Name: WordFly
Author: WordFly

Help Desk

Web and Video Conferencing

Customer Support

AI Chatbot

Development

Attendance Tracking

Career Center

Education

Association Management

Business Intelligence (BI)

Case Management

Collaboration

File Sharing

File Sync

Objectives and Key Results (OKR)

Office Suites

Unified Communications as a Service (UCaaS)

Enterprise

Accounting

FinTech

Online Trading

SaaS Spend Management

Finance and Accounting

Applicant Tracking

Corporate Learning Management

Employee Performance Management

HR Management

Payroll

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

Asset Tokenization

Business Internet Service Providers (ISPs)

Cloud Storage

Container Management

Debugging

Disaster Recovery as a Service (DRaaS)

Dynamic Application Security Testing (DAST)

Fraud Detection

In-Memory Databases

Incident Response

Integrated Development Environment (IDE)

Integration Platform as a Service (iPaaS)

Intranet

Managed Private Cloud

Managed Security Service

Modular Storage Area Network (SAN)

Network Function Virtualization (NFV)

Network Performance Monitoring

Runtime Application Self-Protection

SSL Certificate

Secure Web Gateway

Threat Hunting

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Content Management

Email Marketing

Marketing Automation

Personalization Engines

Product Management

Sales and Marketing Automation

Social Media Management

Survey & Forms Building

Technology Review

Web Analytics

Marketing

Project Management

Professional Services

Customer Relationship Management (CRM)

Sales Forecasting

Sales Pipeline

Sales

Microsegmentation

Security Information and Event Management (SIEM)

Security

Automotive

Building Information Modeling (BIM)

Catering

Law Practice Management

Legal Research

Tour Operator

Vertical-Specific

Find top rated software and services based on in-depth reviews from verified users. 400+ software categories including PaaS, NoSQL, BI, HR, and more.

ReportsNow

Priority Matrix

Appfluence

eMeetingsOnline

FastPIPE

FastEST, Inc.

Crowdtap

AspenOne Supply Chain Management

Aspen Technology

Azurepath

Azurepath, LLC.

Screenful

Screenful Oy

Frosmo

Frosmo Ltd

Aras PLM

Aras Corporation

### Email Marketing Strategies
Users consistently praise WordFly for its robust email marketing strategies, highlighting its user-friendly interface and the ability to create professional and visually appealing campaigns without the need for extensive coding knowledge. The platform's customization options for email and SMS campaigns, along with its efficient integration into daily operations, have been particularly lauded. Additionally, users appreciate the platform's responsiveness in designing emails that are visually appealing across various devices, enhancing the overall effectiveness of their marketing efforts.

### Campaign Management
Users consistently highlight WordFly's campaign management capabilities as a key strength of the platform. They appreciate the ease of creating and customizing email and SMS campaigns, as well as the ability to conduct satisfaction surveys and create forms effortlessly. However, some users express concerns about the lack of detailed performance information provided by WordFly, which they feel hampers their ability to assess the effectiveness of their campaigns. Despite this drawback, WordFly's campaign management tools are generally regarded as user-friendly and effective in streamlining marketing operations.

### Customer Engagement
User sentiment regarding WordFly's customer engagement capabilities is generally positive, with users appreciating the platform's ability to effectively connect with customers and facilitate engagement campaigns. The software is praised for its user-friendly interface and comprehensive tools that enable businesses to maintain contact with their subscribers and enhance customer relationships. While some users express concerns about the lack of detailed performance information, overall, WordFly is recognized for its valuable role in supporting customer engagement efforts and driving income generation through targeted communication strategies.

Users commonly recommend the following about WordFly:

1. Use WordFly for mailing services, particularly in the IT industry. This recommendation indicates that WordFly is seen as an ideal tool for organizations that maintain a website and need to create campaigns through various communication media.

2. Consider using WordFly, especially for large organizations and those using Tessitura. This recommendation suggests that WordFly is well-suited for these specific user groups, implying that it offers features and functionality that meet their needs effectively.

3. Try WordFly before committing to it. This suggestion highlights the importance of exploring the software firsthand to ensure it aligns with one's requirements and preferences. By doing so, users can evaluate its usability, affordability, and continuous updates.

Overall, users appreciate WordFly's potential usefulness in mailing services, its compatibility with certain industries and existing systems, as well as its affordability and frequent updates. It is also recommended to try the platform before making a final decision.

WordFly is a digital messaging platform designed in partnership with arts and culture organizations worldwide. According to the vendor, it helps businesses connect with their community through email and SMS campaigns, allowing them to engage patrons and enhance the overall experience at their venues. WordFly is said to cater to organizations of all sizes, from globally recognized brands to local theaters. It is widely used by arts and culture organizations, event management companies, nonprofit organizations, marketing and advertising agencies, and entertainment venues.

