TargetBay vs. Wyng

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
TargetBay
Score 8.2 out of 10
Small Businesses (1-50 employees)
TargetBay is an ecommerce personalization tool that offers four key capabilities: Reviews & QA Automate review collection process by sending emails after every purchase and delivery. Moderate reviews to stop spammers and showcase only genuine user generated content Google rich snippets to improve product and website credibility In-line HTML lets you index your reviews and get visibility in all search engines Email…N/A
Wyng
Score 8.8 out of 10
Enterprise companies (1,001+ employees)
Wyng is used to build interactive digital experiences that engage customers at the right moments, collect their preferences and other zero-party data, and personalize their website experiences in real time. Whether the experience is a product finder quiz, promotion, or preference center, Wyng experiences are designed to be well-timed and user-friendly while offering genuine value to consumers.N/A
Pricing
TargetBayWyng
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
TargetBayWyng
Free Trial
NoYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Best Alternatives
TargetBayWyng
Small Businesses
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Score 9.5 out of 10
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Score 9.5 out of 10
Medium-sized Companies
Kameleoon
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Kameleoon
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Enterprises
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User Ratings
TargetBayWyng
Likelihood to Recommend
8.2
(2 ratings)
9.0
(8 ratings)
Likelihood to Renew
-
(0 ratings)
7.3
(6 ratings)
Usability
5.0
(1 ratings)
-
(0 ratings)
Support Rating
6.0
(1 ratings)
-
(0 ratings)
User Testimonials
TargetBayWyng
Likelihood to Recommend
TargetBay
If you want to use email to market to your customer base and you don't want to handle the weekly chore of creating and sending the emails, then TargetBay and in particular, Danielle is the way to go. If you are not interested in email marketing or you can take care of that in-house, then there may be better choices to handle your reviews. It is rare today to find a company as responsive and easy to work with as TargetBay.
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Wyng
They have a variety of offerings so the best approach is to have a clear idea of what type of results you're looking to achieve. They can offer advice on which modules will help you achieve those goals.
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Pros
TargetBay
  • TargetBay has amazing chat support.
  • TargetBay has a great onboarding process.
  • TargetBay is very affordable compared to other programs that offer similar solutions.
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Wyng
  • The cost for Offerpop was what drew me in. I got a lot of bang for my buck.
  • Contests were easy to set up.
  • Linking to products from user generated content was a plus.
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Cons
TargetBay
  • There is always room for improvement, however, I find Target Bay to be cost effective.
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Wyng
  • My role is mostly involved with social media analytics; measuring campaigns. Offerpop could improve in how they track views. I would like to see the number of views and unique views captured each day versus just the total number of views since the start of the campaign.
  • For our Facebook sign up campaigns, I would like to see more reporting on the information captured in the form fields. For example: the total number of entries, unique entries, bounce rate (how many people viewed the form but didn't complete/submit it).
  • In addition, I would like to see reporting on how some of our questions within the lead form were answered. The number of entrants who selected various options from our drop down lists.
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Likelihood to Renew
TargetBay
No answers on this topic
Wyng
I dont get a lot of great feedback from our social media department. I dont think the issues and concerns where addressed in detail before signing up and before launch
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Usability
TargetBay
TargetBay, while it is a great tool and more than pays for itself, is not the most user-friendly and/or easy to use. Even our very tech-savvy employees have struggled through figuring out some of the work flows. While TargetBay's technical support team on chat is amazing, they are not always available and documentation on "how-to" user and or do XYZ on their platform needs improvement.
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Wyng
No answers on this topic
Support Rating
TargetBay
If I could rate their chat support separately than their phone support, I would rate their chat support at an 8 or 9. Their chat support team, when online, can usually answer most any questions quickly and clearly. If they can't find the answer right away, they always follow up with an email providing you the help/assistance you need. However, their phone support is another story. I would rate the phone support a 4. Most of the times, while not all of the time, that we've had to talk with someone on the phone, we typically are left with more questions and/or not the answer we were looking for. I think this may be partially due to the language barrier, but either way it has pushed us to want to only use that chat option for support which, unfortunately, is more time-consuming.
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Wyng
No answers on this topic
Alternatives Considered
TargetBay
We have used other customer review services in the past. I did not have the level of involvement with them like I do with Danielle and TargetBay. Email marketing is a major plus. And the PPC ads have been cost-effective. I am pleased with TargetBay and the results we have been getting since working with them.
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Wyng
While Rafflecopter was free to use, I didn't like the bulky box that sat in the middle of our web pages. Wildfire rates were just too high to justify continuing to use them, especially as OfferPop interface was so simple and streamlined
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Return on Investment
TargetBay
  • We have seen a positive ROI with TargetBay. Once we get through Covid-19, it will be even better.
  • I know we are communicating with our customers on a regular basis, keeping Sign Art Etc in their minds as in-person events start happening again.
  • Emails we send are professional and creative. Much better than I would do.
  • PPC with TargetBay is better than what we see with Google Ads.
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Wyng
  • We've been able to execute more campaigns internally because of the cost saving.
  • Increased fan acquisition.
  • Engaging experiences for our current customers.
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ScreenShots

Wyng Screenshots

Screenshot of Wyng's interface to build digital experiences that collect customer preferences and other zero-party data.Screenshot of Zero-party data collected to deliver highly-relevant experiences across all channels.Screenshot of The Customer preference center that puts customers in control of their data.