Name: LoneScale
Author: LoneLine

Customer Engagement

Help Desk

Web and Video Conferencing

Customer Support

Attendance Tracking

Online Proctoring Software

Education

Association Management

Business Intelligence (BI)

Collaboration

Contract Analysis

Document Generation

File Sync

Enterprise

Accounting

CTRM

Cryptocurrency Mining

Financial Research

SaaS Spend Management

Finance and Accounting

Applicant Tracking

Corporate Learning Management

Corporate Volunteering

HR Compliance

HR Management

Payroll

Recruitment Agency

Succession Planning

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

API Design

Cloud Data Warehouse

Cloud Storage

Container Management

DevOps

Fraud Detection

Hadoop-Related

IT Alert Management

Incident Response

Integrated Development Environment (IDE)

Integration Platform as a Service (iPaaS)

Mobile Data Security

Network Access Control (NAC)

Network Performance Monitoring

Phishing Detection and Response

Relational Database Management Systems

Requirements Management

Tower Servers

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Content Management

Conversion Rate Optimization

Customer Loyalty Program

Digital Experience Platforms (DXP)

Email Marketing

Location Intelligence

Marketing Automation

Personalization Engines

Product Management

Social Media Management

Survey & Forms Building

Web Analytics

Marketing

AI Meeting Assistants

Email Signature

Project Management

Professional Services

Customer Relationship Management (CRM)

Sales

Automotive

Geographic Information

Hotel Management

Insurance Claims Management

Law Practice Management

Mental Health

Multiple Listing Service (MLS)

Pharmacy

Telemedicine

Vertical-Specific

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LoneScale is a platform offered by LoneScale that aims to assist companies in identifying potential buyers by tracking job changes and providing real-time buying intent data. According to the vendor, this solution is suitable for businesses of all sizes, from small teams to large enterprises. It is utilized by various professionals and industries, including sales, marketing, customer success, operations, and revenue teams. The product claims to capture warm leads, help understand prospects' pain points, and enable timely engagement to boost conversion rates and revenue growth.

## Key Features

**Track Job Changes**: According to the vendor, LoneScale allows users to track job changes of customers, users, buyers, and prospects by monitoring contacts' movements daily and providing alerts in the CRM. It is stated that the platform retroactively updates all contacts that have already changed jobs and integrates seamlessly with popular CRMs like Salesforce and HubSpot.

**Hiring Intent Data**: LoneScale claims to help users source warm leads by leveraging hiring intent data. The vendor says that the platform detects job postings and descriptions to identify companies actively seeking the user's value proposition. It is claimed that users can filter leads based on their ideal customer profile (ICP) and integrate the data into their existing workflows.

**Account Enrichment**: LoneScale offers account enrichment capabilities, allowing users to access critical information about their accounts and detect upsell opportunities. According to the vendor, the platform updates, corrects, and completes records, retrieving missing data and reducing manual data entry. Users can also segment their audience based on tools and industries for targeted marketing campaigns.

**Native Integrations with Salesforce and HubSpot**: The vendor states that LoneScale provides native integrations with Salesforce and HubSpot, enabling users to track job changes and enrich data directly within their CRM. It is claimed that the platform automatically updates job changes, creates new activities or alerts, and seamlessly integrates with other CRM features and workflows.

**Automated Lead Generation**: LoneScale claims to automate lead generation by sourcing warm leads from job changes and hiring intent data. It is stated that users can set up triggers and workflows to automatically create new leads or opportunities based on job changes or alignment with their ICP. The vendor claims that the platform helps prioritize and score leads, integrating with popular CRMs for a seamless process.

**Unlimited seats**: LoneScale offers unlimited seats, according to the vendor, allowing businesses to provide access to the platform for multiple team members.

**Quality US & European data**: The vendor claims that LoneScale provides high-quality data sourced from both the United States and Europe, aiming to ensure accurate and reliable information.

**Choose granularity, personalization, and autonomy**: According to the vendor, LoneScale allows users to customize their settings and choose the level of granularity and personalization they desire, giving them more control over their lead generation process.

**Retroactively update all contacts that already changed jobs**: LoneScale claims to have the capability to retroactively update all contacts that have already changed jobs, aiming to ensure that businesses have the most up-to-date information.

**Automatically create new contacts**: According to the vendor, LoneScale can automatically create new contacts based on job changes, potentially saving businesses time and effort in manually adding new contacts to their CRM.

Meiro CDP

Lytics is a customer data platform (CDP) from the company of the same name in Portland.

Starter

Professional

Lytics

LoneScale

Customer Data

LoneLine

Customer Data Management

Allows customer data platforms (CDPs) to function as a central hub and single source of truth for customer data.

Account Scoring

This may include scoring for leads, customer accounts, buying intent, and personas.

Customer Data Governance

Includes consent management to comply with GDPR and data privacy standards as well as protect PII information.

Data Connectors

Functionality that enables users to forward or syndicate data to other platforms or systems and connect to internal or external services using APIs.

Data Enhancement

Includes bulk or automated data cleansing, appending missing data from contact lists and inbound leads, and the ability to process data with an optimized number of fields.

Data Ingestion

The ability to collect, validate, standardize, and map customer data from first or third-party sources.

Data Storage

Data consolidation and warehousing capabilities.

Data Visibility

The ability to visualize usage and account data, including funnel and pipeline and front and back-end visibility.

Event Data

Refers to the overall quality and tracking of cross-channel event data linked to actions taken by specific user accounts.

Identity Resolution

Leverages centralized data flow to identify and sync leads, prospects, and customer accounts and deduplicate user information while addressing issues such as third-party cookie deprecation.

Audience Segmentation & Targeting

A set of tools used for website optimization experiments (e.g. A/B, A/B/n, funnel, split URL, multivariate tests) that can help users segment their audience in to different groups for the purpose of exposing specific audiences to tests or personalization efforts.

Standard visitor segmentation

Ability to segment, or target audiences based on criteria you set (e.g. URL, cookies, IP address, custom javascript, traffic source, device, browser, language, ad campaign, geo-targeting, time of day) and enable tests to run for specific visitor segments.

Behavioral visitor segmentation

Ability to segment, or target audiences based on whether or not they have performed certain actions, such as clicking on a CTA, and enable tests to run for specific visitor segments.

Traffic allocation control

Ability to set what percentage of website traffic receives specific test variants in order to roll out code only to a subset of site visitors.

Website personalization

Ability to optimize user experience for individual site visitors based on certain characteristics and past actions (e.g. past purchases, geolocation, demographics, device type, referral source, etc..). An example of this is product and/or content recommendations based on visitor characteristics.

Tag Management

Tag library

The software natively supports a variety of vendors, including the most important or common ones such as Google and Adobe.

Tag variable mapping

The software allows users to manipulate data and map it to known variables in the tag without custom development.

Ease of writing custom tags

The software allows users to create and implement custom tags when a certain tag is not among the available templates.

Rules-driven tag execution

The software allows for flexible tag firing based on multi-part load rules, as well as tag sequencing and dependencies.

Tag performance monitoring

The software tracks things like tag load time, blocking tags, uptime / response time, and tag killing, and sends alerts.

Page load times

The tag management software has helped improve page load speeds.

Mobile app tagging

The software can manage tags for mobile apps as well as websites.

HTML5 support

Custom tags (parameters)

Provides custom tagging capabilities through parameters.

Custom tags through JavaScript/HTML own tags

Synchronous tag support

Asynchronous tag support

Auto-detect tag from code snippet

Auto-detecting of tags from code snippets.

Automatic tag compression

Library of JavaScript extensions

The software offers a library of pre-built JavaScript functions for use with tags and load rules for data manipulation, UI functionality or data collection.

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LoneScale

Overview

What is LoneScale?