User-friendly platform | TrustRadius

Use Cases and Deployment Scope

Our marketing team uses AdRoll for retargeting and prospecting.

Pros and Cons

Creating prospecting lists to attract new users.
Making a user-friendly experience for retargeting.
An account management team to make success easy.

The focus on view through conversions isn't helpful for teams that need to track through the pipeline
ABM seems like a great tool, but the subscription cost is prohibitive

Return on Investment

Hard to quantify

Likelihood to Recommend

AdRoll prospecting does a great job of bringing in new clients through prospecting.