Reliable and fairly easy to use
September 07, 2021

Reliable and fairly easy to use

Bruce Hoag PhD CPsychol AFBPsS | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Small Business

Overall Satisfaction with ActiveCampaign

ActiveCampaign is my autoresponder of choice. I use it to email my list on an almost daily basis. The emails provide valuable information, insights, challenges, and sometimes product offers.

ActiveCampaign provides me with tailored time delivery, ease of use, and customization. There's also the opportunity to spend a half-hour or so periodically with one of their experts who will help me to solve problems and make better decisions.

To me, one of the most amazing things is the foresight that they had to have in order to develop an autoresponder that can do some much, especially at such an affordable price.
  • Great customer service
  • Robust platform
  • Personal help
  • 24/7 live chat would be nice
  • Link to site map, so that all the pages can be seen easily
  • Links to videos on how to do things such as review open rates, even on messages that weren't tagged in the past
  • Enabled me to easily communicate with customers and prospects
  • Enabled me to offer products to customers and prospects
  • Enabled me to set up live calls with those on my list
I used AWeber for awhile. I made the switch from them because I was paying for a lot of capability that I didn't need.

Constant Contact missed delivery dates, so I dropped them, and Mailite had a lot of restrictions that I didn't know about until I bumped against them. For instance, you could have only 100 steps in any sequence before you had to start another one, but there was no way to tell where you were in the sequence. You'd only find out when you couldn't add another email.

Do you think ActiveCampaign delivers good value for the price?

Yes

Are you happy with ActiveCampaign's feature set?

Yes

Did ActiveCampaign live up to sales and marketing promises?

Yes

Did implementation of ActiveCampaign go as expected?

No

Would you buy ActiveCampaign again?

Yes

ActiveCampaign must be the best or one of the best autoresponders available online. That means that if you have an email list, then you need to seriously consider using this platform to deliver messages to those people. It doesn't matter if you're emailing information or product offers, this is a reliable company to use.

ActiveCampaign Feature Ratings

WYSIWYG email editor
10
Dynamic content
Not Rated
Ability to test dynamic content
Not Rated
Landing pages
Not Rated
A/B testing
Not Rated
Mobile optimization
Not Rated
Email deliverability reporting
Not Rated
List management
10
Triggered drip sequences
Not Rated
Lead nurturing automation
10
Lead scoring and grading
Not Rated
Data quality management
Not Rated
Automated sales alerts and tasks
Not Rated
Calendaring
Not Rated
Event/webinar marketing
Not Rated
Social sharing and campaigns
10
Social profile integration
Not Rated
Dashboards
10
Standard reports
10
Custom reports
10
API
Not Rated
Role-based workflow & approvals
Not Rated
Customizability
10
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated