What users are saying about
37 Ratings
Top Rated
119 Ratings
37 Ratings
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Score 7.6 out of 100
Top Rated
119 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 8.4 out of 100

Likelihood to Recommend

D&B Hoovers

If you're with a big company that can afford to pay $500 - 1000 per month or more for data, then this platform may have a lot of value for you. That's in part because you could use it to produce actionable insights on a mass scale and you may not be worried about the cost of incorrect data. If your company is a smaller company working on a budget, this most likely is not the solution for you.
Justin Roodman | TrustRadius Reviewer

InsideView

Researching organizations to find the best points of contact. Sometimes companies will not divulge information about employees that work there over the phone or recommend the best person to speak with. So tools like inside view help assist with finding appropriate people to speak with in more tight-lipped companies, and helps with basic size and scope questions.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Prospecting

D&B Hoovers
8.0
InsideView
8.6
Advanced search
D&B Hoovers
8.0
InsideView
9.1
Identification of new leads
D&B Hoovers
8.5
InsideView
8.7
List quality
D&B Hoovers
7.7
InsideView
8.4
List upload/download
D&B Hoovers
8.1
InsideView
8.1
Ideal customer targeting
D&B Hoovers
8.1
InsideView
8.8
Load time/data access
D&B Hoovers
7.5
InsideView
8.6

Sales Intelligence Data Standards

D&B Hoovers
8.1
InsideView
8.5
Contact information
D&B Hoovers
7.9
InsideView
8.1
Company information
D&B Hoovers
8.2
InsideView
8.5
Industry information
D&B Hoovers
8.3
InsideView
8.9

Data Augmentation & Lead Qualification

D&B Hoovers
8.4
InsideView
8.7
Lead qualification process
D&B Hoovers
8.0
InsideView
7.9
Smart lists and recommendations
D&B Hoovers
8.0
InsideView
8.9
Salesforce integration
D&B Hoovers
8.5
InsideView
9.4
Company/business profiles
D&B Hoovers
8.6
InsideView
8.8
Alerts and reminders
D&B Hoovers
9.5
InsideView
9.2
Data hygiene
D&B Hoovers
8.2
InsideView
7.6
Automatic data refresh
D&B Hoovers
8.3
InsideView
8.8
Tags
D&B Hoovers
8.4
InsideView
8.9
Filters and segmentation
D&B Hoovers
7.7
InsideView
8.7

Sales Intelligence Email Features

D&B Hoovers
9.9
InsideView
8.8
Sales email templates
D&B Hoovers
9.9
InsideView
8.3
Append emails to records
D&B Hoovers
9.9
InsideView
9.3

Pros

D&B Hoovers

  • Hoover's has good information architecture in one sense that allowed you to keep track of where you have looked and also add anticipatory links for things you might like to research or know.
  • It was great for finding a more complete picture of the companies history.
  • It was helpful for piecing together contact information for people you may not have known worked there.
Micah Tinklepaugh | TrustRadius Reviewer

InsideView

  • InsideView has a large repository of companies with lots of information: company size, revenue, employees, articles as well as industry specific information.
  • My reps love the option to view "more" and look at discovery questions by industry. It gives them questions to lead with, as well as ideas of what they should be researching.
  • InsideView has a new look and feel rolling out soon. VERY excited about the update.
Missy Parrish | TrustRadius Reviewer

Cons

D&B Hoovers

  • There are virtually no areas where this software can improve. This is elite b2b software that businesses who care about their prospecting/sales campaigns use.
  • Other than the software, the price itself can improve so start up businesses are more inclined to make the purchase.
Anonymous | TrustRadius Reviewer

InsideView

  • While the company now supports 12 million global companies and 30 million executives, this is significantly below that of their primary competitors. Other sales intelligence vendors provide up to 10x the company coverage and up to 3x the contact coverage. Coverage of AsiaPac and Latin America is quite limited.
  • Family Trees are limited to subsidiaries so it is difficult to identify local opportunities for leveraging an MSA or targeting local branches.
  • Most US profiles are thin Equifax profiles providing little detail (e.g. no family tree linkage, business descriptions, or contacts).
  • Financials limited to public company Income Statements. For some reason, they never added the Balance Sheet or Cash Flow Statement.
  • The company has not rolled out any significant enhancements to their sales product since 2013 with the exception of adding more profiles. They have shifted their focus to marketing and an API.
  • While they offer some industry content, it is significantly weaker than that found in Hoover's and Avention.
  • They have moved to limit the number of downloads in the service as they sell an InsideView Target service to marketers. Competitors provide few restrictions on company and contact download (though most limit the number of downloadable emails).
  • There is no way to target executives by function across a company and download the prospectinglist. This is becoming a key requirement as firms move to Account Based Marketing and Account Based Sales Development. Competitors such as Hoover's and Avention provide screening across the family tree by job function and level. They also have a deeper set of company linkages than InsideView.
Michael Levy | TrustRadius Reviewer