## Key Features

**Drag & drop editor**: WordFly offers a drag and drop editor that allows users to create visually appealing email campaigns without any coding knowledge. Users can add images, media, text, and buttons to their emails with ease. The drag and drop editor aims to provide a user-friendly experience, making it simple to design professional-looking emails.

**HTML/CSS editor**: According to the vendor, WordFly provides a developer-friendly HTML/CSS editor for users who prefer to write their own code. This tool allows users to make quick updates and customizations to their email templates. Users are said to have full control over the code, giving them the flexibility to create unique email designs.

**Personalization**: WordFly enables users to personalize their email campaigns by dynamically inserting subscriber information. Users can use personalization tags, such as #firstname#, to address subscribers by their first name. The vendor claims that personalization goes beyond just the recipient's name and can be used to customize various elements of the email.

**Templates, blocks, and branding**: WordFly offers a variety of pre-designed templates and content blocks for users to choose from. Users can select a template or block and customize it to match their brand's colors, fonts, and styles. Additionally, users have the option to create their own templates and blocks for future use.

**Design library**: According to the vendor, WordFly provides a centralized location for users to store and organize their production assets. Users can easily access images, content, and other elements from the design library to reuse across different campaigns. This feature aims to help maintain consistency and efficiency in email design.

**Conditional content**: With WordFly, users can design one email that dynamically changes based on the recipient. Users can create conditional content that displays different information or design elements depending on specific criteria. The vendor states that this feature allows for personalized and targeted messaging within a single email campaign.

**Image editor**: WordFly's image editor allows users to edit images directly within the platform. Users can crop, resize, add text, and perform other editing functions to enhance their images. According to the vendor, this feature eliminates the need for external image editing software, streamlining the email creation process.

**Brand kit**: WordFly enables users to upload their brand assets, such as logos, colors, and fonts, to create a brand kit. Once uploaded, these assets are easily accessible in the editor, ensuring brand consistency across all email campaigns. Users can quickly apply their brand elements to emails without the need for manual adjustments.

**Signup forms**: WordFly offers customizable signup forms that help users grow their audience. Users can create mobile-friendly signup experiences, including pop-up forms and embedded forms. These forms collect the necessary data from subscribers, allowing businesses to expand their contact list.

**Automation**: According to the vendor, WordFly's automation feature allows users to create people-centered workflows and triggered campaigns. Users can set up automated welcome emails, performance reminders, membership renewals, post-visit follow-ups, and more. This feature aims to help businesses deliver relevant and timely messages to their audience based on their behavior and interactions.

Responsive Email Designing: Multiple users have found WordFly's Responsive Email Designing feature to be particularly helpful for their ecommerce and retail businesses. It allows users to easily create mobile-friendly email campaigns that adapt to different devices, ensuring a seamless experience for recipients.

Intuitive and User-Friendly Interface: Many reviewers appreciate WordFly's simple and easy-to-use interface, describing it as intuitive and user-friendly. The platform's design makes it effortless for users to navigate through the various features and functionalities without needing assistance from creative designers or technical support.

Excellent Customer Service: Several users have praised WordFly for its excellent customer service. They mention that the WordFly team prioritizes the needs of its users and the product, providing prompt and helpful support whenever needed. This commitment to customer satisfaction contributes to a positive overall experience with the software.

Unimpressive UI/UX: Some users have found WordFly's website interface and user experience to be lackluster and unattractive, particularly when accessed on mobile devices. 

Limited analytics capabilities: Several reviewers have expressed disappointment with the basic level of analytics provided by WordFly. They feel that the platform could benefit from more advanced analytics options, specifically for tracking user environments and engagement.

Complex navigation: A number of users have shared their frustration with the complexity of navigating through WordFly. They find certain service pages to be cumbersome and overwhelming, making it difficult to find what they need efficiently.

WordFly has proven to be an invaluable tool for users looking to maintain contact with their subscription-based customers through email marketing. With WordFly, users are able to easily create professional email campaigns without the need for a creative department or coding skills. This feature alone has saved users time and resources by eliminating the need for resizing images or videos. Additionally, users have reported increased project management efficiency and streamlined tasks, resulting in improved productivity and increased business ROI. The software's ability to create simple surveys has also been praised by users, allowing them to quickly gather feedback and facilitate quick outreach and connection with their audience.

WordFly is widely utilized in departments dedicated to commercial sales and digital marketing, as it offers various ways to perform marketing operations and confirm product sales more frequently. Users have leveraged WordFly to create and launch special campaigns of great importance through SMS, conduct surveys, and obtain additional information to enhance productivity and collaboration within their teams. The software's automated event reminders and post-event thank you emails with surveys have reduced the need for manual communications to patrons, saving users even more time.

