Google Tag Manager Pricing

“I did not have access to that sales data for the client, so I cannot confirm ROI metrics I did not have access to that sales data for the client, so I cannot confirm ROI metrics I did not have access...”

“GTM is well suited for any company that wants to collect data into Google Analytics for an affordable price (free). … Event Tracking Web Tracking Pixel Tracking Custom Events Platform Integration Cost (Free).”

“It allows me to track all the data points for managing customer acquisition cost as well as determining how good a specific campaign is doing and what expectations on a monthly basis I should be...”

“Honestly even if we paid for the next tier, I don't know if it'd be worth it because I've never gotten a response any time I've submitted a question.”

“Google Tag Manager has also helped our business positively by giving us tag management capabilities for our 50+ websites without a heavy financial cost associated with the software (It's free!).”

“It is a free software so the time we save is all positive ROI.”

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And it's free as well, so no reason to look for a more cost-effective solution.”

“Improved user experience index - By tracking user interactions we are able to pinpoint UX shortcomings and fix them Improved CR and ROI on media campaign - With enhanced ecommerce tracking through...”

“GTM is free, so there is no real "cost" to using it.”

“Simpler to use and comes free of cost.”

“Cost is a huge factor with GTM being free, whereas Ensighten costs 5 figure sums.”