Overall Satisfaction with AB Tasty
We used AB Tasty in a research development project. The software is simply genius but quite easy to use. As they are some tricky things, their members' staff are very reactive and efficient to provide solutions and help. A/B Tasty addresses almost all behavioural analysis, UX design problem solving as well as web marketing business problems.
- A/B campaign tests with easy to read indicators.
- A wide range of web marketing strategy fine tuning using powerful indicators and evidence from data analytics.
- I used it for research purposes it was a very high positive impact (easy to use, implement)
AB Tasty shares data with many analytics solutions as Google Analytics or At Internet solutions
A/B testing on a single page is straightforward (text, images, colors, positions are made very very easy to handle) while testing over full site combining different options is a bit tricky. Visualizing best users' responses in adequation to your plans is hence quite easy using their scenario and indicators very visual and comprehensive.