Overall Satisfaction with Adobe InDesign
The marketing and design department uses InDesign exclusively (versus things like Publisher or the ancient QuarkXPress). Overall, InDesign is used to create publications or multi-page layout documents. We typically use InDesign to streamline our efforts for marketing in multiple languages and master pages, layers, and a combination of other items allows us to export different marketing materials quickly and efficiently.
- Marketing materials are praised.
- InDesign allows us to create brochures and marketing materials for the consumer.
- InDesign is not restrictive in that it can be used for multiple applications, but its strong suit lies in multi-page layout publishing.
I gave Adobe InDesign this rating because, for the average user, it is easy to jump in and take advantage of the program. However, all of the intricacies like character styles and paragraph styles are not as easily understood right away. They are vital to saving time within the program and maintaining efficiency, but I think should be brought to the forefront.
Adobe is not the Amazon of customer support but knows that it deals with creatives which are different types of individuals. We try to be receptive to other people's ideas, thoughts, and messages we are trying to communicate so I think Adobe has an understanding of that and uses that to their advantage.
Quark is dated and was something I was learning back in 2007-2008. InDesign came out of the gate sprinting and has not looked back since. From a usability standpoint and because of industry standards, InDesign has become the go-to platform for multi-page layout documents, prepress, and more. Quark is to Corel as InDesign is to Photoshop.
Adobe InDesign is great for multi-page layout marketing and allows anyone to create a magazine, a newspaper, a book, all in minutes. I would not use Adobe InDesign for image manipulation, creation of vector content, etc., as Photoshop and Illustrator fill those niches entirely. I like to consider Adobe InDesign as part of the trifecta of Adobe programs in that it fills its role while working with Photoshop/Illustrator to accomplish goals.