Twilio SendGrid Marketing Campaigns provides users with segmentation, campaign editing, and deliverability. According to the vendor, Twilio SendGrid Marketing Campaigns is trusted by over 80,000 customers globally, including Airbnb, Spotify and Uber. Twilio SendGrid Marketing Campaigns aims to help users by providing: MORE EFFICIENT EMAIL BUILDING The campaign building process is free from frustrating, rigid step-by-step wizards that slow users down. The vendor says…
$15
per month
vcita
Score 9.0 out of 10
N/A
vCita is a marketing-focused CRM for service providers. According to the vendor, the product helps service providers move clients through every stage of the sales cycle: from the first point of contact to closing, upselling and follow-up. vCita is a lightweight CRM with the following features: - Manage appointments, payments, and clients - Access info & respond to clients on the go with a mobile app - Invite clients to…
$35
per month
Pricing
Twilio SendGrid
vcita
Editions & Modules
Basic
$15
per month
Advanced
$60
per month
Free
Free
Essentials
$35
per month
Business
$65
per month
Platinum
$110
per month
Offerings
Pricing Offerings
Twilio SendGrid
vcita
Free Trial
No
Yes
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
—
Discount available for annual billing.
More Pricing Information
Community Pulse
Twilio SendGrid
vcita
Features
Twilio SendGrid
vcita
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Twilio SendGrid
7.0
50 Ratings
14% below category average
vcita
-
Ratings
WYSIWYG email editor
8.837 Ratings
00 Ratings
Dynamic content
6.940 Ratings
00 Ratings
Ability to test dynamic content
5.038 Ratings
00 Ratings
Landing pages
8.024 Ratings
00 Ratings
A/B testing
8.930 Ratings
00 Ratings
Mobile optimization
8.538 Ratings
00 Ratings
Email deliverability reporting
5.950 Ratings
00 Ratings
List management
5.644 Ratings
00 Ratings
Triggered drip sequences
5.524 Ratings
00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Twilio SendGrid
6.6
50 Ratings
16% below category average
vcita
-
Ratings
Dashboards
5.548 Ratings
00 Ratings
Standard reports
6.148 Ratings
00 Ratings
Custom reports
8.231 Ratings
00 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
Twilio SendGrid
8.2
12 Ratings
1% above category average
vcita
-
Ratings
URL Validation
7.711 Ratings
00 Ratings
Link Tracking
7.712 Ratings
00 Ratings
Image Validation
8.39 Ratings
00 Ratings
Inbox Display
7.911 Ratings
00 Ratings
Email Accessibility Tools
8.712 Ratings
00 Ratings
Spelling and Grammar Check
8.19 Ratings
00 Ratings
Spam Testing
8.111 Ratings
00 Ratings
Email Previews
8.912 Ratings
00 Ratings
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Twilio SendGrid
-
Ratings
vcita
8.8
5 Ratings
12% above category average
Customer data management / contact management
00 Ratings
9.55 Ratings
Workflow management
00 Ratings
8.04 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Twilio SendGrid
-
Ratings
vcita
7.0
3 Ratings
10% below category average
Email marketing
00 Ratings
7.03 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Twilio SendGrid
-
Ratings
vcita
8.0
5 Ratings
4% above category average
Billing and invoicing management
00 Ratings
9.05 Ratings
Reporting
00 Ratings
7.03 Ratings
Customization
Comparison of Customization features of Product A and Product B
Twilio SendGrid
-
Ratings
vcita
6.8
7 Ratings
12% below category average
Custom fields
00 Ratings
6.67 Ratings
API for custom integration
00 Ratings
7.02 Ratings
Platform
Comparison of Platform features of Product A and Product B
Twilio SendGrid
-
Ratings
vcita
8.6
7 Ratings
12% above category average
Mobile access
00 Ratings
8.67 Ratings
Security
Comparison of Security features of Product A and Product B
If you're prepared to build out your whole staff UX, audience creation, email production, and analytics on your own using API, this tool may have that flexibility. If you require a sturdy drag and drop production tool, this tool has it but at the expense of a lot of other critical functionality. Out of the box analytics/reporting, is extremely limited. Complex queries, even something like pulling those who haven't engaged in email within a certain time period, is clunky. If you require any support at all, this is not the tool for you. I'm a deliverability consultant and have used many of the top email marketing tools and SendGrid has been extremely difficult for my team. I do not recommend it. Shiny and bright during sales, pretty disappointing thereafter.
It makes client communication extremely easy - we can message and schedule online appointments. Clients really like those options. We also like the online payment portal. That way clients can pay at their convenience, and we don't end up with credit card information that requires PCI compliance. It also helps with payments. It would also help with invoicing, but unfortunately, there are only 3 linked payment options (Square, Stripe, and PayPal). If you don't use one of those payment processors, you cannot link to billing.
Managing email lists / audiences is easy with features like groups and segments.
They provide pre-built email templates that are very easy to modify. It is also super easy to create new email templates with their drag-and-drop email builder.
Provides clear / easy-to-read analytics of email campaigns.
I can easily import large email contact lists all at once or add a user manually one-at-a-time, when needed.
Not necessarily their Email API but their email in general - they are currently in beta for automated email sequences but are still bare bones. Much more work is needed before it can be used mainstream and be able to convert everything to SendGrid.
Helping with warming up our dedicated IP for the best-sending score.
We seem to hit the promotions folder a decent amount (maybe the IP problem above) and even a lot of their emails hit my spam or promotions folder (whether they be transactional or marketing) which isn't a great sign when trusting an ESP.
Transactional email sequences would be a huge plus.
Now that Twilio owns SenGrid, having an integrated platform where you could see all our transactional emails together.
Better reporting and split reporting between transactional and marketing emails.
It is usable but needs improvement in overall user experience and ease of use. A new joinee/anyone new to the tool would need more tarining currently before he can use the platform seamlessly. The set-up to value realization time for Twilio SendGrid customers is generally high because of this concern.
Overall - easy to use. There are some missing features (like fillable pdf forms), and it also requires using certain credit card processors to link billing (otherwise it doesn't work).
Twilio SendGrid Email API is everything we want it to be, and we have no reason to look for any other solution. Features and pricing match exactly what we need. As developers for SaaS products, Twilio SendGrid Email API provides a great service. I hope that they stay this way and don't inflate the service with too many marketing oriented features, because there are other tools for that and Twilio SendGrid Email API is a API for sending email first and foremost.
I do miss the days when I could easily call up a rep and talk to them about any issues I had with the service. But I still do hear back from the customer service rep during the week within 24 hours.
Sendgrid has a lot of features that other providers have and a few more - like the dynamic template builder, which AWS SES doesn't have. We choose the provider based on the scenario of use and the provider we're using. If we're going to be making regular changes to a template, then we'd go with Sendgrid, as the changes will be easier to make and don't necessarily require developer intervention.