The software provides valuable statistics such as bounce backs, open rates, click rates, and overall email engagement which users consider when planning their next email campaign. This data-driven approach helps users optimize their strategies and improve results. Users have found WordFly particularly useful for weekly emails, promotional emails, and announcements, especially after encountering issues with other platforms like Mailchimp.

Users appreciate features such as HTML code editing, text conversion, spam testing, and the ability to preview emails in different email clients. These capabilities allow for greater customization and ensure that emails are delivered effectively across different platforms. Furthermore, WordFly integrates seamlessly with CRM systems like Tessitura, streamlining the process of creating and managing email and social media marketing campaigns.

WordFly's affordability has made it a preferred choice for many businesses seeking an email sending service that can handle massive email lists. Users have found that WordFly optimizes the flow of their emails, allowing them to reach their audience efficiently and effectively.

Overall, WordFly is seen as a simple and effective email communication platform that meets the diverse needs of various businesses and marketing teams. Its ease of use, extensive features, and affordability make it a valuable tool for maintaining contact with customers and driving business growth through email marketing.

ExpressPigeon is an email marketing system for small to medium sized enterprises from a relatively new (2011) company with an emphasis on look and viewability across multiple devices (i.e. mobile-accessibility) and browser compatibility. Beyond this, ExpressPigeon supports A/B testing and segmentation, for optimization and personalization, and is extensible via its API. A free version is available for contacting up to 500 subscribers, and 50% discounts are offered to non-profits who sign up for an annual plan. Three monthly plans ranging from about $10 to $20 per month round out the pricing options.

ExpressPigeon

Free

Basic

Advanced

Twilio SendGrid

WordFly

Software for bulk creation, sending and tracking of Emails for marketing purposes.

Email & Online Marketing

Using software to manage lists, send emails, automate email campaigns, and track results.

WYSIWYG email editor

Users can create html emails through a drag-and-drop interface, without html coding knowledge.

Dynamic content

Users can tailor email, website or landing page content depending on the viewer or recipient (e.g., email salutations that include the recipient’s name).

Ability to test dynamic content

Users can test dynamic content prior to launching a campaign.

Landing pages

Users can create web pages that are customized to a particular email or campaign. Landing pages often include web forms which can capture visitor information and integrate it back into the MA software.

A/B testing

Users can experiment with different variations of a campaign and measure results. Testable aspects might include subject lines, header images, or landing page copy.

Mobile optimization

Users can easily optimize emails and landing pages for mobile devices.

Email deliverability reporting

The software helps ensure inbox delivery of email campaigns, through features such as deliverability tests, opt-in management, bounce handling, suppression lists, dedicated IP addresses, and delivery monitoring.

List management

This involves creating, filtering, editing, merging and de-duping lists of contacts.

Triggered drip sequences

The software allows users to set up automatic / drip email campaigns triggered by certain events.

Reporting & Analytics

Users can report on and analyze usage, performance, ROI, and/or other metrics of success.

Dashboards

Users can create, customize and share dashboards, which provide an overview of the most important metrics.

Standard reports

The software offers pre-built reports with metrics standard to the category.

Custom reports

Pre-Send Testing

This set of features allows marketers to test out and preview various elements of their emails before sending out email campaigns. URL validation, inbox display, and email review are some of the activities included in pre-send testing.

URL Validation

This allows marketers to validate URLs and find any broken links before sending out their email campaigns.

Link Tracking

This allows marketers to verify that proper link tracking is set up before sending out their email campaigns.

Image Validation

This allows marketers to validate images used in their emails to ensure images and GIFs display correctly in their audience’s inboxes.

Inbox Display

This allows marketers to see how their emails will be displayed within different web browsers and within different email service provider (ESP) platforms.

Email Accessibility Tools

This type of tool scans emails before they are sent out to ensure that design and code are optimized for accessibility across different browsers.

Spelling and Grammar Check

This feature checks emails for spelling and grammatical mistakes before they are sent out.

Spam Testing

Spam testing allows marketers to test their email against most major spam filters before sending out their email campaigns.

Email Previews

This allows marketers to test out emails to see how they will display across multiple different applications and web browsers.

Assign Reviewers

This gives marketers the ability to assign individuals to review an email from within the email marketing software.

Email Version Control

This allows marketers to keep track of which individual made a revision to an email and when.

Task Lists

This gives marketers the ability to create task lists associated with the email review and approval process.

Review Status Updates

These status updates may be pushed through third-party tools, or sent directly via the application itself.

TrustRadius is a technology and business research firm based in Austin, Texas. The company is known as a review platform for verified B2B technology and software reviews through a proprietary algorithm and human verification.

WordFly

Overview

What is WordFly?