Item: Piano Analytics
Rating: 7
Author: Verified User

Overall Satisfaction with AT Internet

Use Cases and Deployment Scope

We use AT Internet with Google Analytics to measure the KPI of our websites.

Pros and Cons

Pros

Page analysis.
Data modification.
Reports.

Cons

Configuration of custom dimensions.
Combining those dimensions in reports easily (UX / UI).
Reports sometimes take a lot of time to load.

Return on Investment

The tool is expensive compared to other on the market.
There is a need to have a better integration of the in general with a TMS.
Integrating the business objectives to the reports of AT Internet.

The support has always been the best part of AT Internet. Solution-oriented, time-saving, very available and reliable. I am very happy with the tremendous help the support team gave me regarding different subjects: data extracts, tag control, and audit. I am more than happy to say that this is the best support I had online.

Alternatives Considered

Google Analytics, Google Analytics Premium, AB Tasty, Adobe Analytics and Needle

Well AT Internet was a good choice for one of the brands we manage. Though at a group level, AT Internet costs too much to be considered. Also, AT Internet integration didn't meet the requirements for integration and flexibility that we had with other tools on the market. They fit more of our needs.

Other Software Used

Adobe Analytics, Google Analytics Premium, Google Data Studio, Looker

Likelihood to Recommend

AT Internet has been really helpful when trying to understand the navigation paths of our users and understanding the user journey, it has also helped us generating automated reports to our en users. On the other hand, the tool is not easy to use compared to others on the market and our end users weren't keen to use it.

Comments

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Declan Owens
(Vendor Representative) commented 6 years ago
Dear customer, Thank you for taking the time to leave a review, we really appreciate your feedback. We are sorry to read about your frustrations, maybe we can help you with that: - Custom dimensions (which we now call custom properties) have hugely evolved within AT Internet. Thanks to unified data model that is currently being deployed and is already exploitable, you can combine all of your standard properties (over 450+) and create up to 1000 active custom properties. - Thanks to the evolutions mentioned above, you can now add several properties to an analysis in Explorer, and either save the analysis as a view or send it to Data Query or a dashboard in one click. Everything is now interconnected and very flexible. - The whole tool is now based on scalable technology, therefore the performance levels are now second to none. - AT Internet tagging can easily be deployed in Tealium, Commander's Act and Google Tag Manager, and can also perform additional soft tagging in the data management section, by directly editing the processing rules. If you have any questions or requests following these remarks, or even on pricing, feel free to reach out to our included Support Centre, via the interface, email or phone, where a team of professional digital analytics consultants will be delighted to assist you, as you already have the pleasure of knowing. Kind regards from the AT Internet team.

Good analytics tool