TrustRadius Insights
LeadSift has proven to be a valuable tool for identifying and engaging with relevant accounts that have shown interest in our solutions. …
Starting at $1,500 per month
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What is LeadSift?
LeadSift is an intent data platform that, according to the vendor, helps businesses identify and engage with potential buyers who are actively researching and displaying purchase intent. This solution is designed for businesses of all sizes, from small startups to large enterprises. Marketing and sales...
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Basic
$1,500
Cloud
per month
Entry-level set up fee?
- No setup fee
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Product Details
- About
- Tech Details
What is LeadSift?
LeadSift is an intent data platform that, according to the vendor, helps businesses identify and engage with potential buyers who are actively researching and displaying purchase intent. This solution is designed for businesses of all sizes, from small startups to large enterprises. Marketing and sales professionals, as well as B2B, technology, and financial services companies, can leverage LeadSift to gain insights into buyer behavior and implement targeted marketing and sales strategies.
Key Features
Intent Data: According to the vendor, LeadSift captures intent data from various sources, including a company's website, the public web, industry content, and Foundry's opted-in audience. It aims to provide a comprehensive view of in-market buyer behavior by combining intent signals from diverse buying channels.
Capture and Layer Intent Signals: LeadSift allows businesses to identify and monitor buying behavior from active accounts on their website. It captures intent signals from Foundry's proprietary data, as well as conversational signals from the public web, aiming to provide insights into buying behavior for millions of companies.
Take Immediate Action on In-Market Buyers: The vendor states that LeadSift enables businesses to activate Foundry intent data with intent-driven campaigns and tools. It offers intent-based ad targeting, aiming to allow businesses to reach their most relevant audiences across their buying journeys. LeadSift also provides intent-based leads for demand generation programs, targeting decision makers from the company's ABM list who are demonstrating relevant purchase intent signals.
Integrate with Intent: According to the vendor, LeadSift integrates seamlessly with critical platforms used by businesses to segment and activate based on dynamic buying behavior. It allows businesses to identify high-value website visitors and monitor their buying behavior in their analytics platform. LeadSift aims to provide real-time insights on accounts showing intent, helping businesses prioritize and reach in-market accounts.
LeadSift Features
- Supported: Data Import/Export
- Supported: Lead Capture
- Supported: Lead Qualification
- Supported: Prospecting Tools
- Supported: Contact Database
- Supported: Lead Nurturing
- Supported: Lead Segmentation
- Supported: Pipeline Management
- Supported: B2B Lead Generation
- Supported: Competitive Analysis
- Supported: Intent Data
- Supported: Contact Management
- Supported: Customer Segmentation
- Supported: Reporting/Analytics
LeadSift Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Web-Based |
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Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
- Business Problems Solved
- Pros
- Cons
- Recommendations
LeadSift has proven to be a valuable tool for identifying and engaging with relevant accounts that have shown interest in our solutions. By tracking our prospects' behavior and engagement with competitors and the product space, LeadSift enables us to initiate meaningful dialogues and reduce our buying cycle. We have been able to identify accounts actively in the market and engage with them, improving our outbound selling and marketing efforts. The tool has also been effective in helping us find new prospects who are actively engaging in the market or talking with competitors, solving the problem of business development timing. Additionally, LeadSift has provided insights into new accounts at the enterprise level, generating more leads for our sales team and allowing us to understand who is taking action.
Furthermore, by integrating LeadSift's data into our digital marketing and outreach campaigns in HubSpot, we have enhanced our targeting efforts. The tool acts as a starting point for lead generation, generating a significant number of leads based on custom triggers and filters. This has helped us target contacts with a direct interest in our product and improve our sales team's prioritization efforts. Moreover, LeadSift's reports are filled with the exact personas we are targeting, which has assisted us in closing more deals. It has also allowed us to grow our database of prospects while focusing on other incoming leads and contracts. Overall, LeadSift has been instrumental in identifying opportunities for our services and enabling us to reach the right contacts actively seeking our product.
Ease of Use and Tailored Campaigns: Users have found LeadSift to be easy to work with, appreciating the experienced team that consults with them about their business objectives to build tailored campaigns. The regular collaboration and adjustments made based on campaign performance help users achieve their marketing goals.
Wide Range of Intent Options: Many users like the wide range of intent options provided by LeadSift, which allows them to effectively target their audience. This feature enables users to refine their campaigns and reach potential customers who are most likely interested in their products or services.
Valuable Leads and Integration: Users praise LeadSift for providing more current leads compared to other sources, making it a valuable feature. Additionally, the integration with Salesforce is highly appreciated as it allows for seamless data transfer and efficient lead management. This combination of valuable leads and smooth integration contributes to the overall positive experience with LeadSift.
Missing Email Sequencing and Sending Option: Some users have mentioned that LeadSift lacks an email sequencing and sending option, which they believe would be a valuable addition to the platform.
Opportunities for UI Improvement: Several users have noted that there are opportunities to improve the user interface of LeadSift. They mentioned accidentally losing work due to the process of entering information and saving it, indicating a need for a more streamlined workflow.
Difficulty in Accurately Determining Prospect's Intent: Users have expressed that accurately determining a prospect's intent can sometimes be challenging with LeadSift. This could potentially affect lead quality and conversion rates.
Users have provided several recommendations for PRODUCT. Users have found the cost for the service to be very affordable compared to other intent-based data platforms. They recommend going through the onboarding experience in full and leveraging the expertise of the team. This helps users make the most of the platform and its features. Users suggest focusing on specific company types/sizes, industries, and personas to avoid overwhelming amounts of data. This allows for a more targeted and effective use of the software. Additionally, users find PRODUCT to be versatile and straightforward to use. They also recommend organizing tracking data meticulously to ensure it is as specific as possible. One common recommendation is that PRODUCT is particularly beneficial for lean teams looking to increase output from outbound and marketing efforts.