activecampaign used for hotel / hospitality sector
February 28, 2022

activecampaign used for hotel / hospitality sector

Andrew Attwood | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Small Business

Overall Satisfaction with ActiveCampaign

I am using it to generate leads for my lodge. I manage a number of lists. The most important being a destination list for the Drakensberg region. I capture leads using a competition as bait and then trigger an automated email series that starts to nurture the leads. Weekly newsletters for the region are used with a call to action with an offer is currently resulting in 4 bookings a week from the email list. By growing the email list further this number will scale
  • Segmentation.
  • Automated email series.
  • Integration with WordPress and Elementor.
  • Access to sending messages to whatsapp and telegram. There is a feature to send to SMS users in a higher package which I have not tried.
  • 4 bookings a week @ approximately R5400 per booking = R86000 per month.
  • It s an expensive product and is costing approximately R6500 per month.
Easier to use and understand.

Do you think ActiveCampaign delivers good value for the price?

Yes

Are you happy with ActiveCampaign's feature set?

Yes

Did ActiveCampaign live up to sales and marketing promises?

Yes

Did implementation of ActiveCampaign go as expected?

Yes

Would you buy ActiveCampaign again?

Yes

I can't think of a situation where it is not suited. I am very focused on tourism so tend to think of the whole world in those terms.

ActiveCampaign Feature Ratings

WYSIWYG email editor
7
Dynamic content
3
Ability to test dynamic content
7
Landing pages
Not Rated
A/B testing
Not Rated
Mobile optimization
Not Rated
Email deliverability reporting
7
List management
8
Triggered drip sequences
10
Lead nurturing automation
Not Rated
Lead scoring and grading
Not Rated
Data quality management
Not Rated
Automated sales alerts and tasks
Not Rated
Calendaring
Not Rated
Event/webinar marketing
Not Rated
Social sharing and campaigns
4
Social profile integration
Not Rated
Dashboards
7
Standard reports
7
Custom reports
Not Rated
API
Not Rated
Role-based workflow & approvals
Not Rated
Customizability
Not Rated
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated