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Velocify by ICE Mortgage Technology vs. Warmly,

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Velocify by ICE Mortgage Technology

    Score6.7 out of 10
    N/AVelocify is a sales acceleration and automation solution acquired by Ellie Mae (now ICE Mortgage Technology) in 2017. The product suite includes Velocify Pulse automation app, Velocify Lead Manager for lead management and distribution, and Velocify Dial-IQ sales dialer. Also , Velocify LoanEngage is a sales referral management app for loan officers.N/A

    Warmly,

    Score6.9 out of 10
    N/AWarmly is presented as an AI Warm Lead tool that helps revenue teams spot in-market opportunities soone, progress them, and hit pipeline goals. Warmly monitors buying intent signals across a website, outbound actions, and CRM. Warmly also sends intent signals, and this data is used to focus target buyers in a CRM or shape outbound efforts to new accounts.N/A
    Pricing
    Velocify by ICE Mortgage TechnologyWarmly,
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Velocify by ICE Mortgage TechnologyWarmly,
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    Velocify by ICE Mortgage TechnologyWarmly,
    Lead Management
    Comparison of Lead Management features of Velocify by ICE Mortgage Technology and Warmly,
    Feature
    Velocify by ICE Mortgage Technology
    -
    Ratings
    Warmly,
    5.4
    2 Ratings
    36% below category average
    Lead nurturing automation00 Ratings4.52 Ratings
    Lead scoring and grading00 Ratings4.01 Ratings
    Data quality management00 Ratings5.01 Ratings
    Automated sales alerts and tasks00 Ratings7.01 Ratings
    Automated follow-ups00 Ratings6.01 Ratings
    Lead segmentation and distribution00 Ratings6.01 Ratings
    Lead Management Integrations
    Comparison of Lead Management Integrations features of Velocify by ICE Mortgage Technology and Warmly,
    Feature
    Velocify by ICE Mortgage Technology
    -
    Ratings
    Warmly,
    4.8
    1 Ratings
    46% below category average
    Integrations with advertising platforms00 Ratings5.01 Ratings
    Integrations with CRMs00 Ratings4.01 Ratings
    Integrations with data storage tools00 Ratings4.01 Ratings
    Integrations with lead automation tools00 Ratings6.01 Ratings
    Conversion Rate Optimization
    Comparison of Conversion Rate Optimization features of Velocify by ICE Mortgage Technology and Warmly,
    Feature
    Velocify by ICE Mortgage Technology
    -
    Ratings
    Warmly,
    5.0
    1 Ratings
    51% below category average
    Drop-off analytics00 Ratings5.01 Ratings
    Best Alternatives
    Velocify by ICE Mortgage TechnologyWarmly,
    Small Businesses
    LeadFuze
    Score8.7 out of 10
    Dealfront
    Score8.3 out of 10
    Medium-sized Companies
    No answers on this topic
    Dealfront
    Score8.3 out of 10
    Enterprises
    No answers on this topic
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Velocify by ICE Mortgage TechnologyWarmly,
    Likelihood to Recommend
    10.0
    (11 ratings)
    5.0
    (1 ratings)
    Likelihood to Renew
    5.1
    (5 ratings)
    -
    (0 ratings)
    Usability
    10.0
    (1 ratings)
    8.0
    (1 ratings)
    Availability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    10.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (4 ratings)
    -
    (0 ratings)
    In-Person Training
    8.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.0
    (1 ratings)
    -
    (0 ratings)
    Configurability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    10.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Velocify by ICE Mortgage TechnologyWarmly,
    Likelihood to Recommend
    ICE Mortgage Technology
    Small businesses who do not need complex reporting and analytics would fit well into the Velocify model. There needs to be specific segments that appeal to this type of CRM, and the best feature is within an added layer--dialer. The ability to turn things around and contact your leads immediately was very beneficial to us, and could prove to be a boon for a small to midsize business.
    Read full review
    Warmly
    It is a good starting point and easy enough to use. I imagine it being a better fit for heavy websites where you get a lot of visitors who do not necessarily have a lot of privacy filters that are protecting their data.
    Incentivized
    Read full review
    Pros
    ICE Mortgage Technology
    • The prioritized queue allows for management to set contact standards and hold users accountable. It removes all the guess work out of what lead to call next.
    • The Dial IQ feature is fantastic for powering through calls and maximizing speed to contact.
    • The Shotgun lead distribution puts the lead into the hand of the user that is ready and available to call that lead immediately. No handing off a lead to an originator and hoping they call. This feature allows for the system to notify multiple users simultaneously and first user to press 1 wins the lead. Talk about creating a competitive sales environment!
