ActiveCampaign Has Exceeded My Expectations
October 08, 2021

ActiveCampaign Has Exceeded My Expectations

Jacob Reid | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version

Other

Overall Satisfaction with ActiveCampaign

ActiveCampaign is being used by my organization across the whole organization. It makes reaching sales prospects an absolute breeze.
  • Organizes contacts
  • Suggests effective formatting for e-newsletters
  • Organizes my email sales strategy
  • More accessible tutorials on the homepage
  • Better integration with LeadPages
  • Built-in reminders to check that everything was included in a newsletter going out
  • Increased brand recognition
  • Increased customer awareness of my products
  • Refined understanding of my overall business
I had a superior experience with ActiveCampaign when compared with Mailchimp, as ActiveCampaign offers more features and emails that have a more professional quality and feel to them. I chose ActiveCampaign because I knew it was the leader in the industry. I will definitely continue to use ActiveCampaign over Mailchimp.

Do you think ActiveCampaign delivers good value for the price?

Yes

Are you happy with ActiveCampaign's feature set?

Yes

Did ActiveCampaign live up to sales and marketing promises?

Yes

Did implementation of ActiveCampaign go as expected?

Yes

Would you buy ActiveCampaign again?

Yes

ActiveCampaign has been a very useful tool for me in helping me reach my growing audience. I have been able to craft polished newsletters that give my brand a professional appearance, and to gather helpful analytics regarding my audience. I would recommend this software for anyone who wants to send highly professional-looking e-newsletters that do justice to their brand.

ActiveCampaign Feature Ratings

WYSIWYG email editor
Not Rated
Dynamic content
9
Ability to test dynamic content
8
Landing pages
Not Rated
A/B testing
Not Rated
Mobile optimization
9
Email deliverability reporting
9
List management
9
Triggered drip sequences
Not Rated
Lead nurturing automation
9
Lead scoring and grading
Not Rated
Data quality management
9
Automated sales alerts and tasks
Not Rated
Calendaring
Not Rated
Event/webinar marketing
8
Social sharing and campaigns
Not Rated
Social profile integration
Not Rated
Dashboards
Not Rated
Standard reports
Not Rated
Custom reports
Not Rated
API
Not Rated
Role-based workflow & approvals
Not Rated
Customizability
9
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated