TrustRadius: an HG Insights company

D&B Hoovers

Score7.9 out of 10

226 Reviews and Ratings

What is D&B Hoovers?

D&B Hoovers delivers sales intelligence data for millions of companies globally.

Read more details.

Media

Screenshot of the D&B Hoovers dashboard
Screenshot of a D&B Hoovers company profile
Screenshot of D&B Hoovers contact results
Screenshot of D&B Hoovers Visitor Intelligence

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Screenshot of the D&B Hoovers dashboard

Top Performing Features

  • Sales email templates

    Users can create and share templates for emailing leads. May also include template testing capabilities, or other analytics that will recommend a template for a particular lead.

    Category average: 7.1

  • Append emails to records

    Allows users to selectively or automatically append email threads and attachments to leads/contact records.

    Category average: 7.3

  • Load time/data access

    Provides fast and consistent access to lists and leads.

    Category average: 8

Areas for Improvement

  • List upload/download

    Lists can be easily and quickly uploaded or downloaded from the platform.

    Category average: 7.9

  • Advanced search

    Users can search for prospects using advanced search logic and multiple criteria, across multiple platforms/databases.

    Category average: 8.4

  • List quality

    Lists generated by the tool are typically high quality.

    Category average: 7.6

Pros

  • High-quality contact information for decision-makers
  • Detailed corporate hierarchy and family tree insights
  • Comprehensive financial and company size data

Cons

  • Frequent issues with outdated contact and company data
  • Limited depth of company information for smaller entities
  • Insufficient contact details beyond C-level executives

I like the ability to have information available at anytime.

Use Cases and Deployment Scope

Any help that I get in helping find out information about my customers is greatly appreciated. Everything moves so fast nowadays. So, time is important spent is important. D&B does get that done for me very quickly and accurately. For that I am grateful for being able to get the information in a timely manor.

Pros

  • Finding contact information
  • Has the information quickly
  • The amount of information is great

Cons

  • Just making sure the information is as up to date as possible
  • New companies are getting added more often
  • Always thinking a head of the curve

Return on Investment

  • The more information available the better
  • The type of information is great
  • It keeps me moving

Alternatives Considered

LinkedIn Learning (Lynda.com)

Other Software Used

LinkedIn Sales Navigator

D&B Hoovers as a functional preliminary company research tool

Use Cases and Deployment Scope

I utilize D&B Hoovers to conduct preliminary background research on potential clients of my organization. My first stop on D&B Hoovers is always to check the corporate family tree for any ownership or structure I was not previously aware of, and from there I can do further research when necessary. General revenue numbers and employee counts are also helpful, plus any relevant current news or articles written on the company.

Pros

  • Corporate family trees
  • Revenues
  • Employee counts
  • Company location
  • Credit overview

Cons

  • Additional company locations, notably manufacturing footprint
  • Past years of review growth or decline
  • Deeper industry overview

Return on Investment

  • Cut time spent on client research significantly
  • Improved efficiency of compiling prospective client lists
  • Expanded scope of preliminary client research

Alternatives Considered

Candid GuideStar

Other Software Used

Microsoft Teams, BlueJeans Events (discontinued), BlueJeans Meetings (discontinued)

Wonderful research tool

Use Cases and Deployment Scope

Our internal credit and data governance teams use D&B Hoovers the most. Our biggest struggle is the amount of time it takes to get an investigation completed.

Pros

  • Create account feature attached to Connected
  • Hierarchy structure
  • Financial charts for public companies

Cons

  • Improved time for investigation completion
  • More accurate/updated hierarchies based on mergers/acquisitions or divestitures

Return on Investment

  • Saves significant time in the research process
  • Helps us build account hierarchies

Other Software Used

Reltio Connected Data Platform, Connected, Oracle Service

D&B Hoovers Modern problems require modern solutions.

Use Cases and Deployment Scope

I am a research analyst for a labor organization. I generally use D&B Hoovers to gather information on a private company's high level aggerate sales figures, related industry news, and prescreen score. The prescreen score is very useful as it helps us determine the stability of a company prior to attempting to organize them. The closest industry peers is also very helpful to determine similar organizing targets.

Pros

  • Company sales figures
  • Company employee counts
  • Closest industry peers
  • Site contacts
  • Parent companies and related subsidiaries

Cons

  • Company summaries could be more detailed.
  • Latest news could be better sourced from local and regional newspapers.
  • Prescreen scores could better outline the determining factors.

Return on Investment

  • The software has streamlined researching high level figures for private companies where there are no other sources.
  • Looking into parent companies and subsidiaries is very clear and ease to understand.
  • The corporate overview gives all the necessary NAIC codes I need to update our internal databases.
  • Industry peers and closets companies are helpful in similar organizing targets.

Alternatives Considered

Lexis+ AI

Other Software Used

Lexis

Usability

D&B Hoovers Review

Use Cases and Deployment Scope

Our GTM operations and data teams are the primary users of D&B Hoovers. We use the tool to expand our set of ICP accounts by finding net new accounts to add to our CRM. We also use D&B Hoovers to help fill out missing information on these accounts.

We also use D&B Hoovers to help find net new contacts for our marketing and seller teams. We want to find the best buying contact for each account.

Pros

  • It does a great job helping us look up data for a specific DUNS number
  • It helps us build lists to target new contacts by DUNS numbers
  • We can also build lists to help us find net new accounts.

Cons

  • It does not show inactive or out of business DUNS numbers. This makes it hard to do research using the tool
  • The list upload process is limited and does not work well for large lists.
  • The list building UI could be better streamlined for faster work.

Return on Investment

  • It helps us find new contact to win deals
  • It helps us find new account to target
  • It helps us make sure we have better data for our contacts and accounts.

Alternatives Considered

D&B Connect

Other Software Used

D&B Connect