D&B Hoovers as a functional preliminary company research tool
September 09, 2025

D&B Hoovers as a functional preliminary company research tool

Nate Zeff | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Software Version

D&B Hoovers

Overall Satisfaction with D&B Hoovers

I utilize D&B Hoovers to conduct preliminary background research on potential clients of my organization. My first stop on D&B Hoovers is always to check the corporate family tree for any ownership or structure I was not previously aware of, and from there I can do further research when necessary. General revenue numbers and employee counts are also helpful, plus any relevant current news or articles written on the company.

Pros

  • Corporate family trees
  • Revenues
  • Employee counts
  • Company location
  • Credit overview

Cons

  • Additional company locations, notably manufacturing footprint
  • Past years of review growth or decline
  • Deeper industry overview
  • Cut time spent on client research significantly
  • Improved efficiency of compiling prospective client lists
  • Expanded scope of preliminary client research
D&B Hoovers provides all of the initial company data I am typically looking for in order to get a solid foundation for prospective client searching. The information surrounding locations and basic industry information related to the company are among the most helpful features. Information related to credit worthiness is a useful feature as well.
The contact information that is available in D&B Hoovers is more than sufficient. Location is the most helpful for my business, though I wish I could go a little deeper on additional locations, especially for manufacturing companies that have a more extended footprint across states and potentially internationally. All other typical contact information is always included and reliable.
I've used Candid GuideStar in the past, though for different reasons than D&B Hoovers. I mostly only use D&B Hoovers now and will continue to do so.

Do you think D&B Hoovers delivers good value for the price?

Yes

Are you happy with D&B Hoovers's feature set?

Yes

Did D&B Hoovers live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of D&B Hoovers go as expected?

Yes

Would you buy D&B Hoovers again?

Yes

Microsoft Teams, BlueJeans Events (discontinued), BlueJeans Meetings (discontinued)
Any preliminary company research is perfect for D&B Hoovers, whether in a client-focused, market research, or academic setting. It's a one-stop search that exceeds a simple web search or other networking site. I wouldn't recommend it for a more thorough search or understanding of a company's current financial situation or financial history.

D&B Hoovers Feature Ratings

Advanced search
4
Identification of new leads
9
List quality
5
List upload/download
5
Ideal customer targeting
7
Load time/data access
10
Contact information
10
Company information
9
Industry information
8
Lead qualification process
8
Smart lists and recommendations
8
Salesforce integration
Not Rated
Company/business profiles
7
Alerts and reminders
7
Data hygiene
10
Automatic data refresh
10
Tags
7
Filters and segmentation
7
Append emails to records
Not Rated

Comments

  • Kevin Johnson | TrustRadius Reviewer
    Thanks so much for your detailed review Nate Were glad to hear DB Hoovers is helping streamline your client research and providing valuable insights like corporate family trees revenue data and credit overviews. Your feedback on expanding location and industry details is noted and appreciatedit helps us continue improving the platform. Thanks for choosing DB to support your work

More Reviews of D&B Hoovers