Good bang for the buck
December 19, 2020

Good bang for the buck

Paul Boehnke | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Software Version

Small Business

Overall Satisfaction with ActiveCampaign

I use ActiveCampaign as my email platform to stay in touch with customers. I'm a solopreneur and this helps me communicate with my audience efficiently.
  • I love how easy it is to create automated campaigns
  • The dashboard has all the handy info in one place and navigation to more detail is clear.
  • I've found support to be fairly easy to access.
  • I wish YouTube videos could be embedded in the text of emails.
  • I wish anchors to a particular part of a webpage could be included in links.
  • It has helped me stay in touch with my audience.

Do you think ActiveCampaign delivers good value for the price?

Yes

Are you happy with ActiveCampaign's feature set?

No

Did ActiveCampaign live up to sales and marketing promises?

Yes

Did implementation of ActiveCampaign go as expected?

Yes

Would you buy ActiveCampaign again?

Yes

Quite easy to figure out. Just wish I could embed videos in emails and us webpage anchors in links.
Generally easy to access, relatively quick response, accuracy of response is good.
I don't really have an answer for this.

ActiveCampaign Feature Ratings

WYSIWYG email editor
9
Dynamic content
8
Ability to test dynamic content
8
Landing pages
Not Rated
A/B testing
Not Rated
Mobile optimization
8
Email deliverability reporting
Not Rated
List management
8
Triggered drip sequences
9
Lead nurturing automation
9
Lead scoring and grading
Not Rated
Data quality management
Not Rated
Automated sales alerts and tasks
Not Rated
Calendaring
7
Event/webinar marketing
8
Social sharing and campaigns
9
Social profile integration
Not Rated
Dashboards
7
Standard reports
8
Custom reports
Not Rated
API
8
Role-based workflow & approvals
Not Rated
Customizability
8
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated