Treasure Data Review
September 11, 2019
Treasure Data Review
Score 10 out of 10
Vetted Review
Verified User
Overall Satisfaction with Treasure Data
Treasure Data is a preferred partner when it comes to implemented CDP solutions for our clients. Treasure Data has a number of tools/technologies making data integration, collection, transformation, unification, enrichment, segmentation, and activation that is scalable and efficient.
Pros
- Data integration and collection.
- Data transformation.
- Data activation.
Cons
- CI/CD - However, there seem to be newer integrations improving this.
- Treasure Data has improved advertiser match back rates and has allowed companies to personalize their advertising messages tailored to specific segments.
- Improved data ingestion.
- Fast segmentation and activation.
- Scalable ID matching/unification.
While Google BigQuery is an excellent data warehouse, it does not have all of the functionality of Treasure Data. Treasure Data's components make unifying and activating segments much easier.
Comments
Please log in to join the conversation