Name: NOVA Analytics
Author: astellia

Help Desk

Live Chat

Web and Video Conferencing

Customer Support

Mobile App Development

PHP Frameworks

Development

Learning Management

Online Proctoring Software

Education

Business Intelligence (BI)

Collaboration

Embedded Business Intelligence (BI)

Online Notary

Workflow

Enterprise

Accounting

Accounts Payable

Online Trading

Treasury Management

Finance and Accounting

ACA Compliance

Applicant Tracking

Corporate Learning Management

HR Compliance

HR Management

Payroll

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

3D Printing

API Management

Cloud Migration

Cloud Storage

Configuration Management

Consulting and Advisory Services

Container Management

Custom Software Development Services

Data Center Virtualization

Data Warehouse

Distributed Denial of Service (DDoS) Protection

Fraud Detection

Game Engine

Integration Platform as a Service (iPaaS)

IoT Device Management

LAN Switches

Managed Private Cloud

Network Performance Monitoring

Sensitive Data Discovery

Technology Scouting Software

Unified Communications Monitoring

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Content Management

Email Marketing

Landing Page

Market Intelligence

Marketing Automation

Press Release Management

Product Intelligence

Social Media Management

Social Media Publishing

Survey & Forms Building

Web Analytics

Marketing

Project Management

Professional Services

Customer Relationship Management (CRM)

Government Contracting

Lead Generation

Point of Sale

Sales Enablement

Sales Performance Management

Sales

Cloud Infrastructure Entitlement Management

Security

Construction Workforce Management

Dental

Fleet Management

Geographic Information

ID Card

Vertical-Specific

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Users of this product have offered several recommendations based on their experiences:

1. Many users suggest actively looking for updates on missing features. This can help users stay informed and ensure they are getting the most out of the tool.

2. Users suggest taking advantage of Nova Analytics trial period, as it adds value to B2B sales efforts. Users believe that using this product can make life easier and more efficient, particularly for email sequencing and Account Based Selling options.

3. Users also emphasize the importance of hands-on support from the product team. They appreciate the team's customer-oriented approach and find their assistance critical in navigating the tool effectively.

Overall, users recommend leveraging the support team's expertise, trying out the product for various sales and marketing needs, and staying updated on new features to fully maximize its potential.

Intelligence Tab: Users highly appreciate the intelligence tab in NOVA Analytics as it allows them to filter within campaigns and email flows, providing valuable insights into email performance. This feature is considered a favorite among users and is praised for its ability to seamlessly display opens, clicks, replies, and sentiment analysis.

Customer Service: The prompt and helpful support provided by the customer service team at NOVA Analytics is highly valued by users. They appreciate the ability to receive instant answers to their questions, which not only improves their productivity but also ensures a smooth user experience. Many reviewers have praised the attentive and quick response of the support team.

Efficient Email Management: The ability to quickly make lists for email and follow-up with prospects on a day-to-day basis is highly valued by users. They find this feature particularly helpful in tripling the number of emails they can send daily, allowing them to efficiently manage their outreach efforts. Users appreciate that this feature helps them stay organized and boosts their efficiency in managing their email campaigns.

1. Limited Flexibility in User Interface: Some users have expressed dissatisfaction with the inflexible user interface of NOVA Analytics, stating that they would prefer a more flexible design. 

2. Integration with Gmail: Several users find the lack of a standalone app for NOVA Analytics outside of Gmail to be a drawback. They believe that the platform could be faster if it were not integrated with Gmail.

3. Cumbersome Navigation through Contact Lists: For some users, navigating through general contact lists can be slightly cumbersome within NOVA Analytics.

Users of NOVA Analytics have found the software to be a valuable tool for personalized marketing emails and effective follow-ups with prospects. With its email campaign analytics feature, users have gained insights into their email campaigns, allowing them to improve their workflow strategies. The software's automation features have saved users time by automatically assigning prospects to relevant email sequences, while also providing the ability to personalize emails on a large scale. 

