Zoho LandingPage vs. Zoho Marketing Automation

Scenarios where Zoho LandingPage are best suited for: Testing market demand for new products, for book launches, for building email lists, for companies looking to test and expand into new territories, and an opportunity for companies that are 'money conscience' to build their own landing pages without paying an outsourcer to build landing pages for them.

I could not begin to think of a situation where marketing
automation is not appropriate, particularly for small and medium-sized
businesses that often times are challenged with fewer resources. Lead
generation, customer acquisition, conversion, and reselling all require the
consistency and fluidity that marketing automation can provide. For Capitol
Corridor, we are limited by the capacity of our trains, so we cannot oversell. By
doing so, we would lose business. And we’ve leveraged marketing automation to
help us manage our train capacity as well as create transparency in our service
available to help close deals successfully.

Incentivized

• Provides a simple way to add forms for leads to fill out
• Provides a simple page to direct interested individuals to
• Provides a way to automate lead information

Incentivized

• I could add additional page options on landing pages to give landing pages 'depth.' Example: Liken an 'about us' page ect.
• I could use a 2-part video tutorial for newcomers to get started even faster.
• I could use the ability with landing pages to create a custom footer with privacy, terms and conditions, and FDCPA.

• Some of the field mappings between Leads and Deals are not always perfect.
• Social media interactions are not captured (i.e. you cannot make a case from a post)

Incentivized

Like I said its extremely user friendly even to a beginner like me

It's flexibility allowed for 100% adoption in our company

Incentivized

Zoho custom support is fantastic. Quick responses from knowledgeable staff!

Incentivized

Leadpages drag and drop builder is 'bulky' and not as user friendly as Zoho LandingPage and the sample pages all look the same while with unbounce, unbounce caps you at monthly site visitors, is a lot higher in cost per month and lacks advanced reporting for the entry level package.

Zoho has a good price point. I would encourage that the add-on pricing be less aggressive.

Incentivized

We are a professional service firm

Incentivized

• Many people I sent it to have seen the landing page, the fact that it is so clear makes everything easier to understand at a glance and with just a few seconds of observation.
• Very well organized
• Information well distributed thanks to the images that I was able to put and the graphics that the template allowed me to copy