Likelihood to Renew

D&B Hoovers

D&B Hoovers 5.9
Based on 2 answers
Hoover's just isn't compelling for the types of information they provide and the pricing model. But again, this is from the very limited perspective of a below entry level analyst who is just finishing their studies. It is probable that for some segments of industry, Hoover's has vast wealth of pertinent information. For example, when looking into agricultural industries for a consulting firm, I did not save any time with their service because information on factory locations and assets was scant. Using Google earth to view the square footage of the facilities to estimate assets was often more helpful.
Micah Tinklepaugh | TrustRadius Reviewer

InsideView

InsideView 8.0
Based on 18 answers
If it was up to me, and me alone, I would select InsideView 100% of the time. Unfortunately it isn't my decision, so my company moved to Data.com. My guess is that it was a financial decision, made by folks that don't use the products. I know that at the end-user level, my team preferred InsideView over Data.com, which is clunky and cumbersome.
Christine Christou | TrustRadius Reviewer

Usability

D&B Hoovers

No score
No answers yet
No answers on this topic

InsideView

InsideView 8.0
Based on 8 answers
Intuitive service designed for sales reps. If the user needs help, there is a knowledgebase and a set of recorded webinars. The system is in the language of sales reps.
Michael Levy | TrustRadius Reviewer

Support Rating

D&B Hoovers

D&B Hoovers 10.0
Based on 2 answers
They are terrific at giving instruction/webinars. I am able to call, directly, to an individual and talk to that person. I'm not talking to a robot. They give personal service which is really special.
Anonymous | TrustRadius Reviewer

InsideView

InsideView 8.0
Based on 6 answers
They have a knowledgebase, recorded videos, scheduled training sessions, and integrated feedback for content problems (content quality is an inherent issue in all sales intelligence products due to the ongoing decay of company and executive information. It is estimated that 2% of contacts in a database go bad each month due to executive transitions). When I have flagged out of date content, they have quickly researched and repaired the errors with notes indicating the resolution. Corrections were quickly reflected in their database.I would give them a ten, except they lack live instant messaging.
Michael Levy | TrustRadius Reviewer

Online Training

D&B Hoovers

No score
No answers yet
No answers on this topic

InsideView

InsideView 10.0
Based on 1 answer
Seeing the demo during the sales cycle, not much training was needed due to this application being plug and play.
Christina Lipton | TrustRadius Reviewer

Implementation Rating

D&B Hoovers

No score
No answers yet
No answers on this topic

InsideView

InsideView 8.0
Based on 7 answers
We had to work with InsideView for some custom configurations example we have a custom field in Salesforce called ha location that needed let's say NJ to spell out New Jersey and make certain fields mandatory. They were easy to work with though.
Jennifer Miller | TrustRadius Reviewer

Alternatives Considered

D&B Hoovers

D&B stacks up but not very high. ZoomInfo is in the lead for newer-looking technology and data quality. Sales Navigator is a powerhouse in the space and probably has the whole package that I'd want during prospecting except for the business code. Crunchbase has newer information and industry trends that are hard to beat. Hopefully D&B can modernize to stack up and make a more appealing UI/UX.
Anonymous | TrustRadius Reviewer

InsideView

In my previous company, I was using both Linkedin and ZoomInfo, both of them were good, but there was a lot of restrictions with the basic versions, and when we shifted to the LinkedIn Sales Navigator, and ZoomInfo the quality improved but there was not much to get like InsideView. In my current company, at first we were using LinkedIn, but now I appreciate the decision made by our seniors to shift to InsideView. It is my personal opinion that I feel InsideView is better than LinkedIn and ZoomInfo.
Anonymous | TrustRadius Reviewer

Return on Investment

D&B Hoovers

  • Honestly cannot say we really drove any new sales using D&B Hoovers to prospect new companies and leads. We obtained higher data quality with other tools like ZoomInfo and Skrapp.
  • A year long contract that isn't honored on their side due to lack of customer service and poor data quality definitely does not equal ROI.
  • Spent significant time sanitizing and cleansing inaccurate data provided by their service. Since time is money in business, that was a loss in that aspect.
Justin Roodman | TrustRadius Reviewer

InsideView

  • Something positive is that it helps you when identifying a company opportunity because it gives you the data where they're not doing good to focus on those points and also help you with the information of the company in one easy-to-use tool.
  • Something negative is that it should look for more info on Latin America market, sometimes info is missed on middle markets for this region.
ABRAHAM PABLO | TrustRadius Reviewer

Pricing Details

D&B Hoovers

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

InsideView

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

D&B Hoovers
8.3
InsideView
8.9

Likelihood to Renew

D&B Hoovers
5.9
InsideView
8.0

Usability

D&B Hoovers
InsideView
8.0

Reliability and Availability

D&B Hoovers
9.0
InsideView
7.0

Performance

D&B Hoovers
InsideView
7.3

Support Rating

D&B Hoovers
10.0
InsideView
8.0

In-Person Training

D&B Hoovers
InsideView
6.0

Online Training

D&B Hoovers
InsideView
10.0

Implementation Rating

D&B Hoovers
InsideView
8.0

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