A one-stop-shop for your advertising campaigns

We were originally using Adroll to create a one stop shop for most of our advertising and data analytics. It was primarily being used within the marketing department. Facebook and web ads are the primary services that we use within the platform. Adroll i at it's best when doing Facebook retargeting ads and web ad placement. Adroll has helped target more specific audiences. I think the data collection is unique and is extremely helpful. Using various features on AdRoll has also helped with attribution and tracking customer journeys. With a single campaign, I can see that someone saw my display ad, liked our Facebook post, got a dynamic ad on their phone, and then click on one of our Google Ads all before converting. This shows us that Adroll is transparent about their reporting and will not just claim credit for conversion if they did not help in converting. You can easily see the various touchpoints through which helps verify Adroll's aid or help throughout the journey. The insights are some of the most in-depth, yet easiest to read and analyze among a lot of different platforms I have used. The bulk uploading feature is one of my favorite features on the platform. It makes creating new ad campaigns quick and easy. instead of uploading my web ads, then my Facebook ads, and then my Instagram ads, I can upload everything all at once. Once everything is uploaded I can then scroll down and customize each ad all on the same screen. This feature has saved me hours of work and prep time when creating new campaigns.