    Read full review
    Warmly
    • Live chat with video
    • Website visitor identification
    • Customer Service
    • Integrations
    Incentivized
    Read full review
    Cons
    ICE Mortgage Technology
    • Velocify would be well served to create a more robust email drip campaign platform.
    • Velocify could revamp their dashboards and prioritized views our individuals work out of daily. It's rather overwhelming when working with a lot of leads. Adding interactive graphics - calendars, easy to view alerts, etc would be great. (Big Purple Dot does this well)
    Incentivized
    Read full review
    Warmly
    • Integration with CRM.
    • Identify obvious data.
    Incentivized
    Read full review
    Likelihood to Renew
    ICE Mortgage Technology
    I am sure that we as a company are likely to continue using Velocify. I am not involved in the selection process, but I have not heard any negative feedback and switching programs would more than likely be too much work
    Read full review
    Warmly
    No answers on this topic
    Usability
    ICE Mortgage Technology
    Users can gain a very good understanding of the system quickly. The administrator can use terms that are familiar to their company when setting the system up. Most new administrators error to the side of complexity when setting up the system. With Velocify less is more.
    Read full review
    Warmly
    Easy to integrate and get alerts via Slack
    Incentivized
    Read full review
    Reliability and Availability
    ICE Mortgage Technology
    The system is always up!!
    Read full review
    Warmly
    No answers on this topic
    Performance
    ICE Mortgage Technology
    If the system is set up correctly it will be a game changer for your organization.
    Read full review
    Warmly
    No answers on this topic
    Support Rating
    ICE Mortgage Technology
    While I didn't speak with the Support team often, they seemed very accepting and reliable. My favorite was the company emails that we would receive whenever something wasn't working correctly so that we would know that it's being worked on, providing a bit of relief to the other employees that were having trouble.
    Incentivized
    Read full review
    Warmly
    No answers on this topic
    In-Person Training
    ICE Mortgage Technology
    The in-person training if you will is done via GoToMeeting or some other service. I have been told that the moderator goes way too in-depth and too fast.
    Read full review
    Warmly
    No answers on this topic
    Online Training
    ICE Mortgage Technology
    Velocify offers online training via videos and written descriptions of implementation procedures.
    Read full review
    Warmly
    No answers on this topic
    Implementation Rating
    ICE Mortgage Technology
    If you plan to have more than 20 users on Velocify you should outsource implementation to someone that knows how the system can best be implemented for your business/process flows. If you have fewer proposed users try to use one of the canned levels.
    Read full review
    Warmly
    No answers on this topic
    Alternatives Considered
    ICE Mortgage Technology
    Before we went with Velocify, we had Salesforce and Hobson's EMT Connect. Both of these systems were rather expensive and didn't give us exactly what we needed for lead conversion as well as the customization we desired. However, I feel that some of the reasons we went with Velocify were not exactly truthful as we found out during the implementation process or much later that there were things they said that they could do that once we started getting into the weeds with it they weren't able to execute. From a lead conversion and speed to lead standpoint, this is a good product. From a reporting and lifecycle management standpoint, this is a very poor product compared to the other two
    Read full review
    Warmly
    More current features, better support. Pricing is very reasonable given that they are still technically a startup
    Incentivized
    Read full review
    Scalability
    ICE Mortgage Technology
    The system is fully scaleable both vertically and horizontally across the enterprise.
    Read full review
    Warmly
    No answers on this topic
    Return on Investment
    ICE Mortgage Technology
    • Faster lead conversion lead us to higher potential for "first school wins" philosophy.
    • Negative return on time spent maintaining Velocify. Because manual reporting was needed and much had to be done outside of the system, there was a monetary loss of time because of this.
    • Predictability was near impossible for us, and the fact that we had to purchase an email automation system because Velocify did not do anything we needed was a negative ROI for our business.
    Read full review
    Warmly
    • Helped us double our meetings set from q1 to q2 by providing our sdr team with live website interaction data
    Incentivized
    Read full review
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