ActiveCampaign offers real value for your online business
September 07, 2021

ActiveCampaign offers real value for your online business

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version

Small Business

Overall Satisfaction with ActiveCampaign

We are using ActiveCampaign as a link generation tool, email campaign tool for our customers and are very satisfied with the tool.
Plenty of automation features that are helpful in our daily business.
We compared AC to other tools on the market and concluded to use AC as it is the clear market leader.
  • automation
  • user handling
  • feature set for email sequences
  • mobile interface on smartphones (app) is missing
  • huge revenue increase
  • huge customer increase
Easy interface, lots of features, pricing have convinced us to buy Active Campaign for our company.
The pricing is compared to other providers quite ok and supports scaling on our side.
The user interface is excellent on desktop computers.
The feature set is excellent and very useful.
only improvement: mobile app for smartphones

Do you think ActiveCampaign delivers good value for the price?

Yes

Are you happy with ActiveCampaign's feature set?

Yes

Did ActiveCampaign live up to sales and marketing promises?

Yes

Did implementation of ActiveCampaign go as expected?

Yes

Would you buy ActiveCampaign again?

Yes

Active Campaign is well suited for the automation of email sequences and up/downsells for our products. Also for user handling and email broadcasts, it can be used perfectly. We are using it as a CRM System as well.
Only the user interface on mobile phones is poor (the app is missing )

ActiveCampaign Feature Ratings

WYSIWYG email editor
10
Dynamic content
9
Ability to test dynamic content
9
Landing pages
9
A/B testing
10
Mobile optimization
8
Email deliverability reporting
9
List management
9
Triggered drip sequences
8
Lead nurturing automation
9
Lead scoring and grading
9
Data quality management
8
Automated sales alerts and tasks
9
Calendaring
9
Event/webinar marketing
8
Social sharing and campaigns
9
Social profile integration
9
Dashboards
10
Standard reports
9
Custom reports
9
API
9
Role-based workflow & approvals
10
Customizability
9
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated