Metrilo

Metrilo, from the company of the same name in Sofia, is presented as a plug-n-play growth platform for ecommerce brands that provides Ecommerce Analytics, to help direct-to-consumer brands scale faster while saving time on monitoring performance. Metrilo automatically reports on marketing campaign performance, engagement metrics and sales attribution, with no manual setup. It allows users to monitor marketing channels, referrals, influencers and coupon codes, and optimize marketing spending so users know what drives sales for a brand.