Good calling service for early testing before scaling to other systems.
Use Cases and Deployment Scope
Google Voice was used to start the early SDR outbound motion. It also served as a phone line for our support and human resources teams while we managed customers with minimal phone interaction. Therefore, the primary use case for the sales function was to have access to phones rather than personal devices, as the numbers could easily be swapped in and out when we were doing heavy outbound calling, and numbers were identified as spam. This did not provide direct integration into most CRM‘s; however, the early use case was simple.
Pros
- Number provisioning.
- Cost
Cons
- Numbers were very likely to get flagged to spam.
- Integration into common CRM plat.
Likelihood to Recommend
I do think Google Voice works well for organizations that do not have a support team meant to provide regular telephone support, and instead do so on an ad hoc basis. I would not recommend it for high-volume call activities, such as SDR motions.
