshots

    Screenshot of With unified reporting across your social media, blog, email, ads, website analytics, automation, CRM, and more, TrackMaven makes it easy to prove the impact of your marketing activities. Understand how all of your top-of-funnel efforts contribute to bottom-of-funnel results such as website traffic, conversions, and sales.