NOVA Analytics has been used for pipeline generation, both for internal prospecting efforts and client accounts. Users have benefited from the software's ability to easily apply tags to contacts, track engagement, and analyze analytics, enabling them to tailor their messaging and focus on the most engaged personas. By providing valuable insights into messaging effectiveness and performance across different verticals, the Analytics suite has proven to be a valuable asset for users. Moreover, the software's integrations with Salesforce and its ease of use in consolidating multiple workflow steps have enhanced users' experiences and improved efficiency. Overall, NOVA Analytics has helped users save time, achieve higher response rates, book more meetings, and drive business growth through personalized outreach efforts.

BIME, which was acquired by Zendesk, was a customer analytics platform that helped businesses measure and understand the customer experience from customer data. The product has been discontinued.

Base Plan

Big Data

BIME Analytics (discontinued)

Free

Professional

Rational BI

NOVA Analytics

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astellia

BI Platform

Administration via Windows App

Administration via MacOS App

Administration via Web Interface

Live Connection to External Data

Snapshot of External Data

In-memory data model

OLAP (Pre-processed cube representation)

ROLAP (SQL-layer querying)

Multi-Data Source Reporting (Blending)

Data warehouse / dictionary layer

ETL Capability

ETL Scheduler

Supported Data Sources

Data sources that can be consumed by the application.

MS Excel Workbooks

Text Files (CSV, etc)

Oracle

MS SQL Server

IBM DB2

Postgres

MySQL

ODBC

Cloudera Hadoop

Hortonworks Hadoop

EMC Greenplum

IBM Netezza

HP Vertica

ParAccel

SAP Hana

Teradata

Sage 500

Salesforce

Google Analytics

BI Standard Reporting

Standard reporting means pre-built or canned reports available to users without having to create them.

Pixel Perfect reports

Pixel Perfect reports are highly-formatted reports with graphics and ability to preview the report before printing.

Customizable dashboards

Customizable dashboards are dashboards providing the builder some degree of control over the look and feel and display options.

Report Formatting Templates

Ad-hoc Reporting

Ad-Hoc Reports are reports built by the user to meet highly specific requirements.

Drill-down analysis

Drill down analysis is the ability to get to a further level of detail by going deeper into the hierarchy.

Formatting capabilities

Ability to format output e.g. conditional formatting, lines, headers, footers.

Predictive modeling

Predictive modeling is the ability to build future forecasting models.

Integration with R or other statistical packages

Integration with the open-source R predictive modeling environment.

Report sharing and collaboration

Report sharing and collaboration is the ability to easily share reports with others.

Report Output and Scheduling

Ability to schedule and manager report output.

Publish to Web

Publish to PDF

Output Raw Supporting Data

Report Versioning

Report versioning is the assignment of version numbers to each version of a report to help in tracking.

Report Delivery Scheduling

Report Delivery Schedule is the ability to have reports delivered to a destination at a specific data and time.

Delivery to Remote Servers

Ability to deliver reports to remote servers

Data Discovery and Visualization

Data Discovery and Visualization is the analysis of multiple data sources in a search for patterns and outliers and the ability to represent the data visually.

Pre-built visualization formats (heatmaps, scatter plots etc.)

Pre-built visualization formats are canned visualization types that can be selected to visualize different kinds of data.

Location Analytics / Geographic Visualization

Location analytics is the visualization of geographical or spatial data.

Predictive Analytics

Predictive Analytics is the ability to build forecasting models based on existing data sets.

Support for Machine Learning models

Machine learning refers to computer programs that can learn when exposed to new data.

Pattern Recognition and Data Mining

Pattern recognition and data mining mean the ability to recognize hidden patterns in large quantities of data.

Access Control and Security

Access control means being able to determine who has access to which data.

Multi-User Support (named login)

Named model access means that users have access based on name and password.

Role-Based Security Model

Role-based access means that access to data is determined by job or position in the corporation.