NUVI is a great product with excellent support
Use Cases and Deployment Scope
NUVI is used as a tool to follow hashtags and brands. It is used in a teaching environment and a research setting. It's primary use in my social media class where the analytic team reports on relevant brands and our own group's social presence. It is also a very useful tool for several research projects that have been published in academic journals.
Pros
- In the classroom, it is relatively easy to use for my students. They can quickly begin tasks that they have been assigned.
- I love the ability to "go back in time" with Twitter mentions.
- As a research tool, I like the ability to access the data in an excel or CSV format.
Cons
- I would like to have more mentions for the price we pay.
- It sometimes is a little slow to publish reports.
- Sometimes there are technical difficulties that take a day or two to solve.
Likelihood to Recommend
It is well suited in our educational environment and I like to use it for research. I especially like the forecast feature that allows the user to estimate how many mentions a monitor will render. The graphics are excellent and it is usually very responsive. I have had trouble with the number of duplicate messages in pulls.
