Why Marketo
Overall Satisfaction with Adobe Marketo Engage
We use to manage email marketing across 12 countries and different websites. Problem was we had to create 12 different emails but with Adobe Marketo Engage we only send one with different links for each region. Its a very powerful platform, and I love using email script tokens and dynamic content.
Pros
- Email script tokens
- Dynamic content
- Tracking
Cons
- The backend email design functionality is not great; we use Knak, and that is a lifesaver. It would be good, if Adobe Marketo Engage had that design capability, so we would not have to pay extra for another platform.
- Increased employee efficiency
- Product Launches
- Upsell
- Cross-Sell
- Prospecting / New Business
- Other
Announcement, weekly newsletters etc.
25,000 to 100,000
Do you think Adobe Marketo Engage delivers good value for the price?
Yes
Are you happy with Adobe Marketo Engage's feature set?
Yes
Did Adobe Marketo Engage live up to sales and marketing promises?
Yes
Did implementation of Adobe Marketo Engage go as expected?
Yes
Would you buy Adobe Marketo Engage again?
Yes


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