Kedet

Kedet, offered by War Room Holdings, Inc., is a unified programmatic advertising platform that aims to provide businesses of various sizes with a comprehensive solution for their advertising needs. According to the vendor, Kedet offers customized advertising strategies to help businesses drive performance and increase conversions. It is utilized by marketing professionals, advertising agencies, e-commerce companies, retail businesses, as well as media and publishing companies.

Key Features

Unified Programmatic Advertising Platform: According to the vendor, Kedet consolidates market-leading advertising technologies into one platform, providing advanced access to the advertising market with a wide range of inventory options compared to other programmatic solutions.

Superior Inventory Access: The vendor claims that Kedet ensures access to high-quality ad inventory in every channel, offering extensive integration with a greater availability of data segments compared to a single demand-side platform (DSP).

Precision Targeting: Anyone, Anywhere: According to the vendor, Kedet combines first and third-party data, ISP, location, behavior, context, device, and keywords to reach the consumers most likely to engage, click, or convert. It offers various targeting options, including demographic targeting, competitor customer targeting, custom audience targeting, and more.

High-Touch Service: The vendor states that Kedet provides dedicated account managers for personalized support and guidance, aiming to foster strong relationships with clients.

Customized Strategy: According to the vendor, Kedet offers comprehensive strategy development based on clients' business goals, with expert programmatic ad specialists to increase brand awareness and drive sales.

Advanced Cross-Channel Advertising: The vendor claims that Kedet integrates paid search and social advertising into a comprehensive strategy, allowing businesses to retarget across channels and enhance scalability and reach.

Hyper Targeting Capabilities: According to the vendor, Kedet provides access to 90,000+ premium ad networks for precise audience targeting, with granular demographic, interest, and behavioral targeting for effective lead generation.

Advanced Reporting and Analytics: The vendor states that Kedet offers clear-cut reports for actionable insights, data-driven recommendations for campaign optimization, and a deep understanding of campaign performance and opportunities for improvement.

Best-in-Class Programmatic Software: According to the vendor, Kedet utilizes its proprietary tech stack, Kedet, to create and execute powerful digital advertising campaigns, combining human expertise with smart algorithms.

Extensive Channel Coverage: The vendor claims that Kedet covers a wide range of channels, including PPC Paid Search, Display, Social Ads (Facebook, Instagram, TikTok, etc.), Audio, OTT & CTV, and more.